Product Business

How did Ford Motors use Lean development to pull off one of the most impressive corporate turnarounds in history? Largely by avoiding the mistakes that so many companies make when in a death spiral. They looked beyond manufacturing efficiency to change the very fundamentals of how they developed vehicles. In Designing the Future, Lean product development expert James Morgan and world-renowned Lean guru Jeffrey K. Liker reveal why so many companies have achieved only moderate success with Lean in operations, with a limited impact on their overall business.

For young professionals and entrepreneurs, there is no shortage of gurus, processes, and quick-fix formulas to chase in the quest to grow their business, lead their team, and find personal fulfillment. In fact, there are so many out there that it's exhausting. Wouldn't it be better to realize that the leadership lessons we need to learn are not out there somewhere but in here, in our own lives? That instead of becoming a knock-off of someone else, we can be uniquely ourselves?

For many in product management, success comes from mastery of tools like road maps, MVPs, strategy frameworks, and OKRs. These and other technical skills describe what a product person does to design, build and support new complex technologies for our users. But as technologies quickly become ubiquitous, it’s the human approach to creativity, innovation, decision-making, and leadership that makes the difference in whether an individual, team, product, and even organization is successful or not.

¿Listo para que tu negocio despegue? ¿Quieres empezar a trabajar con el marketing? Si usted es un empresario, entonces lo más probable es que haya oído hablar de embudos de ventas. Se ha hablado mucho sobre embudos de ventas y la creación de clientes potenciales por una razón. Pero ¿qué es un embudo de ventas y cómo se puede integrar en su negocio? En este audiolibro, encontrarás todo lo que necesitas saber sobre embudos de ventas y cómo puede dar a su negocio un impulso.

Are you planning an online business that it doesn’t need any IT experience and skills to get started? Are you tired of your nine-to-five job? Are you worried about how you will do it? Don’t be! This book is tailor-made for you! Amazon FBA is the right business for you....

Trying to wrap your head around product management? You’re not alone. Product management is becoming an increasingly popular role across both startups and enterprise companies, but it’s still difficult to define. That’s because it doesn’t fit any of the traditional roles you may already be familiar with: engineering, business strategy, design, or marketing. Instead, product management draws on all these fields, forming a critical new discipline that has become increasingly important among startups and enterprise companies alike.

The Lean Entrepreneur moves us beyond this myth. It combines powerful customer insight, rapid experimentation, and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet. Anyone can be visionary.

Camille L. Miller, pioneer of the Soul Professional Movement and founder of the Natural Life Business Partnership, had a goal of bringing the best of the best together to give you the greatest tips and the most practical strategies for creating a business that aligns with your heart and soul. She believes there is no great secret to creating a massively profitable business that aligns with your soul’s purpose. There is, however, a need to shift your mindset to get there.

Scientific Advertising was written by Claude C. Hopkins in 1923 and is cited by many of advertising and marketing personalities (such as David Ogilvy, Gary Halbert, and Jay Abraham) as a "must-read" book.

Harry Cohn was the cofounder and president of Columbia Pictures, which he ran from the 1930s through the 1950s. Cohn—who abhorred personal publicity—left no writings, made no speeches, and rarely submitted to interviews. Despite this, acclaimed biographer Bob Thomas brilliantly illuminates the life of the powerful but elusive studio head in King Cohn: The Life and Times of Hollywood Mogul Harry Cohn. Thomas details the studio head's rise from a New York City song-plugger to a Poverty Row impresario, highlighting his reign as one of the most powerful men in Hollywood.

Profit From Passion: The Essential Guide to Building a Thriving Business Without Falling into Common Traps Do you have a passion that you dream of turning into a successful business? Are you tired of spinning your wheels, feeling stuck, and wondering why your efforts aren’t paying off? Profit From Passion is the guide you need to break free from the traps that hold most entrepreneurs back and finally build the business you’ve always wanted. In this actionable and insightful book, you’ll discover the top 10 mistakes that can derail your journey from passion to profit—and more ...

Get Your Successful Food Truck Business up and Running in No Time with This Step-By-Step Guide Are you looking to start a food truck business but don’t know where to start? It's no secret that starting and running your own food truck can be incredibly profitable and fulfilling --but it's also hard work. There are so many things to think about, from the initial planning stages to marketing your food truck and everything in between. There are a lot of moving parts when it comes to starting and running a food truck business. It can be hard to know what steps to take, what resources to use, ...

Welcome to the threshold of the digital age where transformation is not just an option but a necessity for growth, longevity, and relevance. "Digital Dynamo," an essential read for businesses and individuals navigating the ever-evolving digital landscape, is your comprehensive guide through the maze of digital change. Embark on a journey that begins with an in-depth exploration of the fundamentals of digital transformation, unraveling the evolution and impact that digital technology has on business. The initial chapters dissect what it means to truly transform in a digital sense, going far ...

Fortunately, you do not need any programming skills nor project management certifications to start your dream career now. You will just need the right guidance to learn the fundamentals of agile project management. I’ve provided everything you need to know in this audiobook for you to start now. Are you ready and set to become Agile?

Sex sells - in advertising, in brothels, on television, in the movies, and on the telephone. The purpose of this book is to give you an insight into how you can start your own income-producing phone-sex business in the privacy of your own home.

Are you an aspiring product marketer or product marketing leader? This audiobook is dedicated to product marketers around the world.

Groundwork is a philosophy and methodology for product leaders and product teams that focuses on three Pillars—Convergent Problem Statement, Actionable Persona, Individualized Needs—and three Practices—Developing Hypotheses, Conducting Scrappy Research, Getting Commitment—that together center your efforts around the most impactful problems, prioritize the right customer needs, enable durable decisions and creates customer-driven organizations that consistently develop products people actually want.

Are your product, marketing, and sales teams struggling to sing the same tune? The Product Momentum Gap is the handbook for leaders who aspire to create a symphony of success. In its audio, you’ll uncover the transformative power of the Product VCP (Value Creation Plan), a comprehensive blueprint for aligning your teams in creating genuine value for the customer.

Are you curious about the financial independence retire early (FIRE) movement? Do you like the idea of having way more time to spend with friends, family and loved ones? When you picture yourself in five years, 10 years, 20 years, where do you want to be financially? Deep down, do you sense that financial abundance and freedom is in you to achieve? If the answer to those questions are words like “yes” and “financially free” and “totally”, then you have found your book! This intro to the FIRE movement is your ultimate guide to making the dream a reality....

For over ten years, author Sherwette has been researching, practicing, and deliberately learning one of her favorite subjects, Consumer Behavior and Psychology. In this book, she shares the best methodologies she has found and worked with—just for you! If you truly want to craft a product or service your customers will be raving about, then this book will help you gain a better understanding of your customers and create products that will be so spot-on that once they know about them, they will scream, “Here, take my money!”