Science Business Management

The need for precise, actionable, real-time Business Intelligence (BI) lies at the heart of the role of Big Data in modern commerce. In turn, the art of Data Science lies at the nexus of Big Data and BI, providing the essential methods by which BI can be extracted from Big Data's great black mass of constantly flowing, unstructured information. This combination has a created a new profession: an elite and specialized class of highly-compensated professionals specially skilled at data cleaning, analysis, and visualization.

This chapter-level audiobook can change the way you listen to BigShots - mostly businesspersons with a snapshot or two of politicians - as they pontificate for public consumption and personal gain. You'll recognize the spin, that dastardly polite euphemism for lies that the advertising/PR folks coined years ago to anoint their profession with a bit of undeserved dignity. In the process, you might gain a more realistic grasp of what's going on around you and how your mind is being manipulated, aka brainwashed.

Are you an aspiring product marketer or product marketing leader? This audiobook is dedicated to product marketers around the world.

All leaders face defining moments, crises that reveal their true character. Here, Sasha and his father, David, expand on Sasha's defining moment, recounted on The Moth podcast as "An Impossible Choice." Working in the violence-torn Congo, he was charged with evacuating a specific group of refugees. Then he and his colleague discovered a group of widows and orphans not on the rescue list. Leaving them behind would mean their deaths. Attempting to take them would jeopardize the entire mission.

We live in a time of unprecedented opportunity for women. Yet despite centuries of progress, true equality remains out of reach. What will it take to bring us to a tipping point? To leadership expert and social entrepreneur Claudia Chan, the key is shifting to a "me for we" mind-set, where individuals root their effort in a mission far bigger than personal success, and getting everyone—women and men—to work together for social change. By lifting others, we not only make the world better, but we can also discover our greatest meaning and achieve lasting fulfillment.

Like a lot of people, Chris Wilson didn’t have an easy start in life. But, unlike many, he has managed to overcome severe setbacks to achieve a life defined by material success and personal meaning. How did he do it? When he committed a fatal crime at the age of 17 and received a devastating prison sentence, incarceration became the unexpected trigger that set Wilson off on a journey of self-improvement - reading, working out, learning languages, and starting a business. Creating a Master Plan for the life he wanted, he worked though it step-by-step to transform his reality.

For the first time, leadership expert Jeffrey Hull shares the secrets, strategies, and science underlying his and his clients' successes. Interweaving real-life stories with practical tips and the latest evidence-based research, he equips listeners with the insights they need to thrive in today's world.

Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Drawing on nearly four decades of media experience, Ansell presents tested techniques for responding to challenging questions and delivering effective messages. In addition, he reveals lessons learned and pitfalls to avoid by referencing recent news events from around the world.

In the unprecedented complexity of our time, "Inception Mindset" emerges as a transformative compass for leaders and individuals navigating the intricate web of modern challenges. Authored by Dr. Robert Radi, this groundbreaking book delves deep into the art and science of thriving amidst perpetual complexity.

How can leaders adapt to the rapid change of technology's impact on business? How can AI be leveraged for more intelligent decision making? Can our choices be simultaneously good for business and the world? This book provides leaders with the first steps to answer these important questions. For over thirty years, technology has become more interwoven with both our professional and personal lives. In the future, the integration of tech, business, and life will become even more seamless.

The Art of War by Sun Tzu has been a much-studied work of military strategy for hundreds of years, influencing great leaders in all walks of life. Here, business journalist Mark Smith applies the lessons to the role of the entrepreneur by showing how the axioms of General Sun Tzu apply to creating and expanding a business in a successful and meaningful way.

Now, in the face of the "Great Resignation" and "botsourcing," thought leaders Sanders and Wood present a more positive and promising scenario, where an enterprise recognizes human resources as an asset class that possesses skills that cannot be replaced by automation. Enlightened business leaders will look to create synergy between technology and people, enabling the organization to maximize its capabilities by elevating the basis of decision making with closer-to-perfect information and rationality.

Descubra as técnicas de um dos cursos mais buscados do MBA de Yale para alcançar seus objetivos e transformar o mundo. Com base nas mais avançadas pesquisas da psicologia comportamental e da neurociência, Zoe Chance nos mostra como pequenas mudanças de mindset podem ter grandes resultados.

So often we want to make big changes in our lives, but lack the resolve to see them through. It seems we just can't summon the necessary willpower to take on these huge challenges - saving money, quitting smoking, increasing productivity, getting a promotion or pay rise, or losing weight. But here's the secret: willpower is not the answer.

Fresh from her triumph at Lucent, Carly Fiorina took command of Hewlett-Packard in July 1999. Suddenly a woman was running one of the largest technology companies on earth, venturing farther than anyone else dared into traditional men's territory. Perfect Enough is the definitive account of her daredevil bid to remake HP with a record-shattering $20 billion acquisition of archrival Compaq Computer.

In her multi-million-copy bestseller Mindset Carol Dweck coined the terms ‘fixed’ and ‘growth’ mindset, transforming our view of individual success. Award-winning social psychologist Mary Murphy builds on Dweck's work in Cultures of Growth to present a groundbreaking argument: that mindset is not isolated to an individual. Instead, we can all influence each other to create a culture of growth mindset. This means creating an environment that people want to be in, which allows them to achieve their potential and top results.

In I Am Accountable, renowned speaker and consultant Sam Silverstein explains how accountability is the secret to filling your life with more meaning, more success, and more joy - and it all starts with your mind-set. In order to create a truly meaningful life, we must first accept that the problem is never other people. “The real problem,” Sam Silverstein maintains, “is what we believe about other people.”

Based on 20 years of pioneering workshops engaging white male leaders in transforming their own mindsets, building leadership skills, and creating powerful partnerships at work and at home, Four Days to Change follows a group of men embarking in a life-changing process to broaden their view of the world and lead them into more authentic relationships across race, gender, and sexual orientation. Witness the kinds of conversations that have opened the eyes of thousands of white male leaders.

Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends, from sneakers to slow food to preppies, while developing a systematic understanding of the deep waves of culture in America and the world. The CCOs professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals.

Under Joe Solmonese's leadership, the Human Rights Campaign, the nation's largest LGBT rights organization, became the model other organizations look toward to create effective social and political change. Beginning with a moving story of working with Matthew Shepard's mother Virginia in passing the hate crimes bill that bears Matthew's name, Solmonese shows how he discovered that channeled anger can drive a commitment to change.