Political Strategy

Your digital marketing firm is failing your business, not delivering on the kind of passion, commitment, and innovation they promised. To ensure that you’re getting the best, you need to know how to demand better—by learning from the incredible strategies of the fast-paced arena of political marketing. In Fire Them Now, Phillip Stutts illuminates common failures within the digital marketing industry and explores the strategies and tactics used in politics that win for businesses. He examines why political marketers are producing some of the most successful marketing in the game—...

An End to Evil charts the agenda for what’s next in the war on terrorism, as articulated by David Frum, former presidential speechwriter and best-selling author of The Right Man, and Richard Perle, former assistant secretary of defense and one of the most influential foreign-policy leaders in Washington.

"After Dinner Conversation" Magazine - July 2022 Acceptance: A man sinking in mud refuses help. I Never: A man of diminished mental capacity is accused of murder when he's found holding a bloody knife. Sort of Polarity: A new disease hits the earth that causes very selective blindness in humanity. Reginald's Party: A female interloper crashes an "emotions" wine tasting. Left To Lose: A young woman is tricked to trade important pieces of her life to help a rebel group. In The Beginning: A retelling of Adam and Eve's fall from grace, with a cosmic twist. Farewell, Odysseus: A genetically ...

The excitement of becoming an entrepreneur and starting a new business has faded. Your first dollar of revenue has been earned and quickly reinvested. Now, you are in the thick of the battle. This is where winning means making payroll for the month and losing means the bank foreclosing on your house. Maybe a professor talked you into running your own business. Or maybe you grew tired of serving in corporate America and working for underwhelming talent.

In spring of 1953, newly elected President Eisenhower sat down with his staff to discuss the state of American strategy in the Cold War. America, he insisted, needed a new approach to an urgent situation. From this meeting emerged Eisenhower's teams of "bright young fellows", charged with developing competing policies, each of which would come to shape global politics.

In The New Counterinsurgency Era, David Ucko examines DoD's institutional obstacles and initially slow response to a changing strategic reality. Ucko also suggests how the military can better prepare for the unique challenges of modern warfare, where it is charged with everything from providing security to supporting reconstruction to establishing basic governance - all while stabilizing conquered territory and engaging with local populations.

The Art of War is an ancient Chinese military treatise attributed to Sun Tzu, a high-ranking military general, strategist, and tactician. The text is composed of 13 chapters, each devoted to one aspect of warfare. It is commonly considered to be the definitive work on military strategy and tactics of its time.

An End to Evil charts the agenda for what’s next in the war on terrorism, as articulated by David Frum, former presidential speechwriter and bestselling author of The Right Man, and Richard Perle, former assistant secretary of defense and one of the most influential foreign-policy leaders in Washington.

Il y a encore beaucoup de savon dans le flacon d'où est sortie la bulle Internet. Internet - qui parfois est encore interflou - n'a pas fini de nous surprendre et de nous bousculer. De solliciter en somme notre capacité de nous étonner et d'oser. "De vouloir et d'inventer." Internet, le sixième continent, crée un nouvel univers économique qui peut remettre en question toutes les entreprises. Comment analyser cette économie et les bouleversements des business model ? Quels sont les nouveaux outils d'analyse stratégique qui permettent de retrouver quelques solides repères ?