Small Business Management

You'll learn how to generate and test business ideas, and pick the one that's best for you... select the right entry strategy... name and locate your business... raise capital... build your team and get expert advice... protect your business secrets and intellectual property... effectively brand your business and market its offerings... handle pricing, distribution, and sales... manage your finances to specific objectives... prepare for growth... and even maintain your work/life balance as an entrepreneur.

Today's leaders need to engage, connect with, listen to, and include their employees and customers in the conversation surrounding the business. The Hero Factor discusses the importance of a strong company culture as the backbone of any successful business. Listeners will learn how to implement the traits that will help them become a hero entrepreneur, change their organization, live their values, and create a winning culture.

Allan Cohen and Pramodita Sharma, scholars with deep professional and personal roots in family businesses, draw on extensive global research to reveal the secrets of enterprising families, using examples of both firms that flourished and those that failed. They describe the practices that characterize entrepreneurial individuals, families, and organizations and offer detailed advice on how to develop and implement those practices.

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.

All too often, entrepreneurs become their own worst enemies, designing systems that keep them stuck without even realizing it. When that happens, it’s easy to blame the lack of progress on other people. Owner Shift is the no-holds-barred, breakthrough story of Mike Malatesta’s own journey through excitement, pain, grit, and mistakes—showing you how to take back your power, evaluate your business objectively, and claim the future you want. When it feels like the world is against you, Owner Shift reveals the Five Words that can reignite your fire.

Step into the realm of possibilities where passion meets practicality, where creativity is fueled by constraint, and where your entrepreneurial vision transforms into a thriving, lean business that defies the drag of hefty investments. Welcome to "Bootstrap Journeys," your personal guide through the exhilarating world of starting up smart, with resources cleverly woven into strategies that stand the test of time and competition. Chapter by fascinating chapter, this eBook will take you on an absorbing adventure through the initial spark of "The Seed of Innovation," helping you uncover that ...

How can we do employee engagement well during the coronavirus pandemic, Brexit, and huge economic uncertainty? How can we motivate every employee, including the increasing number of people working from home? Mastering Small Business Employee Engagement will change the way you manage your small business - for the better.

A new model of business funding has been born, staged-funded through alternative finance. This book is about that new model of business funding and how to start a business strategically. You'll learn first how to create a business plan from the executive summary through marketing and the financial projections that will impress investors. You'll learn how to create a stellar business plan that will not only get you startup funding but will guide your business strategy.

Have you been waiting to leave your suffocating day job? Have you been wondering if you should turn your side hustle or hobby into your own business? Have you struggled with how or when to launch? Go Solo has your answers. First, Humphreys tackles how to know you're picking the right business for you. This book is not about start ups, apps, or making easy money online.

In The Five Characteristics of a Successful Entrepreneur, serial entrepreneurs Ryan Westwood and Travis Johnson recount their two-year mission to survey 100,000 highly successful US business CEOs and founders whose organizations have grossed at least $1 million in annual revenue.

Bank is a crash course in small business finance. Inside, you will find a practical guide on how money works, how to manage a very irregular flow of money, understanding your money temperament and financial integrity, and the life of a business. You will also find helpful information on creating a bookkeeping system that works for you, essential skills entrepreneurs must have, and how to deal with adverse money events.

In his new book, When Is The Right Time To Sell My Business?, Rich Mowrey tackles a decision point that many business owners inevitably find themselves in, but one that can be difficult, stressful, and full of trepidation. It is a decision that can bring regrets and questions about timing and planning that they never considered, and Mowrey's objective is to help a business owner sell their business without regrets.

Dead on Arrival, Avoiding the Legal Mistakes That Could Kill Your Start-Up takes you through the legal mistakes that start-up companies and their lawyers make on their way to success and how to avoid making those mistakes. Some of those mistakes can be rectified, but many will result in your start-up company being Dead on Arrival when it looks for financing or acquisition opportunities.

Wes Berry built a remarkable $60-million-dollar international business from his family’s small florist shop, which began in Detroit. Now, in his extraordinary new audiobook, he shares what he has learned over the years about leadership and business growth. In many businesses that fail, the small things are overlooked; they are the things that are often the easiest to implement, but at the same, time they are easy to forget. It’s these small things that have the greatest impact in the long term.

Female entrepreneurs are a growing force to be reckoned with. Each year, more and more women take the initiative and start their own business ventures - at twice the rate of men. Women continue to reshape the business world with innovative models, both large and small. So why is there a lack of clear-cut, expert advice aimed at this dynamic female audience?

People are a company’s greatest asset, and the smaller the business, the more intimately connected employees are to the purpose. Yet small businesses are often ill-equipped at the process of hiring and training the new employees they need to function and grow. But with the right tools and information, hiring well is a skill you can learn. Laura Nelson breaks the hiring process down into clear, easy-to-follow steps that make finding and hiring talent a productive and enjoyable experience.

The growth engine of the global economy is no longer through mega-production and huge conglomerates, but rather through the proliferation of smaller enterprises. In America alone, tens of thousands of businesses crop up each year. Unfortunately, few will succeed, though not due to a lack of ingenuity, initiative, or even capital. Why, then?

How did Apple rebound from a decade-long slump? By creating a product, the iPod, that transformed not just the company, but the entire music industry. How did Whole Foods turn itself into a supermarket empire? By challenging the sacred cows of the food business. And how did Dove differentiate its line of beauty products? By creating the concept of "real beauty". In Big Think Strategy, Bernd Schmitt shows you how to "think big" by sourcing and implementing bold ideas that change markets.

Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers. You'll learn techniques, tools, and strategies that will ensure data security for yourself, your customers, your funders, and your employees. Pick and choose the suggestions that make the most sense for your situation-based on the solid information in this book.

The Start-Up Kit contains everything you need to start and run your own business! This book is a friendly guide covering all aspects of starting up - from developing a business idea and setting up a company to marketing your new business, getting that first sale and making the most of the latest tech developments. Full of great advice from start-up expert Emma Jones, it's packed with case studies of people who've successfully started their own businesses.