Politics Sale

Descartes não dedicou nenhuma de suas obras à moral, como tantos outros filósofos ao longo da História. No entanto, legou-nos uma moral de elevado conteúdo e bem próxima do pensamento da atualidade. Nesta obra, o leitor poderá encontrar a moral cartesiana de forma ordenada.

Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends, from sneakers to slow food to preppies, while developing a systematic understanding of the deep waves of culture in America and the world. The CCOs professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals.

America’s Romance with the English Garden is the story of tastemakers and homemakers, of savvy businessmen and a growing American middle class eager to buy their products. It’s also the story of the beginnings of the modern garden industry, which seduced the masses with its images and fixed the English garden in the mind of the American consumer. Seed and nursery catalogs delivered aspirational images to front doorsteps from California to Maine, and the English garden became the look of America.

In the autumn of 1992, two young women students at Melbourne University went to the police claiming that they had been indecently assaulted at a party. The man they accused was the head of their co-ed residential college. The controversial book that Helen Garner wrote about the resulting Ormond College sexual harassment case caused a social media storm. Prominent feminists were outraged at Garner's perceived support for the man involved, but many saw her approach a necessary and much welcome nuance towards the power dynamic between men and women.

Lo Impensable es para José Benegas que el liberalismo pueda confundirse con el nacionalismo, la xenofobia, el racismo y el proteccionismo. Sin embargo, tal parece que el miedo a los planteos de la izquierda sobre el multicultralismo, la intromisión en las elecciones privadas por medio de las políticas de “discriminación positiva”, el miedo a la “invasión islámica” y otros elementos combinados, han producido una extraña mutación, que mezcla el agua y el aceite, las ideas de la libertad individual, con el integrismo religioso, el fascismo cultural y muchas otras viejas rémoras de la llamada ultra derecha del pasado.

In the early 20th century, political operatives did their work in the back room, a shady place of secret deals and dark arts. By the middle of the century, the politicos were heading to Madison Avenue to learn the techniques of mass communication and persuasion. Today, they have moved from the dim light of the back room to the bright lights of the war room, the central command for political campaigns. And along the way the pupil has surpassed the teacher.

In the autumn of 1992, two young women students at Melbourne University went to the police claiming that they had been indecently assaulted at a party. The man they accused was the head of their co-ed residential college. The controversial book that Helen Garner wrote about the resulting Ormond College sexual harassment case caused a social media storm. Prominent feminists were outraged at Garner's perceived support for the man involved, but many saw her approach a necessary and much welcome nuance towards the power dynamic between men and women.

When did the human species turn against the planet that we depend on for survival? Human industry and consumption of resources have altered the climate, polluted the water and soil, destroyed ecosystems, and rendered many species extinct, vastly increasing the likelihood of an ecological catastrophe. How did humankind come to rule nature to such an extent? To regard the planet's resources and creatures as ours for the taking? To find ourselves on a seemingly relentless path toward ecocide?

Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace - what makes a package, product, space, or service “female friendly”. Underhill offers a tour of the world’s marketplace - with shrewd observations and practical applications to help everybody adapt to the new realities.

Death. Sex. Money. Tricky subjects we’re taught to avoid in polite conversation. But if they’re so unpleasant, why do so many people tune in regularly to hear Anna Sale asking perfect strangers about them? What if, rather than declaring them off-limits, we could all benefit from discussing them more? In Let’s Talk About Hard Things, Sale - the host of cult podcast Death, Sex & Money, which tackles life’s hard questions - takes her quest for more honest communication into her own life.

A Culturematic is a little machine for making culture. It’s an ingenuity engine. The Culturematic acts as a probe into the often-alien world of contemporary culture, to test the atmosphere, to see what life it can sustain, to see who responds and how. Culturematics start small but can scale up ferociously, bootstrapping themselves as they go. Because they are so inexpensive, we can afford to fire off a multitude of them simultaneously. This is evolutionary strategy, iterative innovation, and rapid prototyping all at once.

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of listeners new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and daily lives. Now, writing with the same rare grasp and clarity that made their earlier books classics, the Tofflers turn their attention to the revolution in wealth now sweeping the planet. And once again, they provide a penetrating, coherent way to make sense of the seemingly senseless.

Cheap. It's a dirty word laden with negative meanings. It is also the story of Lauren Weber's life. As a child, she resented her father for keeping the heat at 50 degrees through the frigid winters and rarely using his car's turn signals - to keep them from burning out. But as an adult, she found herself walking 30 blocks to save $2 on subway fare. In Cheap We Trust teases out the meanings of cheapness and examines the wisdom and pleasures of not spending every last penny.

Unser Handeln als Konsumenten, Produzenten und Investoren zerstört die natürliche und soziale Umwelt. Ohne es zu merken, töten wir Menschen. Der Ökonom Jakob Thomä legt den Finger in die Wunde: Wie ein Detektiv sammelt er Indizien, besichtigt Tatorte und ermittelt Verdächtige. Seine harte Beweisaufnahme führt ihn zu neuen Antworten auf die Frage, wie die Menschheit zukunftsfähig wird. "Der Kill-Score" erzählt mit einem radikalen Realismus die Geschichte von den tödlichen Folgen unseres Handelns.

How do we stay safe? Should we? What if our attempts are exposing us even more to the very risks we are avoiding? Would acceptance of danger make us more secure? Is there such a thing as foolproof? In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world.

In Childhood Under Siege, Joel Bakan reveals the callous and widespread exploitation of children by profit-seeking corporations and society's failure to protect them. The creator of the award-winning film and internationally best-selling book The Corporation, Bakan shows how corporations pump billions of dollars into rendering parents and governments powerless to shield children from a relentless commercial assault designed solely to exploit their unique needs and vulnerabilities.

In this far-reaching examination of contemporary American culture, John Zogby, one of the nation's foremost pollsters, explores who today's Americans are, identifying patterns in our social makeup that hint at the way we'll be. Companies from multinational corporations down to family-owned small businesses can benefit from this detailed information about where we are and where we're going.

A solitary citizen today with a broadband connection and several inexpensive or free tools has a substantially better chance of influencing the public's perceptions of billion-dollar corporations than ever before.

The key to both enjoying and succeeding at work lies in knowing your core strengths - and making the most of them. Are you an introvert or an extrovert? Grounded, realistic, and accountable? Competitive and theoretical? Spontaneous and action-oriented? Creative and empathetic? Based on the easy-to-understand “Color Q” model of the four major personality groups - used by more than 50,000 professionals worldwide - Personality Power gives you a clear blue-print for using your natural abilities more effectively....

Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.