Psychology Career

How do you make sure your brand connects with consumers? Branding that Means Business draws from the authors’ experience and business literature as well as psychology, sociology, and even anthropology to show listeners that while any brand serves the business, the mechanisms that enable it are all about connecting with people. Listeners will learn how to create, maintain, and operationalize their brand, and think creatively about how to differentiate their product and most importantly, make consumers fall in love with it.

After spotting Netflix and the deep-pocketed Amazon Prime Video a decade’s head start, rivals from the tech and start-up realm (Apple, Quibi) and traditional media (Disney, WarnerMedia, NBCUniversal) all decided to move mountains to enter the streaming game. At a cost of billions, each went after their own piece of the market, launching five new services in a seven-month span. And just as the derby was heating up, the coronavirus pandemic arrived, a black-swan event bringing short-term benefits but also stiff challenges.

When any object or purpose is held clearly in thought, its precipitation, in tangible and physical form, is merely a question of time. The vision always precedes and itself determines the realization.

When you tame your most impulsive, primitive reactions to the crazy situations you face every day, you'll help others do the same. Tame the Primitive Brain offers a new and simple system to understanding and controlling the behavior of others. Noted body language, behavior, and communication expert Mark Bowden explains the fastest and most effective ways to understand why someone acts toward you the way they do; why you react to their behavior in the way you do; and most important, what exactly to do to achieve the right outcomes.

Daniel Amen, MD, one of the world's foremost authorities on the brain, has news for you: your brain is involved in everything you do - learn to care for it properly, and you will be smarter, healthier, and happier in as little as 15 days!

The “winner effect” is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too. Success changes the chemistry of the brain, making you more focused, smarter, more confident, and more aggressive. The effect is as strong as any drug. And the more you win, the more you will go on to win. But the downside is that winning can become physically addictive.

Few resources take into account the real challenges of living with ADHD. Even less acknowledge the unique challenges men with ADHD face. In their career, in their relationships, and with their own self-worth. This book isn't just strategies and tactics. It's an entire mindset shift. To finally let go of the stigma of ADHD, stop feeling like a failure, and acknowledge the weight you've been carrying all along.

A partir de ocho conceptos clave que van desde la motivación y el establecimiento de objetivos hasta la toma de decisiones, Charles Duhigg nos enseña en Más agudo, más rápido y mejor por qué algunas personas y empresas consiguen ser más productivas que otras, y cómo deberíamos actuar para mejorar y conseguir nuestros objetivos con menos estrés y esfuerzo. En definitiva, ser más agudos, más rápidos y mejores en todo lo que hacemos.

Each woman suffers from different situations that often make them question if they are living a full life or if they find themselves repressed under many situations in which their feelings cannot flourish according to their lives. This often has no distinction between age or the current situation in which you live or work. All women have reached a time when they question these situations, and above all, it makes them go through a roller coaster of emotions in the ones where their self-esteem and confidence go through ups and downs and usually stay at low levels.

The New York Times best-selling author examines how people can drive creative, moral and organisational progress - and how leaders can encourage originality in their organisations. How can we originate new ideas, policies and practices without risking it all? Adam Grant shows how to improve the world by championing novel ideas and values that go against the grain, battling conformity and bucking outdated traditions.

You're Not Lost is the manifesto for a generation of women who don't have the self-confidence to trust their instincts and go for it. This compelling guide gets to the root of the problem, showing you how to drop the panic-inducing, big-picture obsession over "Where am I going with my life?" and instead shines a spotlight on the small yet impactful decisions that will take you from lost to found. With step-by-step advice, thought-provoking exercises, and real-life stories, this book is an energizing action plan for getting to the amazing career and life you deserve.

Do you feel "stuck" in your life right now? Whether you struggle with depression, anxiety, trauma—or simply feel unhappy or unmotivated—you may be seeking ways to find meaning, or discover the inspiration you need to create a new path in life that better serves you. Mindfulness has gained popularity as a self-help solution for a variety of mental health issues, and mindfulness meditation has been touted as powerfully effective in helping people find focus and balance in order to complete important tasks. But you may wonder, "How does one actually do mindfulness?"

A series of books to give inspiration and opportunity to those middle-class persons who are not poor enough for charity, nor rich enough to afford things themselves. The author intended to inspire, with the kind of inspiration that makes a man go out and create his own opportunity. Yours is the world and everything in it!

In this revelatory book, Stephen Martin and Joseph Marks explain how in our uncertain and ambiguous world, the messenger is the message. We frequently fail to separate the idea being communicated from the person conveying it, they argue: the status or connectedness of the messenger become more important than the message itself.

An approach to ending psychological suffering based on the ancient wisdom tradition of Advaita or self realization. This is a presentation of the essential teaching of this direct path to freedom that focuses on the recognition and realization of the true self. This audiobook identifies the root cause of suffering as the identification with the mind and the belief that the psychological construct that is considered the "person" is actual.

In Above the Line, they argue that that the quality of your life flows from the attitudes of your heart. Wise, compassionate, and practical Above the Line explores the deep, fundamental drivers of human behavior that exist within your heart - the seat of your character. It reveals that all of these behaviors can be explained by four heart-based principles - humility, love, pride, and fear - which influence every facet of our life, for better or worse.

La budeidad, la iluminación o el despertar significan lo mismo, y se alcanzan cuando uno llega a la frecuencia o al estado de paz y calma en su mente, en su corazón, en su cuerpo y en su espíritu. Es justo el punto en el que uno consigue olvidarse de sí mismo, acceder a la nada y atravesarla para encontrarse en el todo. Allí se fusiona con la luz del amor incondicional.

In this audiobook, you will learn the benefits of emotional intelligence, particularly how you can use it to develop self-discipline. You will learn how to increase your mental toughness, willpower, and your self-control, and this will help your chances of succeeding in all areas of life. It teaches dozens of techniques that you can use to increase your emotional intelligence, and for each technique, and it has more than 80 exercises. Additionally, it contains a 30-day program of structured daily tasks and exercises which you can follow to acquire the best self-discipline habits.

In this bold, enlightening book, social psychologist and professor Daniel M. Cable takes leaders into the minds of workers and reveals the surprising secret to restoring their zest for work. Disengagement isn't a motivational problem, it's a biological one. Humans aren't built for routine and repetition. We're designed to crave exploration, experimentation, and learning - in fact, there's a part of our brains, which scientists have coined "the seeking system", that rewards us for taking part in these activities. But the way organizations are run prevents many of us from following our innate impulses. As a result, we shut down.

Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update.