Science Research

Unlock the mysteries of the sky with "Investigating UFOs," a captivating exploration that takes you deep into the heart of one of humanity's most intriguing phenomena. Delve into the intricacies of UFO investigations and discover what lies beyond the myths that have fascinated and perplexed generations. Beginning with a foundation in the history of noteworthy sightings, "Investigating UFOs" guides you through the nuanced world of UFO research. Learn how science rises to the challenge with meticulous methods, applying hypothesis formation, evidence gathering, and peer review to make sense of...

In the past century, average life expectancies have nearly doubled, and today, for the first time in human history, many people have a realistic chance of living to 80 or beyond. As life expectancy increases, Americans need accurate, scientifically grounded information so that they can take full responsibility for their own latter years. In The Art and Science of Aging Well, Mark E. Williams, MD, discusses the remarkable advances that medical science has made in the field of aging and the steps that people may take to enhance their lives as they age.

With over 130 unique, ready-to-use prompts confidentially designed for the legal industry, this book is your exclusive guide to integrating AI into your legal practice. Each concealed prompt is tailored to classified situations you might face in your profession and can be customized to align with your specific, secretive needs.

By one expert's prediction, within 20 years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillance revolution is already taking place inside brick-and-mortar stores, where Americans still do most of their buying.

Introducing "CubeSat Science," the comprehensive guide to the world of miniature satellites! Dive into this fascinating eBook and explore the tiny revolution shaking up the space industry. Navigate effortlessly through the 25 captivating chapters and join us on a journey through the universe of CubeSats. Embark on a cosmic adventure as we delve deep into the ins and outs of CubeSat design, covering every aspect of their inner workings, from communication systems to power supplies. Demystify the complexities of navigating and controlling these tiny spacecraft, and learn how they sail through...

"Know your enemy know yourself and you will win all your battles." Sun Tzu, Chinese General. Want to figure out Chinese ideas? Want to talk about Chinese ideas using Chinese terms? With this comprehensive Anglo-Chinese reader, designed for aspiring State Department China experts and political analysts. Tailored to HSK4 proficiency, this 100-page parallel text dives deep into the ideologies of Marx, Lenin, Mao, and Xi Jinping, providing a robust resource for understanding contemporary Chinese political discourse. 您想用中国画谈政治次略吗? Decode contemporary Chinese political ...

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.

Every 69 seconds, someone is diagnosed with Alzheimer's disease. Of the top 10 killers, it is the only disease for which there is no cure or treatment. For most people, there is nothing that they can do to fight back. But one family is doing all they can. The DeMoe family has the most devastating form of the disease that there is: early onset Alzheimer's, an inherited genetic mutation that causes the disease in 100 percent of cases, and has a 50 percent chance of being passed onto the next generation.

The second edition of Testing Treatments has been extensively revised and updated with a thought-provoking chapter on screening, explaining why early diagnosis is not always better. Other new chapters explore how over-regulation of research can work against the best interests of patients and how robust evidence from research can be drawn together to shape the practice of health care in ways that allow treatment decisions to be reached jointly by patients and clinicians.

Our preferences and opinions are constantly being shaped by countless forces–especially in the digital age with its nonstop procession of “thumbs up” and “likes” and “stars.” Tom Vanderbilt, bestselling author of Traffic, explains why we like the things we like, why we hate the things we hate, and what all this tell us about ourselves.

Now she returns with a bracing new novel, at once an intricate mystery and a rich human drama set in the high-stakes atmosphere of a prestigious research institute in Cambridge, Massachusetts.Sandy Glass, a charismatic publicity-seeking oncologist, and Marion Mendelssohn, a pure, exacting scientist, are codirectors of a lab at the Philpott Institute dedicated to cancer research and desperately in need of a grant.

The idea that medicine is gender-neutral is a myth. This isn't inflammatory rhetoric; it's simply true. From the way pain is felt, to how heart attacks are diagnosed, to the very role society plays in the health of the body, the medical landscape in place today is one that was designed for, and by, men. This audiobook is about all the ways medicine is not gender-neutral, from research to treatment to diagnosis. Throughout history, flawed mindsets have paved the way for sub-par treatment, and the prevailing attitudes that exist today have had terrible repercussions for women.

As the former chief scientist of Express Scripts, a Fortune 25 health-care company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them and get the positive results they want.

Sonnets & Sunspots tells the story of one of the most beloved popular science series of all time and the charismatic educator who became an icon to several generations of students. The audiobook is also a fascinating history of popular science programming in television and film, from its primitive beginnings to the 21st century. Along the way there are entertaining behind-the-scenes stories of each production and the personalities that were involved with them.

Believers is a scientist's answer to attacks on faith by some well-meaning scientists and philosophers. It is a firm rebuke of the "Four Horsemen" - Richard Dawkins, Daniel Dennett, Sam Harris, and Christopher Hitchens - known for writing about religion as something irrational and ultimately harmful. Anthropologist Melvin Konner explores the psychology, development, brain science, evolution, and even genetics of the varied religious impulses we experience as a species.

"The Social Mind" is a comprehensive exploration of the intersection of psychology and social sciences. The book examines the ways in which human behavior and social phenomena are intertwined and how our understanding of psychology can be applied to solve social issues. The book is divided into three parts. Part One explores the basics of psychology and social sciences, providing readers with a foundational understanding of the two fields. Part Two delves deeper into the connection between psychology and social sciences, examining topics such as group behavior, conformity, social influence,...

Haven't women gotten everything they want? Economic power? Social influence? Business clout? Yes, but it turns out that these fantastic gains have come at a heavy price, as consumer goods experts Michael J. Silverstein and Kate Sayre discovered in an unprecedented study of 12,000 women in 40 countries. That relentless upward climb has left women feeling stressed out, time starved, and overburdened.

HowExpert Guide to Microbiology is a compilation of all the major aspects of microbiology for one to get to know microbiology in the best way possible. It includes all minor and major points regarding Microbiology, from a basic introduction to depth and complexity. A very simple yet scientific writing style is adopted for the better understanding of the listeners, because the main aim of this book is to acknowledge every individual irrespective of the scientific background, to grasp the beauty of microbiology.

Harry Harlow, a controversial pioneer in developmental psychology, irrevocably changed our understanding of love's vital role in healthy development. Through his groundbreaking — and often shocking — experiments with rhesus monkeys, Harlow demonstrated the crucial importance of nurturing touch and social connection. This book delves into the profound influence of Harlow's work: The Wire Mother Experiments: Understand how baby monkeys clung desperately to cloth-covered "mothers," even when only wire mothers provided milk, revealing deep-seated needs beyond basic survival. The Impact of ...

The lifeblood of any free society is persuasion: changing other people's minds to enable real change. But America is suffering a crisis of faith in persuasion that is putting its democracy and the planet itself at risk. People increasingly write each other off instead of seeking to win each other over. In The Persuaders best-selling author Anand Giridharadas takes us inside these movements and battles, seeking out the dissenters who continue to champion persuasion in an age of polarisation.