Small Business Development

A pioneer of content marketing, Joe Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business.

This publication features a compendium of best practices tailored to the needs of the private security services entrepreneur. Listeners are treated to a host of innovative concepts for managing and growing a private security business. Strategies include the science of post assignments, security officer archetypes, private security key performance indicators, client retention strategies, patrol route design, and more.

This step-by-step process helps business owners like you create a profitable alternative to selling your business via half-retirement, allowing you to shift your focus and find your balance.

Wish you knew how to walk up to anyone and break the ice effortlessly? Do you hope to avoid awkward silences and make an instant impression? You'll get more than that in this book: not only what, when, and how to say it, but the exact roots of why from human psychology and interaction.

Transform your business into a High-Value Asset, ready for expansion or sale. Are you a business owner striving to grow your company or prepare it for a lucrative exit? This book is your comprehensive guide to achieving both goals with confidence and clarity.

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present. A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

So you have an idea, or maybe a service and you’ve decided you want to open your own business…But where do you start? Whether it's simple like a local window cleaning business you want to begin ... .or a software idea that could take over the globe, we help you cover all of the basics & foundational steps so you learn to walk before you run! Now, it's time to get to work so you can get back to doing what you do best…serving your customers.

Martial arts business owners! In Martial Arts School Staff and Leadership Team Training, I'm revealing my entire system for recruiting, selecting, and training staff and leadership teams for martial arts school owners. Any style! Any system! Any school! You can easily adapt and use this system for training and developing your own staff and leadership team. And not only will you find out how to train them—you'll learn how to train them right so you keep your program quality high!

What makes you stand out? In a world filled with good choices, why should your prospective clients choose you over the competition? In short, it comes down to answering one question: "Why should I choose you?" Whether you compete in a market saturated with similar service companies, or with franchises and corporations thousands of times your size, Lobster on a Cheese Plate will give the tools you need to take them on and win.

This audiobook covers how to assess whether your business is ready for franchising, the benefits of and alternatives to franchising and how to evaluate the financial feasibility of franchising your business. It outlines a franchising road map which will help you to create a franchise action plan and make it happen.

Erik Shellenberger is back with Restaurant & Bar Marketing IV: If I Could Give It Zero Stars, I Would - his latest installment in the Bar Marketing Basics series. In this no-nonsense guide, Shellenberger cuts through the BS with refreshing honesty and raw insight.

Behind every successful business is a history of mistakes, failures, and embarrassing moments—some big and some small. Regardless of their size, these failures are essential to learning and to growing professionally and personally. Todd Palmer’s failure was big—and the best thing that could have happened to him. When his business nearly went bankrupt in 2006, he began learning the critical steps that would not only rescue his company but also guide him toward becoming a powerful coach for entrepreneurs looking to go from ordinary to extraordinary.

This book was a long time coming. For years now, friends, family and colleagues have asked me how I continue to win not realising that I have the same daily struggles as them. I think the difference is that I just keep my head down and stay the course. My career has not always been wins. In fact, I have more losses than wins if you want my honest opinion. I fail every single day in one way or another. There are lessons here. Apply these lessons. Half of winning is just showing up. Apply these lessons and I am positive you will see improvement in your daily life.

Creating a captive insurance company may sound daunting, but with Mr. Strauss's guidance you can navigate the legal maze and utilize this valuable strategy with ease. Don’t miss out on crucial out-of-pocket savings and create more liquidity in a more tax-efficient manner. Take steps today and reap the benefits of captive insurance!

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read (or listen) to nothing else on entrepreneurship and start-ups, listen to these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

What type of business should you start? For the past 10 years, Inc. 500 CEO and number-one national best-selling author, Ryan Levesque - featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur - has guided thousands of entrepreneurs through the journey of answering this question. One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional wisdom is wrong.

If you have finally had enough of the constant cash flow struggle and you are ready to make a change, Profit First for Tradies will guide you. Katie Crismale- Marshall has taken the core concepts of Mike Michalowicz’s Profit First method and customised it to meet the specific needs of Australian tradies.

It is time to stop the busy work of constantly putting out fires. It’s time to Let Your Business Burn. Scott Beebe has helped liberate business owners around the world from the chaos of constantly putting out hundreds of petty fires and has equipped them to let their business burn. In Let Your Business Burn, Scott guides you through a story-filled, template-packed, step-by-step discovery of the foundational elements that every business needs to stop putting out fires and instead build a business that matters.

Our tastes in coffee vary from person to person. Everyone is looking for the best cup of coffee, from lattes and cappuccinos to French press and drip-brew. Author Stella Perry prepares the listener for a career in coffee with a walk through different types and preparations of coffee, including tips you should always keep in mind to make the perfect cup.

Growing up in poverty, Burton Hughes was constantly told: “That’s not for you.” Using that as a springboard, he has produced many outstanding achievements, financially and personally. Negative comments about his physique as a young man inspired him to capture the title of Mr. Ohio in body building and being featured in and on magazine covers.