Small Business Development

Reconnecting with such authors as Seth Godin from Guerrilla Marketing Handbook, the father of guerrilla marketing Jay Conrad Levinson and coauthor Jeannie Levinson present fans and new guerrillas with the first book to deliver The Best of Guerrilla Marketing - a combination of the latest secrets, strategies, tactics, and tools from more than 25 top-selling Guerrilla Marketing books. Learn how to reshape your approach to branding, advertising, social media, networking, and more - ultimately, making more money, while spending less.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

Continuing with his successful Your Restaurant Sucks series, Donald Burns, The Restaurant Coach, digs down to the root of all business problems and that is culture. All restaurants can buy from the same vendors and hire from the same labor pool. What separates the good, from the great to the outstanding is culture!

Far from a dry listen, The Lean Law Firm is the first book published by the ABA to employ the novel to teach business lessons. Follow the engaging story of lawyer Carson Wright, who suddenly finds himself responsible for saving a small law firm, as his mentor Guy Chapman imparts the lean techniques that transformed his factory from the brink of bankruptcy to new heights of profitability. As you hear the The Lean Law Firm story unfold, you’ll see how your own firm is really just a system.

Part narrative, part business book, Architect and Entrepreneur is filled with contemporary, relevant, fresh tips and advice from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practices of architecture and interior design.

There are 20 million acres of lawns in North America. In their current form, these unproductive expanses of grass represent a significant financial and environmental cost. However, viewed through a different lens, they can also be seen as a tremendous source of opportunity. Access to land is a major barrier for many people who want to enter the agricultural sector, and urban and suburban yards have huge potential for would-be farmers wanting to become part of this growing movement.

What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers.

The pressure to generate big ideas can feel overwhelming. We know that bold innovations are critical in these disruptive and competitive times, but when it comes to breakthrough thinking, we often freeze up. Instead of shooting for a $10-billion payday or a Nobel Prize, the most prolific innovators focus on Big Little Breakthroughs - small creative acts that unlock massive rewards over time. By cultivating daily micro-innovations, individuals and organizations are better equipped to tackle tough challenges and seize transformational opportunities.

Este libro contiene las estrategias de las jugadas que me llevaron de dormir en el piso de mi gimnasio, a ser dueño de una cartera de empresas que generan 200.000.000 de dólares al año en menos de una década. ¿Quieres saber cuál es la mayor diferencia entre esos dos periodos de tiempo? La cantidad de clientes potenciales que obtuve.

Who is this material designed for? This manual includes all my knowledge on how to start and grow a million-dollar cleaning company in a short amount of time. This is not for lazy people looking to make a quick buck. This is for serious cleaning business owner ready to grow their companies to millions of dollars. Here I include all the information I provide on my video course found at www.tremendouslife.com called The Six Figure Cleaning Business Master Class which is a video class explaining in detail all the content you'll see in the screenshots throughout this manual. I have also included all the content from my previous book where I discuss all the lessons I have learned throughout the years.

Jenny Blake, author of the award-winning book Pivot and co-creator of Google’s acclaimed Career Guru coaching program, is back with her signature blend of heart-based operating principles and practical tools. This book will teach you how to move from friction to flow through smarter systems and the three-stage Free Time Framework.™ Free Time is a playbook to free your mind, time, and team for your best work. This book will teach you and your team to operate efficiently and intuitively.

As Lawrence Ingrassia shows in this timely and eye-opening audiobook, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened - where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.

Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.

Existe un increble método para convertir un negocio pequeño en una compañía multimillonaria lder de la industria: el mismo que utilizan los campesinos para tener las calabazas más grandes y ganar los concursos de Halloween, el Gran Plan.

Starting a business can be an overwhelming and difficult process. From creating a business plan and budget to hiring employees and paying taxes, there are a myriad of things that need to happen on a relatively quick timeline. In Starting a Business 101, you will learn everything you need to know to start a successful business and handle any obstacle that is thrown your way during the process.

“How much should I charge?!” It’s the question that confuses so many self-employed women. Millions of women do not understand how to price their services correctly—and end up undercharging and earning less than they deserve.

If you want to know the truth about raising money for your business this book is for you. If you are having a tough time raising the money you want for your business this book is for you, too. If you are not sure where to go to get the kind of funding you need for your business this book is just what you need. After many years of helping businesses of various kinds raise the money they want, I have laid out in print all that you need to know about raising money for your start-up business!

Throughout your life, you’ve acquired skills and knowledge that other people want. Million Dollar Micro Business is your step-by-step guide to turning that learning into a highly profitable online course. From ideation to launch, award-winning entrepreneur/educator Tina Tower presents a practical and proven approach that has been used by countless people just like you to realise their dreams.

What good is “hustle” when you have to sell your soul to get what you want? Too many people mistake material riches for true wealth, grind themselves to a pulp, and still end up broke. As a former professional baseball player, Ryan Pineda has been there, too. He learned the hard way what the American dream can cost you when you think there’s only one way to live it.

In 2008, with no event production experience and two college degrees between the four of them, Elliott Bisnow, Brett Leve, Jeff Rosenthal, and Jeremy Schwartz became business partners and set out to build a global events company. With passion and tenacity, they began cold calling as many inspiring company founders as they could and tried to convince them to attend their first event. In the beginning, only nineteen people said yes.