Small Business Development

A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.

Author and world-renowned restaurant coach Donald Burns brings his straightforward advice on how to get the restaurant you want. His knowledge in running a restaurant not only comes from his technical skills, but also his nearly four decades of real-life restaurant experience as a restaurateur and working with celebrity chef Wolfgang Puck. Your Restaurant STILL Sucks! is not your usual guide on how to run a restaurant. Instead, it will challenge you to rethink the way you look at how you run your restaurant. This book is for those who want a better restaurant and a better life.

People Operations explains how leaders at small- and medium-sized businesses can stop spending time on HR administration - "paperwork" - and start focusing on the "peoplework" that truly fuels employee growth and productivity. Authors Jay Fulcher, Kevin Marasco, and Tracy Cote provide listeners with a playbook for creating a massive competitive advantage by eliminating antiquated approaches to HR. The book takes a look at how work has changed and what companies need to do about it, and the new approach they must take to processes, systems, and best practices.

Volume II of the How to Become an e-Learning Freelancer series, “Marketing Yourself and Finding Great Clients,” is a guide to both the practical necessities and essential philosophies behind self-marketing. Whether it’s a step-by-step guide to creating a powerful portfolio, or advice on creating and sustaining client relationships, “Marketing Yourself and Finding Great Clients” is an indispensable resource for the modern e-Learning freelancer.

Cada día, o aprovechamos la oportunidad de ser geniales o perdemos el chance de serlo. Podemos pasar toda nuestra vida preparándonos para ser ganadores, trabajando duro para alcanzar el éxito en nuestra vida personal, laboral y en nuestras relaciones pero, a menudo la ansiedad, el miedo y el auto sabotaje se interponen en nuestro camino. ¡Tenemos buenas noticias! Hay formas poderosas de combatir esto y todo lo que se interponga en el camino hacia tus objetivos.

Si siempre ha querido iniciar su propio negocio, pero no sabe por dónde comenzar y cómo hacerlo con éxito, entonces siga leyendo.... ¿Está cansado de no poder tener el modelo de negocio adecuado? ¿Ha probado un sinfín de soluciones, pero nada parece funcionar durante más de unas pocas semanas? ¿Quiere por fin decir adiós a correr riesgos sin cuidado y descubrir algo que le funcione? Si es así, ha venido al lugar adecuado.

Are you one of the 32.5 million small business owners in the United States? You take pride in your product or service, you deliver solid value, and work hard daily, but with so much competition it can be brutal. Join The 7 Figure Club gives you the tools and a clear path to higher profitability. If you want to reduce your hours while increasing sales, and you are looking to build a business that gives you financial abundance along with the lifestyle you want, read this book. Do you want to learn: How to increase sales and build a dynamite positive cash flow? Practical ways to increase staff...

Finally! Develop good habits that stick! Do you find yourself trying to adopt good habits only to abandon them down the road? Are you frustrated because you seem unable to develop them in the first place? If so, there's a simple solution: starting small. This effective, time-tested method is described in detail in Small Habits Revolution: 10 Steps to Transforming Your Life Through the Power of Mini Habits!

The Business of Real Estate Photography provides the blueprints to start your own real estate photography business by providing a detailed guide on developing a business strategy and marketing plan, in addition to valuable information on the financial and legal aspects of the business. It assists you in gaining a thorough understanding of the market and includes many useful tips and lessons learned from the author’s own experiences that can save you time and money when establishing and growing your own business.

In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, best-selling author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal powerful and surprising truths about how ideas become successful innovations - truths people can easily apply to the challenges of today.

From a third-generation farmer and successful entrepreneur, Redefining Rich is an entrepreneur’s guide to balancing work and family with the pleasures of the good life, with simple exercises and important lessons to serve everyone from the new sole proprietor to a seasoned CEO.

The Entrepreneur's Edge is the ultimate guide for small business owners and entrepreneurs who want to harness the power of artificial intelligence, cybersecurity, and augmented/virtual reality to fuel growth and innovation. This all-in-one resource equips you with the knowledge and tools to navigate these transformative technologies with confidence.

The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.

When you're 50 or 60 years old, the job market is a combat zone, no matter what your skills or experience. Battle-scarred veterans report that they're passed over time and again for jobs which they are eminently qualified for. Successful applicants, often with fewer skills and almost always with far less experience, do seem to have one significant thing in common: they are younger, sometimes painfully younger.

Most people think of Walt Disney primarily as a visionary, but he was also a highly skilled marketer. In this unique book, maverick marketer Andrew Lock guides you through 17 success secrets from Walt and explains how your business can apply them to follow Walt Disney’s way. You’ll discover valuable lessons in sales, marketing, and customer service, as well as how to create memorable experiences that will cause customers to return to you, over and over again.

Fraser Doherty's 48-Hour Start-Up is your handy and essential cheat sheet to starting your own business, giving the key steps for developing an idea and getting it to market quickly. Almost everyone dreams of starting their own business, but very few do it. What if it had to be only a decision of a weekend, and it didn't cost a fortune?

This is a complete guide to how to create a plan for, open, operate, and market a new small business. This book intends to help you overcome fear and inspire you to own and operate your own small business.

These days, virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business. Subscription is the key to increasing cash flow, igniting growth and boosting the value of your company. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra five per cent of sales growth, The Automatic Customer will be your secret weapon.

This audiobook covers how to assess whether your business is ready for franchising, the benefits of and alternatives to franchising and how to evaluate the financial feasibility of franchising your business. It outlines a franchising road map which will help you to create a franchise action plan and make it happen.

For decades, statisticians, social scientists, psychologists, and economists (among them Nobel Prize winners) have spent massive amounts of precious time thinking about whether streaks actually exist. After all, a substantial number of decisions that we make in our everyday lives are quietly rooted in this one question: If something happened before, will it happen again? Is there such a thing as being in the zone? Can someone have a "hot hand"? Or is it simply a case of seeing patterns in randomness? Or, if streaks are possible, where can they be found?