Small Business Leadership

Small business and legal expert Cliff Ennico has followed the equity crowdfunding story since its inception. Now, in The Crowdfunding Handbook, he explains the JOBS Act and translates the regulations into a clear set of do's and don'ts for entrepreneurs and small-business owners looking to get in early - and do things right.

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to: set clear goals for your name and brand before you start, craft a brainstorming list based on your business mission, build a brand unique to you by creating your own word, find the balance between "cool" and clear, and narrow down your list of names with five easy tests.

In today's complex, highly competitive, global environment, those who will survive and thrive in this new world of work are individuals, teams, and organizations who can maintain high levels of accountability and remain focused on must-achieve desired results. Achieve with Accountability is your personal handbook for awakening your (or your team or organization's) inner confidence, drive, perseverance, determination, resolve, and can-do mindset.

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

Leaders of large businesses rely on boards and their managers for guidance, but entrepreneurs like you have few, if any, experienced advisors to count on. Now, Self-Made Boss provides the community of advisors you need to help make the right decisions every time. Drawn from real-life stories directly from Square's Seller's Community, the book shows you exactly what works and what doesn't.

You can build a home service business that is profitable EVERY month of the year. Offseasons will keep you poor. I hate offseasons. I used to waste $100,000 every winter. I didn't know how to generate leads during the slow months. My revenue dropped. My profits went negative. I had to lay off all my employees! This book fixes that problem. This book contains the playbooks that took me from sleeping in my office closet to owning a business that generates $50,000,000+ per year. When I started my lawn care business, I had no systems. This almost cost me my life in a workplace accident.

In Silicon Valley slang, a "bozo explosion" is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, "If the two most popular words in your company are partner and strategic, and partner has become a verb, and strategic is used to describe decisions and activities that don't make sense"...then it's time for a reality check.

Drawing upon their experience founding more than 30 companies, authors Lars Tvede and Mads Faurholt share their entrepreneurial wisdom and reveal the real-world techniques that lead to success. A simple step-by-step process will help you translate your ideas into effective business plans, raise the capital needed to start and grow your business, build a winning team, and leave the competition behind.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

Visionaries have groundbreaking ideas. Integrators make those ideas realities. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald's. It worked for Ford. It can work for you. From the author of the best-selling Traction, Rocket Fuel details the integral roles of the visionary and integrator and explains how an effective relationship between the two can help your business thrive.

A lot of businesspeople talk about innovation, but few companies have achieved the level of truly transformative innovation as brilliantly - or as famously - as the legendary Mayo Clinic. Introducing Think Big, Start Small, Move Fast, the first innovation guide based on the proven, decade-long program that's made Mayo Clinic one of the most respected and successful organizations in the world.

The LLC Bible provides a clear and concise playbook which explains the positives and negatives of LLCs. You will receive expert advice on choosing members, creating your legal name, filing your Articles of Organization, as well as managing daily operations.

Just because you don’t have cash doesn’t mean you don’t want and need things. According to authors and business gurus Karen Hoffman and Shera Dalin, it’s time to get a little creative. Most people have a skill they can use—it’s just a matter of figuring out what that is and how to use it to get something else. From piano lessons in exchange for haircuts to an engine tune-up in exchange for house painting, The Art of Barter offers step-by-step instructions.

If you are the owner of a home-improvement company of any kind and you want to make quantum leaps in the results you get from your life and your business - this book is for you. Inside this book, entrepreneur, marketing strategist, and host of The Wealthy Contractor podcast Brian Kaskavalciyan will share with you the seven “secrets” that drive the results of every wealthy contractor.

Longtime Dollar General CEO Cal Turner, Jr. shares his extraordinary life as heir to the company founded by his father Cal Turner, Sr. and his grandfather, a dirt farmer turned Depression-era entrepreneur. Cal's narrative is at its heart a father-son story, from his childhood in Scottsville, Kentucky, where business and family were one, to the triumph of reaching the Fortune 300 - at the cost of risking that very father/son relationship. Cal shares how the small-town values with which he was raised helped him guide Dollar General from family enterprise to national powerhouse.

In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams.

Tip is a timeless, inspirational story created to remind anyone in a position judged by performance that the only way to achieve continued recognition and growth in work and life is to take personal accountability for your reputation and results. Whatever your role, or level of success in your career, Tip is a guide that will help you discover, or remember, how to consistently bring unique value to your team, your organization, and your most important customers.

What does an executive director actually do? And how can you lead your organization to a stronger place? Nonprofit expert Erik Hanberg wrote The Little Book of Nonprofit Leadership to speak directly to executive directors of small (and very small) nonprofits who are asking these questions. EDs, especially at small nonprofits, tend to be dropped into the deep end of the pool with the expectation that they know how to swim. The Little Book of Nonprofit Leadership will be a welcome rescue line.

Small businesses that are built to win with M.O.D.E.L.S. follow a powerful guide for small business owners who are ready to rise above average and lead with purpose. At the heart of the book is a proven framework called M.O.D.E.L.S., representing Motivation, Organization, Discipline, Ethics, Lifelong learning, and the Strength to never give up. Each chapter explores one element of the model, offering real-world insights, tactical strategies, and inspiring success stories. Readers will learn how motivation can ignite even the most stagnant dream. They’ll discover how organization turns ...