Performance Marketing

Close more deals by understanding what your customer really wants. Too often, we hear the message that selling is shallow. In reality, it's the opposite. The most effective salespeople are the ones who dive deeper—who prioritize relationships and stay focused on the big picture of what they're playing for. Iceberg Selling is a technique based on the understanding that, for every person, company, and situation, you can only see 10% of what's really going on. Using single-serving lessons and real-life anecdotes, you’ll learn a series of mindsets and best practices.

In Top Performer, you'll meet Jim, a disciplined but uninspired sales manager. In London, on vacation, (his first in years) he meets Top Hat. In an engrossing conversation, Top Hat tells him about a legendary Dublin busker/street performer called the Rat Catcher, who engages his audience and effortlessly charms them into parting easily with their change. Top Hat then gives Jim an envelope to bring to the Rat Catcher as a form of introduction. Jim is incredulous, and even a bit suspicious.

If you have sales targets to achieve, sales pipelines to fill, or quarterly sales goals that require excellent prospecting skills, this product is for you! This is also the perfect resource for people just getting into sales or working part-time on growing a book of business. First off, it will teach you that prospecting for new customers does not have to be hard—or wearisome.

In What's Your Story? Using Stories to Ignite Performance and Be More Successful, author, entrepreneur, professor and master story teller Craig Wortmann demonstrates the powerful impact stories have on the three most common performance challenges: leadership, strategic selling, and motivation. While the technique of telling stories is the oldest form of communication, it's also the one form that rises above the din of our information-saturated environment.

If you are a talented and ethically grounded sales professional, the most effective way for your customers to get what they want is to do what you tell them to do. Stop “asking for the sale,” and start recommending it. The Sales Upgrade will immerse you in an experiential sales methodology which will allow you to connect on a human level, create value outside of your products and services, and master the many facets of consultative selling.

Christina Rice offers the first biography of the actress and activist perhaps most well-known for her role in Gentlemen Prefer Blondes (1953). Despite the fact that her movie career was stalled for nearly a decade, Jane Russell's filmography is respectable. She worked with some of Hollywood's most talented directors—including Howard Hawks, Raoul Walsh, Nicholas Ray, and Josef von Sternberg—and held her own alongside costars such as Marilyn Monroe, Robert Mitchum, Clark Gable, Vincent Price, and Bob Hope.

Whether you’re a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put crowdsourcing to use for your creative project, using social media, networking, branding, crowdfunding, and an understanding of your audience to build effective crowdsourcing campaigns, sourcing everything from film equipment to shooting locations.

Unlock the secrets to successful investing in storage units with this comprehensive guide. From understanding the basics to evaluating financial performance and managing risks, this ebook provides everything you need to make informed decisions and achieve profitability in the storage unit market. Whether you're a novice investor or looking to diversify your portfolio, learn how to capitalize on the growing demand for storage solutions and secure your financial future.

Did you know that only one in five musicals recoup the initial costs of production? In Marketing Broadway: The Business Behind the Art, you'll learn precisely what makes a successful Broadway show. Marketing Broadway is for anyone who wants to know why good shows don’t always succeed. It’s for the theater aficionado, the business person, but most importantly, it’s for the artist in you!

O investidor de bom senso é o guia clássico para atuar de forma inteligente no mercado financeiro. Fundador da gestora americana Vanguard, John C. Bogle revela neste livro a chave para ter o melhor desempenho, descrevendo o que considera a estratégia mais simples e eficiente: os fundos de índice. Este livro mudará totalmente a forma como você pensa os investimentos, trazendo ensinamentos profundos e conselhos práticos.

Forget everything you think you know about the acting industry. No matter what "they" say, a successful career in the acting profession is actually possible for anyone. Life's too short not to follow your dreams. Acting Is My Day Job: Seven Strategies to Market and Make Money as an Actor provides actionable strategies to build momentum, capitalize on early success, and build the habits required to establish a lasting acting career. Matthew Dearing delivers the truth about what it takes to be a working actor, leaving no more room for regret and excuses.

The question isn’t if Instagram is a worthwhile way to spend your time and energy marketing your business, because it absolutely is! The question is, how do you make yourself stand out from the crowd inside the Instagram world. If you are interested in separating yourself from the pack, then Social Media Marketing 2019: The Power of Instagram Marketing - How to Win Followers & Influence Millions Online Using Highly Effective Personal Branding & Digital Networking Strategies is the book you have been waiting for.

Six Second Stories: Maximize Your Impact in Minimal Time with Video Storytelling was written with you in mind -- the beginner storyteller, entrepreneur, small business owner, nonprofit director, content creator, or influencer. Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help boost your overall audience engagement, and keep them engaged for the long haul.

This is a book that gives excellent insight to those who want to understand how to perform the emotional freedom technique, which is also known as EFT. The author provided step-by-step instructions on how to perform the process and be able to become emotionally free within minutes. The author also offers additional resources a person can use to visually see the process being performed to give another perspective to the listeners of the book. This book is action-packed with information to make sure the listeners are well-informed and receive great value.

THIS ISN’T A BOOK ON SALES. IT’S A BOOK FOR SALESPEOPLE. It’s a book for achievement-driven sales professionals seeking to thrive in their careers while maintaining fulfillment and purpose in their lives. In fact, this is THE book for those who want to feel their hearts on fire—and sell that way, too. Whether it’s your best year or your worst, we all face the same challenge—there’s always going to be a next year. Sales is hard.

"The Passionate Life- A Common Man's Guide To Getting Everything You Want Out Of Anything You Do" is filled with wisdom and common sense on living a life of meaning and purpose. Mitche Graf shares with you the secrets of how to realize your full potential and take control over your life, and shows you simple techniques that will give you the tools necessary to live a life overflowing with passion. An internationally renowned speaker, serial entrepreneur and best-selling author, Mitche has been passionately involved in sales and marketing for over 25 years and has ventured into many exciting...

Introducing "Hybrid Vigor and Market Success", an immersive exploration and comprehensible manual in the realm of pig farming, specifically focusing on the crossbreeding of Hampshire and Yorkshire. As a comprehensive guide, it unlocks the secrets of successful and efficient pig breeding, extending beyond the conventional methodologies. Dive headfirst into this fascinating handbook to elucidate on the nuts and bolts of crossbreeding and the significance of hybrid vigor. Navigate through various insightful sections like understanding pig genetics, how to select the parent stock, and the ...

An Actor's Business covers everything you need to know to market yourself as an actor, with thorough and concise information about the movie-making process, drama school, community theatre, acting on television and in commercials, unions, and agents. A thorough and well-written resource for anyone wanting to understand all facets of the acting business, this book presents an experienced perspective on the world of professional acting.

Step into the captivating world of web analytics and discover the fascinating intersection of data, technology, and news media through "Insights Unleashed". This riveting guide takes you on an in-depth journey through the dynamic world of web analytics and news aggregation websites, revealing a new perspective on how to unlock and harness the transformational power of data. Dive into the fundamental importance of analytics in business, understanding the complex terminology, and discovering the intricate relationship web analytics have with news aggregation websites. Seamlessly journey from ...

“Before anything else, preparation is the key to success.” — Alexander Graham Bell.Proper Planning and Preparation Prevents Piss Poor Performance. “To think is easy. To act is hard. But the hardest thing in the world is to act in accordance with your thinking.” ― Johann Wolfgang von Goethe The importance of strategy is to provide a framework so we can act in accordance with our thinking. It provides a set of tools and techniques to help us achieve those hard things. Strategy in business is the big picture. Planning and Implementing a strategic vision is how a business succeeds ...