Publishing Business

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Merchants of Doubt has been praised—and attacked—around the world, for reasons easy to understand. This book tells, with “brutal clarity” (Huffington Post), the disquieting story of how a loose-knit group of high-level scientists and scientific advisers, with deep connections in politics and industry, ran effective campaigns to mislead the public and deny well-established scientific knowledge over four decades.

"Absolutely amazing! It completely shifts your paradigm for life. One of the most wonderful things about it is that the results are immediate. My whole perception and relationship to money has undergone a major, substantial change." (Chris Attwood, writer and teacher, California)

Winter’s over and warm summer breezes have taken over the sweet small town of Birch Springs, Montana. And love is definitely in the air. Fall hard for these hunky heroes as each one tries to win the woman of their dreams. Included in this collection: Sofia’s Summer Brooklyn’s Summer Anna’s Summer Harper’s Summer Robyn’s Summer These stories will pull at your heartstrings with some of your favorite tropes. Single dads, second chances, friends to lovers, brother’s best friend, enemies to lovers, and more. Pull for the heroine’s trying to save her family business and pray that ...

Being an entrepreneur seems like the ultimate American dream. But the startup mythology is filled with urban legends and false expectations that can cause business owners to lose what is truly important to them. To succeed in the world of entrepreneurship, one should know how to enter with clear goals and strong boundaries. In What You Know About Startups Is Wrong, K.P. Reddy explains the behind-the-scenes reality of business building, debunking eleven popular myths about what defines a top entrepreneur. With guidance on everything from how to balance work and personal life to leveraging ...

Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.

The risk in leading a business is the same as in piloting an airplane: namely, crashing and burning. But what if you had an operating system to keep your business airborne until you wanted to land it? How much time would that OS save you? How much money? Written and narrated by the creator of the Profitable Growth Operating System®, The 80/20 CEO: Take Command of Your Business in 100 Days is a detailed playbook for aspiring or accomplished senior-level executives who want to lead their organizations in profitable strategic growth and do so on demand, on track, on pace, and without surprises.

It’s no secret that the right type of webinar can easily double or triple your business profits. In fact, many companies today would be bankrupt if it wasn’t for having a single, solid webinar. A strong webinar allows you to get more new customers into your business—and allows you to serve and make more profit from your existing customers and clients. Most of your so-called competitors don’t use webinars. Or, if they do, they use them poorly. A powerful webinar in an industry where none exists can catapult your company immediately to the top of that market. Jason Fladlien has helped...

Join the league of young millionaires and billionaires in the dynamic worldwide economy, where the entrepreneurial spirit knows no age boundaries Do you dream of sculpting a life you're passionate about, engaging in activities you love, and covering all your expenses while you’re still at school? Are you fascinated by stories of teenagers achieving remarkable success in entrepreneurship? The truth is, you don't have to wait until adulthood to embark on your journey to financial success. Opportunities are abundant, and age is no barrier to striking it rich. It’s time to break away from ...

Are you ready to own your financial freedom? "Own Your Freedom" is a book that breaks free from the monotonous cycle of work and saving, offering millennials a pathway to achieve financial security and retire early. With the right mindset, strategic approach, and a dose of hustle, financial freedom becomes an attainable goal. This book serves as a guide to help readers embark on a real estate-driven journey towards wealth creation. Within the pages of this book, readers will find an abundance of resources to support their quest for financial independence. The author encourages readers to ...

Jay Abraham, a trusted advisor to many top corporations, brings together more than two hundred brilliant business-career ideas in this, his first major audiobook. Abraham reveals numerous new profit and personal advancement opportunities “hidden in plain sight” in and around every business organization today. He also demonstrates how all of us can maximize our careers and our incomes by applying fresh ways of looking at our many options in the vast new opportunity society that’s around us.

Discover the key factors you must consider before going into business - This is a complete system that will help you predict problems before they happen and keep you from losing your shirt on dog business ideas. Ignore it at your own peril. (Plus, you also get 6 free gifts) Owning a business is the dream of many people ... starting that business converts your dream into reality. But there is a gap between your dream and reality that can only be filled with careful planning. As a business owner, you will need a plan to avoid pitfalls, to achieve your goals and to build a profitable business....

In a world where the federal government is constantly looking for contractors, it’s possible for you to start your own government contracting business and actually become profitable. If you’re interested in learning about how you can become a profitable prime federal contractor who scores government contract after contract, then it’s time for you to listen to this comprehensive guidebook from best-selling author Martin Saenz.

Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising.

Even if you’re a seasoned entrepreneur or business owner, coming up with a great business idea isn’t easy. Maybe you already have some ideas in the works, but how are you supposed to know if they’ll be successful, and how do you know if they’ll be something you’ll actually enjoy doing? If you don’t have a concrete plan, where should you look for ideas? Yesterday’s solutions won’t solve today’s problems, and businesses know they have to stand out to stay ahead of the competition. This is where innovation comes in. Businesses require fresh, inventive ideas. Thankfully, ...

This expertly crafted audiobook is your ultimate companion for PMP certification success. Designed by certified Project Management Professionals, it aligns perfectly with the latest PMI exam requirements.

Unlock Your Royal Code and Be the Queen You Were Meant to Be! In my early walk with God, I discovered the book of Esther in the Bible and it was life changing. We meet this young girl who was orphaned and becomes a powerful leader that would change how the world looks at women. Women, then and now, are given certain roles that people feel women should do and they should stay within those roles. Yes, the Bible states that we are the helpmate, but God used Esther, Deborah, Sarah, Mary, and many other women in the Bible to do extraordinary things in the world as leaders. It’s so important ...

From Thomas Edison to Steve Jobs, the "nail it then scale it" method is based on pattern recognition of the timeless principles and key practices used by successful entrepreneurs to repeatedly innovate. These processes and principles have now been distilled into a handbook to guide entrepreneurs and innovative product managers to victory. Stop following conventional wisdom, and join the few entrepreneurs that can consistently take their innovative idea all the way to a successful company launch.

This book is written to guide business owners and founders, their supporting legal, tax, and valuation professionals, even bankers who often support the entire process. Succession planning is a powerful tool that will touch the lives of today’s owners and tomorrow’s successors, their families, and all of the clients being served by a Professional Service Provider – even your current clients’ children and grandchildren!

Aaker on Branding distills the most essential branding principles from David Aaker’s extensive works, offering a comprehensive guide to building a strong, enduring brand. This compact resource provides businesses with actionable insights on brand strategy, brand portfolios, and brand management, addressing key branding challenges and offering a road map to prioritize and apply Aaker’s concepts effectively.