Small Development

Creating a captive insurance company may sound daunting, but with Mr. Strauss's guidance you can navigate the legal maze and utilize this valuable strategy with ease. Don’t miss out on crucial out-of-pocket savings and create more liquidity in a more tax-efficient manner. Take steps today and reap the benefits of captive insurance!

Contrary to popular belief, there is more than one way to be a trucker and build your own business. Welcome to the world of hotshot trucking! Hotshot trucking is a great way to start your own business without all the cost and regulations of a big rig trucking company. You get to set your own routes and hours, run your own show, and give yourself the money and flexibility you desire.

How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing. One of the world's leading experts on content marketing, Joe Pulizzi explains how to draw prospects and customers in by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content (and sales messages) our customers don't care about. Epic Content Marketing takes you step by step through the process of developing stories that inform and entertain and compel customers to act - without actually telling them to.

From generating ideas to gaining your first paying customers, The 7 Day Startup is the bootstrapper's bible for launching your next product.

With over $500 million a year in sales, the Bassett Furniture Company was once the world's biggest wood furniture manufacturer. But beginning in the 1980s, the Bassett company suffered from an influx of cheap Chinese furniture as the first waves of Asian competition hit, and ultimately was forced to send its production offshore to Asia. Only one man fought back. That man is John Bassett III, a descendant of the Bassetts who is now chairman of Vaughan-Bassett Furniture Co, which employs more than 700 Virginians and has sales of over $90 million.

The last Instagram marketing guide you will ever buy. Every single growth hack you need to know in order to get 20,000-plus relevant followers fast - and then convert them into loyal customers.

Do you struggle to start conversations, navigate social situations, or build deep, lasting connections? Have you ever felt invisible in professional settings, lost for words in networking events, or overwhelmed by the pressure of small talk? If that's the case, you're not alone, and you don't have to stay stuck. In The Practical Guide on How to Talk to Anyone, you will find 65 simple and powerful secrets to master the art of communication, build genuine relationships, and enhance your success, both in your personal life and career.

In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.

Make It Happen explodes the myth that the restaurant business is harder than other industries. It challenges the belief that you must be in your restaurant all day every day just so things get done right.

While referrals are important, they're not the endgame. Beyond Referrals helps you turn referrals into introductions, appointments, and sales - showing you how to turn referrals into introductions to the prospects who are eager to hear from you. Then, you'll learn proven ways to convert a high percentage of prospects into high-value clients.

He started his career with almost nothing but his own imagination - and ever since he's been challenging conventional wisdom. In this extraordinary audio program Paul Hawken demonstrates that the answers to small business problems today cannot be solved by college degrees, training or money - but only by you.

Having inspired generations of consultants and entrepreneurs around the world, the “Rock Star of Consulting” Alan Weiss returns with a revised and completely updated edition of his authoritative guide to consulting success.

Wish you knew how to walk up to anyone and break the ice effortlessly? Do you hope to avoid awkward silences and make an instant impression? You'll get more than that in this book: not only what, when, and how to say it, but the exact roots of why from human psychology and interaction.

Everybody forgets things sometimes - from your keys to your lunch date to the name of an acquaintance. According to Dr. Gary Small, the director of the UCLA Center on Aging, much of this forgetfulness can be eliminated easily through his innovative memory exercises and brain fitness program - now available for the first time in a book. Using Small's recent scientific discoveries, The Memory Bible can immediately improve your mental performance.

As Lawrence Ingrassia shows in this timely and eye-opening audiobook, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened - where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.

Author Harvey Reese, a successful new-product developer, consultant, and licensing agent, reveals his proven step-by-step process for formulating an idea that manufacturers are willing to pay for. He gives you the nuts and bolts information on patents, negotiating the deal, and the licensing process. Filled with examples of successful, well-known licensing ventures, How to License your Million Dollar Idea has all the information and motivation you need to grow your idea into a fortune.

Leaders of large businesses rely on boards and their managers for guidance, but entrepreneurs like you have few, if any, experienced advisors to count on. Now, Self-Made Boss provides the community of advisors you need to help make the right decisions every time. Drawn from real-life stories directly from Square's Seller's Community, the book shows you exactly what works and what doesn't.

Ronit Enos has been there and in Profit First for Salons, she walks you through exactly what she did to take control of her business — and her life — in this must-listen book for salon, spa, and barbershop owners. Enos teaches you the proven Profit First formula so you can master it to build profits, destroy debt, eliminate the work-overwork cycle, and become financially sound – no matter where you’re starting from.

Are you ready to create, inspire, and lead your own amazing salon team? Salon owners, this book is for you. It equips you with the business smarts you need to build a team of people you love and trust, so you can reap the rewards you deserve: money, time, freedom, and choice.

Beyond the Pale chronicles Ken Grossman's journey from hobbyist homebrewer to owner of Sierra Nevada Brewing Co., one of the most successful craft breweries in the United States. From youthful adventures to pioneering craft brewer, Ken Grossman shares the trials and tribulations of building a brewery that produces more than 800,000 barrels of beer a year while maintaining its commitment to using the finest ingredients available.