Small Business Technology

Since the publication of his first book Hacked Again, Scott Schober has dedicated himself to educating anyone who would listen by telling his own story of being hacked in the hope that others can learn from his own mistakes. Now, joined by his brother Craig, the two have set their sights on the biggest target of all: small businesses. Throughout Cybersecurity Is Everybody's Business, Scott and Craig contextualize the impact of these cyber attacks on your small business and daily lives to provide expert insight and a plan of attack for fending off future security breaches.

💻📈 From Likes to Profits: Turn Social Media into Your Business Superpower! 🚀💡 Are you ready to transform your social media presence into a profit-generating machine? 🌟 Whether you're a budding entrepreneur or a seasoned business owner, From Likes to Profits is your ultimate guide to navigating the digital world and making social media work for you! 🌐 What You’ll Unlock in This Game-Changing Guide: ✅ The Power Trio Every Brand Needs: Master the three critical components every business must have for ultimate online success. ✅ Know Your Ideal Customer: Learn how to ...

While most books and press focus on the more sensational moments of creation and conclusion, The Messy Middle argues that the real key to success is how you navigate the ups and downs after initial investment is secured. It will give you all the insights you need to build and optimise your team, improve your product and develop your own capacity to lead. Building on seven years of meticulous research with entrepreneurs, small agencies, start-ups and billion-dollar companies, Scott Belsky offers indispensable lessons on how to endure and thrive in the long term.

This is a complete guide to how to create a plan for, open, operate, and market a new small business. This book intends to help you overcome fear and inspire you to own and operate your own small business.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

Small Business, Big Dreams: Your Path to Success in the Modern World and ChatGPT is the ultimate guide for aspiring entrepreneurs and small business owners who want to thrive in today's digital landscape.

You don't have to be a mechanical genius to be an inventor. Anyone can invent - a parent wrestling with a baby sling...a coach frustrated with slick-soled running shoes...an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products.

Cybercrime is a massive 21st-century problem and small businesses face a huge hurdle to effectively protect themselves and their customers, compared to larger firms. Budgets are tight and not fully understanding the risks means that gaps can easily be left. This practical guide acts like a pocket cyber-security consultant, helping you build a layered cyber-security strategy using a mixture of free and paid-for services. Just because you are a small business, it doesn’t mean you need to be a victim of cybercrime.

Inside this book, Enfusen Founder Roger Bryan outlines everything you need to systematically implement data-driven marketing in your organization. You’ll learn how to implement a successful strategy the very first time based on CMO.com’s Five Phases of Data Driven Marketing. Gather Understand Decide and Automate Execute Test and Learn Roger Bryan spent three years working with hundreds of businesses on their “Modern Marketing Strategies” and discovered that the most successful businesses all had one thing in common: an understanding of how to leverage data in their marketing efforts...

Without question, IT consultancy is one of the smartest jobs for the money, time, and flexibility it allows. For this reason, people qualified and yet to be qualified aspire to enter the IT consulting space. It then becomes a question of what is required, how to set up, get clients, and dominate competition. How to Start and Run IT Consultancy Business provides you with proven answers to these how's as well as the educational requirements, and the financial outlay for starting an IT firm.

Cybersecurity for Entrepreneurs is your essential guide to understanding and defending your business from the ever-evolving landscape of online threats. Written specifically for small business owners and entrepreneurs, this book simplifies complex cybersecurity concepts and equips you with practical strategies to safeguard your operations, data, and reputation.

Learn how to get over 500 new Facebook fans every month and turn your fans into lifelong customers using this proven strategy for Facebook marketing and monetization. Written by a successful online marketer and social media marketing consultant, this no fluff step-by-step guide. This audiobook will help your dramatically increase your profits online and will turn Facebook time into a fun way to earn more money and grow your business.

Este libro fue escrito por un empresario, con la guía y el apoyo de muchos otros empresarios exitosos que están aprovechando los medios sociales para lograr el máximo crecimiento.

This audiobook is for small business owners. My goal is to get small business owners out of the mindset that cyber threats are too big for their business. This is never the right mindset to keep because an attack can and will happen to you if you don’t have the proper cyber security in place. You have to put protection methods in place to keep your business safe in today’s cyber world.

Whether you're launching your startup or looking to bolster your existing venture, let this be your essential playbook to navigate the financial complexities of running a small business and securing a prosperous future.

Are you ready to find freedom with Instagram? Skyrocket your online entrepreneur path with the right Instagram mindset. Practical examples give you the big picture.

Many companies automatically assume that they have to hire an accountant to be capable of getting their business to the idea that they need it nevertheless, you won't need to hire an accountant. You merely should try to learn the fundamentals of accounting and you'll be in a position to be the financial expert of your business.

Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers. You'll learn techniques, tools, and strategies that will ensure data security for yourself, your customers, your funders, and your employees. Pick and choose the suggestions that make the most sense for your situation-based on the solid information in this book.

For two decades, the international internet has continued to establish itself as a viable tool for constructing, managing, and creating a corporation. Little doubt remains that you might earn money on the internet and discover success by doing this. In fact, since starting our very own online jobs, we've had the possibility of working and meeting with several unique individual entrepreneurs who, like you, talk about a fantasy of finding economic freedom by running their businesses. Since you may have guessed, a few found success online.

It's time to untangle the mystery surrounding Artificial Intelligence (AI). Insurance business coach and bestselling author, Kevin Spann, invites you on an exhilarating journey that will show you how to harness the power of AI and its extraordinary potential to transform your business. In this practical guide, Kevin shares his inspiring hard-won insights, triumphs, and challenges as he integrates AI into every facet of his insurance business. You, too, can discover how to overcome your fear of AI to implement game-changing growth strategies.