Politics Sale

In Journey to the Fifth, the sequel to the best-selling book, Mailbox Money by Joe Ferrer, we find the Salesman having to make a tough decision that could change the trajectory of his life. When his Mentor asks him to join her on the trip of a lifetime to search for the rumored Fifth Discipline - he is torn. Leave work where everything is going well, or search for a discipline no one has heard of for years? Will he risk it all and join his Mentor, Veeola, Coach, and the Pilot? Or, will he forfeit the chance for what is already in his grasp?

Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace - what makes a package, product, space, or service “female friendly”. Underhill offers a tour of the world’s marketplace - with shrewd observations and practical applications to help everybody adapt to the new realities.

When society seems to demand confidence and certainty, how much courage does it take to admit doubt, especially self-doubt? In this personal essay, one of Australia's most respected journalists argues in favour of a doubtful mind. Her classic personal essay carries a message about the value of truth, scrutiny and accountability - a much-needed antidote to fake news. Donald Trump, the post-truth world and the instability of Australian politics are all examined in this fresh take on her prescient essay on the media and political trends that define our times.

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of listeners new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and daily lives. Now, writing with the same rare grasp and clarity that made their earlier books classics, the Tofflers turn their attention to the revolution in wealth now sweeping the planet. And once again, they provide a penetrating, coherent way to make sense of the seemingly senseless.

A Culturematic is a little machine for making culture. It’s an ingenuity engine. The Culturematic acts as a probe into the often-alien world of contemporary culture, to test the atmosphere, to see what life it can sustain, to see who responds and how. Culturematics start small but can scale up ferociously, bootstrapping themselves as they go. Because they are so inexpensive, we can afford to fire off a multitude of them simultaneously. This is evolutionary strategy, iterative innovation, and rapid prototyping all at once.

Just like the meteor that likely precipitated the end of the dinosaurs, social media is having a monumental impact on the world's economy; a change so dramatic that it has created a new business era. Welcome... to the Social Age. What does the Social Age mean for your business? Containing stories, analysis of real-world scenarios, and indispensable guidance, A World Gone Social gives you the tools and information you need to survive - and thrive - in a business climate in which customers hold all the cards...

A medida que los refugiados y los inmigrantes siguen fluyendo a través de las fronteras de los Estados Unidos, muchos de ellos buscando el sueño americano, el país comienza a crujir y gemir en las costuras y la pregunta se hace con más frecuencia, con una sospecha subyacente.

Cheap. It's a dirty word laden with negative meanings. It is also the story of Lauren Weber's life. As a child, she resented her father for keeping the heat at 50 degrees through the frigid winters and rarely using his car's turn signals - to keep them from burning out. But as an adult, she found herself walking 30 blocks to save $2 on subway fare. In Cheap We Trust teases out the meanings of cheapness and examines the wisdom and pleasures of not spending every last penny.

Companies market to a younger audience because they believe that’s where the money and the excitement are. But are they wrong? Perhaps very wrong? This is only one of the counterintuitive arguments that Darrell Bricker, CEO of Ipsos Public Affairs, a world leader in opinion polling, tackles in his groundbreaking new book, Next. Not since Boom, Bust & Echo has a Canadian expert in what Canadians will want and need distilled the growing trends based on real and extensive demographic data and dared to forecast what will come next.

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.

In Childhood Under Siege, Joel Bakan reveals the callous and widespread exploitation of children by profit-seeking corporations and society's failure to protect them. The creator of the award-winning film and internationally best-selling book The Corporation, Bakan shows how corporations pump billions of dollars into rendering parents and governments powerless to shield children from a relentless commercial assault designed solely to exploit their unique needs and vulnerabilities.

Unser Handeln als Konsumenten, Produzenten und Investoren zerstört die natürliche und soziale Umwelt. Ohne es zu merken, töten wir Menschen. Der Ökonom Jakob Thomä legt den Finger in die Wunde: Wie ein Detektiv sammelt er Indizien, besichtigt Tatorte und ermittelt Verdächtige. Seine harte Beweisaufnahme führt ihn zu neuen Antworten auf die Frage, wie die Menschheit zukunftsfähig wird. "Der Kill-Score" erzählt mit einem radikalen Realismus die Geschichte von den tödlichen Folgen unseres Handelns.

すでに、Kindle出版されている方。今、Kindle本を書こうとしている方。「Kindle出版って、時給にするといくらだろう」と、考えたことはありますか？ 結論から言うと、収益も作業時間も安定しないKindle作業に、時給なんかない。じゃあ、自分の実績から計算し、実態に近い「時給」を出そう！そう考え、まとめたのが、この本です。 Kindle出版し、1ヶ月目の時給を計算してみると…たったの49円。

Wer eine Wahl gewinnen will, braucht eine durchdachte Strategie, eine klare und kluge Kampagne und ein starkes Team. Wahlkampf heißt Ausnahmezustand. Insbesondere in den Wochen vor der Wahl sind die strategischen, medialen und kommunikativen Anforderungen an Kandidaten enorm hoch. Wer hier mit einer strategischen Ausrichtung, mit klaren Strukturen im Team, und mit einer ansprechenden Kampagne in den Wahlkampf zieht, hat den entscheidenden Wettbewerbsvorteil.

Este es un libro que no dejará indiferente al lector. Cualquiera sea su idea sobre la trascendencia, se verá frente a frente con el cuestionamiento a la estructura de obediencia que hay detrás de la idea de un paraíso perdido. Hágase Tu Voluntad cuestiona a toda la estructura de poder político y del socialismo en particular que, en su afán de reproducir ese paraíso en la tierra, ha construido un infierno. El capitalismo es, para el autor, la vida en la tierra tal como es, sin deudas.

Este libro es el desarrollo de las ideas que expuso el autor en el Simposio Revirtiendo el Despotismo. Analizando metodologías y recomendaciones para alcanzar la libertad que realizó Patria de Martí el Jueves 13 de Marzo de 2014 en la West Dade Regional Library de Miami. La tesis central del libro es que las sociedades que caen en esas formas de despotismo conocidas como dictaduras del siglo XXI, han aceptado previamente ideas falsas que las condenan al sometimiento.

According to futurists Rolf Jensen and Mika Aaltonen, we are currently "between dreams". We've managed to achieve many of our material goals, only to face ever-growing global competition in an ever-slowing economy. Here's the good news: With the rise of social media and online resources, consumers are growing more powerful. Individuals are exploring more options. And smart businesses are discovering more ways to appeal to this powerful new community. Welcome to The Renaissance Society.

Plastic surgery has become the answer for many Americans, and in American Plastic sociologist Laurie Essig explores how we arrived at this particular solution. Over the last decade there has been a 465 percent increase in cosmetic work, and we now spend over $12 billion annually on procedures like liposuction, face-lifts, tummy tucks, and boob jobs.

According to futurists Rolf Jensen and Mika Aaltonen, we are currently "between dreams". We've managed to achieve many of our material goals, only to face ever-growing global competition in an ever-slowing economy. Here's the good news: With the rise of social media and online resources, consumers are growing more powerful. Individuals are exploring more options. And smart businesses are discovering more ways to appeal to this powerful new community. Welcome to The Renaissance Society.

Since the start of the advertising industry in the 19th century, it has been about telling. Now, thanks to the social media and digital revolution, everyone has a voice. Welcome to the decade of do - a new era for marketing and communications. It’s a time when people, brands, and organizations are taking on the world’s problems and trying to solve them. This book looks at why this is happening, the pioneers who are driving it forward, and what this means for the rest of us.