Public Leadership

Ideas don’t sell themselves. As the forces of globalization, automation, and artificial intelligence combine to disrupt every field career, having a good idea isn’t good enough. Mastering the ancient art of persuasion is the key to standing out, getting ahead, and achieving greatness in the modern world. Communication is no longer a “soft” skill - it is the human edge that will make you unstoppable, irresistible, and irreplaceable - earning you that perfect rating, that fifth star.

From the classic best-selling series on prayer, with over 4 million books sold, comes this much needed and requested edition written especially for leaders - in business, ministry, and government. Discover dozens of powerful, scripture-based prayers written in light of a leader's great responsibilities! Plus special sections are included specifically for the needs of those in government with prayers for America, its citizens and military.

The classic guide to business communications...updated for a new generation of media-savvy leaders.

Everyone, regardless of their background and training, can improve their storytelling abilities. But what is a story? How can you tell it in a way that delights and informs your listeners? Take a journey into the keys to great storytelling with two of the country’s top experts on story presentation and speech writing.

During her 20 years in broadcasting, award-winning news anchor Suzanne Bates conducted more than 10,000 interviews, during which she witnessed business leaders, politicians, and celebrities at their best and worst. Now a top CEO communication coach, Bates is renowned for her uncanny ability to transform even the shyest oratorical mouse into a public-speaking lion.

It’s easy to be pessimistic about the state of our country these days, but as McCormick explains, if the true test of a great country is its capacity for self-renewal, the United States of America stands apart. Our country has continually defeated grave threats and overcome domestic divisions when the odds have been stacked against us. That’s the American story, and we can do it again. Drawing on decades of leadership in business, the military, and government, McCormick issues a call for visionary servant leadership.

Florida Surgeon General Joseph Ladapo shares the inspiring story of how he came to be who he is. After experiencing abuse as a child, Dr. Ladapo was incapable of connecting emotionally with other people. He was dissociated from virtually everything in his life and numbly powered through college, medical school, and residency to become a doctor and university professor. It wasn’t until he fell in love with his wife that he was forced to come face-to-face with the enormous emotional and spiritual disruption caused by his deeply buried trauma.

Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood. Today, red teams - comprised primarily of fearless skeptics and those assuming the role of saboteurs who seek to better understand the interests, intentions, and capabilities of institutions or potential competitors - are used widely in both the public and private sector.

Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a stellar career.

COVID. Climate change. Refugee resettlement. Global supply chains. We're facing a new generation of complex problems, stretching across the public and private sectors. Historically we've looked to government for big solutions, but the reality is, the government we have now is a poor match for the problems we face. We need a fresh new approach. As William D. Eggers and Donald F. Kettl show in this indispensable book, we need a government of bridgebuilders—public managers and leaders who collaborate with partners, both inside and outside government, to get the job done.

In 1954, the Supreme Court's Brown decision ended segregated schooling in the United States, but regrettably, as documented in congressional testimony and transcripts, it also ended the careers of a generation of highly qualified and credentialed Black teachers and principals. In the Deep South and northern border states over the decades following Brown, Black schools were illegally closed and Black educators were displaced en masse. By engaging with the complicated legacy of the Brown decision, Leslie T. Fenwick illuminates a crucial chapter in education history.

11 Deadly Presentation Sins combines lessons from the worlds of business and entertainment to help you give the performance of your life. You'll learn from Seth Godin and Star Trek, Romeo & Juliet and Ricky Gervais, Steve Jobs and Saturday Night Live. Whether you're talking to colleagues, customers, or the community, in a boardroom, ballroom, or church basement, you'll come away with the confidence and skills you need when all eyes are on you.

Shhh. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today? The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how.

Are you ready to step onto the stage and share your groundbreaking ideas with a global audience? "Talk Your Way To The Top" is the ultimate guide for action-takers ready to make their mark on the famous TEDx stage. This book is tailored for individuals who are driven, seeking immediate results, and willing to take decisive action to secure their place among the world's top thought leaders. What you will learn: How to land a TEDx Talk. How to write your talk. How to market your talk. The forword is written by John Tarantino who achieved 23M views for his TEDx talk, Redemption Stories in 2023...

What happens when the art of storytelling meets the speed of machines? In The AI Effect: How Artificial Intelligence Is Rewriting the Rules of Public Relations, Nick Leighton – communications strategist, agency founder, and global advisor, delivers a playbook for the future of public relations in a world powered by artificial intelligence. With wit, clarity, and a sense of urgency, Leighton challenges PR professionals to stop reacting to disruption and start designing within it. AI isn’t coming, it’s already here. It can write press releases, analyze sentiment, even mimic tone. But ...

If you want to become the most influential person in the room that people agree with and follow, then this will be the most important book you’ll ever hear.

Political leaders, diplomats, and business executives around the world - including every president from John F. Kennedy to Donald J. Trump - have sought the counsel of Henry Kissinger, a brilliant diplomat and political scientist whose unprecedented achievements as a negotiator have been universally acknowledged. Now, Kissinger the Negotiator provides a groundbreaking analysis of Kissinger’s overall approach to making deals and his skill in resolving conflicts - expertise that holds powerful and enduring lessons.

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales.

The Art of Profitability reveals the invisible but important governing principles that can mean the difference between business failure and success. Each of the book's 23 chapters presents a lesson from the exuberant and always challenging master - and a profit paradigm that will open your mind to the many ways to make profit happen.

In the course of my more than 15 years of experience as an attorney, I’ve worked on billions of dollars’ worth of public construction projects, and I’ve seen them succeed and fail. The general lack of prior experience that many public officials have, when properly acknowledged, can be a great asset, rather than a significant detriment. How is that so? When you come into a project without the burden of prior assumptions based on previous project experience, you can reenvision what a successful project should be, and what your goals should be.