Science Business Management

In an age when scandal can destroy a company's brand or anyone's reputation in an instant - Glass Jaw is an Art of War guide to modern crisis management. In boxing terms, a tough-looking fighter who can't take a punch is said to have a "glass jaw", and so it is these days with targets of controversy. Glass Jaw is a manifesto for these times, written by crisis management veteran Eric Dezenhall, who has spent three decades dealing with some of the most intense controversies, both known and...handled with discretion.

Are you an aspiring product marketer or product marketing leader? This audiobook is dedicated to product marketers around the world.

Descubra as técnicas de um dos cursos mais buscados do MBA de Yale para alcançar seus objetivos e transformar o mundo. Com base nas mais avançadas pesquisas da psicologia comportamental e da neurociência, Zoe Chance nos mostra como pequenas mudanças de mindset podem ter grandes resultados.

In Start I.T. Now!, Tyler takes you through the process he's used time and time again to successfully build multimillion-dollar companies. You will learn how to get your business started the right way, recognize real problems in your business and fix them quickly, find and keep the right people on your team, instill a strong culture and create momentum for you and your team, and create stability and financial success in your business.

Charles Handy is one of the giants of contemporary thought. His books on management - including Understanding Organizations and Gods of Management - have changed the way we view business. His work on broader issues and trends - such as Beyond Certainty and The Second Curve - has changed the way we view society. In his new book, Handy builds on a life's work to glimpse into the future and see what challenges and opportunities the next generation faces.

Get ready to question everything you've been told about charity and to find out how you can truly succeed at making the world a better place.

In her multi-million-copy bestseller Mindset Carol Dweck coined the terms ‘fixed’ and ‘growth’ mindset, transforming our view of individual success. Award-winning social psychologist Mary Murphy builds on Dweck's work in Cultures of Growth to present a groundbreaking argument: that mindset is not isolated to an individual. Instead, we can all influence each other to create a culture of growth mindset. This means creating an environment that people want to be in, which allows them to achieve their potential and top results.

Based on 20 years of pioneering workshops engaging white male leaders in transforming their own mindsets, building leadership skills, and creating powerful partnerships at work and at home, Four Days to Change follows a group of men embarking in a life-changing process to broaden their view of the world and lead them into more authentic relationships across race, gender, and sexual orientation. Witness the kinds of conversations that have opened the eyes of thousands of white male leaders.

Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends, from sneakers to slow food to preppies, while developing a systematic understanding of the deep waves of culture in America and the world. The CCOs professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals.

An entertaining, fact-filled defense of the nearly universal tendency to procrastinate, drawing on the stories of history's greatest delayers, and on the work of psychologists, philosophers, and behavioral economists to explain why we put off what we're supposed to be doing and why we shouldn't feel so bad about it.

Under Joe Solmonese's leadership, the Human Rights Campaign, the nation's largest LGBT rights organization, became the model other organizations look toward to create effective social and political change. Beginning with a moving story of working with Matthew Shepard's mother Virginia in passing the hate crimes bill that bears Matthew's name, Solmonese shows how he discovered that channeled anger can drive a commitment to change.

So often we want to make big changes in our lives, but lack the resolve to see them through. It seems we just can't summon the necessary willpower to take on these huge challenges - saving money, quitting smoking, increasing productivity, getting a promotion or pay rise, or losing weight. But here's the secret: willpower is not the answer.

A Arte da Guerra é a bíblia dos estrategistas. Sai do universo militar para conquistar o mundo político e empresarial. Há mais de 2.500 anos, o general chinês Sun Tzu compilou os personagens filosóficos que sintetizam estratégias eficientes. Mistério, dissimulação, astúcia e surpresa são os pilares deste tratado. Um livro profundo, repleto de metáforas, que encanta e intriga os estudiosos no mundo todo.

In Truth: How the Many Sides to Every Story Shape Our Reality, Hector Macdonald explores how truth is used and abused in politics, business, the media and everyday life. He shows how a clearer understanding of truth's many faces renders us better able to navigate our world and more influential within it. Combining great storytelling with practical takeaways and a litany of fascinating, funny, and insightful case studies, Truth is a sobering and engaging listen about how profoundly our mindsets and actions are influenced by the truths that those around us choose to tell.

While most people work ever-longer hours, international statistics suggest that the average time spent on non-work activities per employee is around two hours a day. How is this possible, and what are the reasons behind employees withdrawing from work? In this thought-provoking book, Roland Paulsen examines organizational misbehavior, specifically the phenomenon of "empty labor", defined as the time during which employees engage in private activities during the working day. This study explores a variety of explanations, from under-employment to workplace resistance.

Now, in the face of the "Great Resignation" and "botsourcing," thought leaders Sanders and Wood present a more positive and promising scenario, where an enterprise recognizes human resources as an asset class that possesses skills that cannot be replaced by automation. Enlightened business leaders will look to create synergy between technology and people, enabling the organization to maximize its capabilities by elevating the basis of decision making with closer-to-perfect information and rationality.

Entrepreneurs, businessmen, and investors are constantly looking for principles and rules that will pave the way for success. Usually, those at the forefront are successful entrepreneurs from Silicon Valley or legendary Wall Street investors. But the principles of economic growth, wealth creation, and preservation were written long before the rise of the modern market economy and its heroes.

If you have tried everything imaginable but have never been able to use artificial intelligence to scale your business or enhance your projects, then this could be one of the most important audiobooks you have listened to in years. Practical Artificial Intelligence: An Enterprise Playbook is written to give you an in-depth view of Artificial Intelligence and how it can be used to make analytics more productive and efficient at workplaces.

Corporations are the most powerful entities on the planet. Unfortunately, many have had a long record of unprecedented and unbridled environmental degradation, social transgressions, and governance secrecy. Since by law they are beholden to their shareholders, some philanthropic trusts, pension funds, and other institutional investors have used shareholder advocacy to press for changes in corporate policy. But individual investors have largely been silent, thinking themselves powerless.

From the president of EMILY's List, a playbook for women changing the world in politics, business, or any arena, with a foreword from Vice Presidential candidate Senator Kamala Harris. Run to Win is for all women who are looking to lead. Organized around the steps that EMILY's List coaches its candidates through (from deciding to run through celebrating victory), this book is full of essential lessons for any woman trying to succeed in a male-dominated field. Their arena is politics but their message is universal.