Social Marketing

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

Over the past two decades, Joseph F. Coughlin has been busting myths about aging with groundbreaking multidisciplinary research into what older people actually want - not what conventional wisdom suggests they need. In The Longevity Economy, Coughlin provides the framing and insight business leaders need to serve the growing older market: a vast, diverse group of consumers representing every possible level of health and wealth, worth about $8 trillion in the United States alone and climbing.

Shine Online, Ring Up the Register is Tom Brooks’s irreverent playbook for turning an anemic web presence into a relentless profit machine. In twenty-four punchy chapters he walks owners from “unknown on Google” to “every-channel rockstar” without mortgaging the office coffee fund. First comes house-cleaning: claim and polish your Google Business Profile, tighten SEO screws, and ditch 1999 websites for mobile-first speed. Then Tom fires up growth engines—smart social-media focus, ROI-dense email campaigns, magnetic content clusters, and review harvesting that makes five-stars ...

A business ebook that’s not your “usual” business ebook, The Parables of Business offers business tips and advice through the art of storytelling. It also shows how old mindsets can help you forge successful paths in today's new business marketplace. It brings together a collection of eleven stories that will help business owners build not only their business and brand loyalty, but also employee loyalty and a mindset to do business the right way. There are stories about collaboration, entrepreneurship, social media Zen, overcoming adversity and much more. Because of the storytelling ...

¿Tiene problemas para utilizar el marketing en redes sociales de manera eficiente para su negocio? ¿Ser capaz de manejar el rechazo como un profesional? ¿Problemas para convertir clientes potenciales en clientes o distribuidores? ¿O elegir los productos y eventos adecuados para promocionar? Si lo hace, en este audiolibro, muchos de los principales líderes en el campo han compartido sus conocimientos sobre cómo superar estos problemas y más, la mayoría de los cuales tienen más de 10 años de experiencia.

The power of YouTube to connect with audiences cannot be denied. The platform has become more than just a video-sharing site and a creative outlet. It has turned into a powerful marketing tool to bring ideas, products, and services in front of a massive audience. It does not matter if the business is small, medium, or large, YouTube has leveled the playing field for everyone.

Successful affiliate marketing requires an in-depth understanding of the social networking landscape. Your ability to master the online social media landscape and create an effective digital online branding campaign can mean the difference between success and failure. Within these pages I show you how to create and optimize your online digital brand and more important, how to design and deploy an effective attraction marketing campaign that will result in more sales.

Engage and Inspire: Mastering Content Creation for Social Media Success By J. R. Glenn Are you ready to transform your social media presence and captivate your audience like never before? Engage and Inspire: Mastering Content Creation for Social Media Success is your ultimate guide to creating impactful, engaging content that drives results. This comprehensive book provides actionable strategies and insights to help you navigate the ever-changing world of social media. Whether you're a small business owner, marketer, or content creator, you'll find everything you need to build a strong ...

Never Struggle To Generate Traffic Again! Learn How To Exploit Pinterest For Unlimited Free Traffic On Demand. Download Your Copy Now And Discover: How to exploit the social media giant for unlimited FREE traffic without spending more than 5 minutes "on-site". Exactly how major businesses are taking advantage of the popularity of this ever-growing social community and how you can easily do it, too! (For unlimited traffic & profits!) Why Pinterest should be your primary social market and how it will easily outperform all other campaigns combined! The powerful, fail-proof method of automating...

The Market in Global International Society tracks the idea and practice of the market through both modern and premodern times, and its evolution as a primary institution in international relations over the past two centuries. It develops a new approach to understanding the relationship between the market and other social and political institutions of global international society.

Personal Injury Lawyer Marketing is the master class on marketing for personal injury firms, with examples from some of the biggest names in the industry. It will show you how much to invest in marketing and where to invest it, covering the main channels that drive business so you can determine which are best for you. Armed with this knowledge, you can generate more leads—and take your law firm from good to GOAT.

There’s never been a better time to be in sales. Buyers are constantly on social media, learning more about your company and competitors. Social media has changed the buying process and as a result, the selling process. Are you adapting your process to keep up with the evolution of sales? Did you know that 89% of purchases (75% for B2B) start with an online search? Today’s socially savvy buyers don’t even contact you (or your competitors) until 57% of the purchase process is complete. Social media selling provides you with a never before seen opportunity to influence buyers to ...

Sex is cheap. Coupled sexual activity has become more widely available than ever. Cheap sex has been made possible by two technologies that have little to do with each other - the Pill and high-quality pornography - and its distribution made more efficient by a third technological innovation, online dating. Together, they drive down the cost of real sex, and in turn slow the development of love, make fidelity more challenging, sexual malleability more common, and have even taken a toll on men's marriageability. Cheap Sex takes listeners on an extended tour inside the American mating market.

Written in a personable and homespun style, You, Inc. offers doses of humor and pithy knowledge to anyone who wants to thrive in the increasingly competitive business world. What veteran sales and marketing experts Harry and Christine Beckwith understand is that, to succeed in life, the most important thing you need to be able to sell is you.

What if you knew how to sell on the subconscious level? What if you knew the tactics and techniques that allowed you to penetrate through your customer’s conscious faculty and reach them on a deep and influential level? What if you knew exactly how to produce the emotional reaction that would cause them to buy? What if you knew how to read your customer’s body language so well that you could lead them to the decision you wanted, with ease? Listen to find out more.

In this guide, we’re going to walk you through the what, why, and how of becoming an influencer. You’ll discover a step-by-step process for finding your tribe, building an audience, and even monetizing that audience

Are you making these Killer Mistakes With Your Blogging Efforts? Because if you are, it is like you are shooting yourself in the foot everyday! So Let us stop this pain for you! Uncover the most common mistakes people make with their blogs, and how you can keep them from destroying your chances to make money! Find out the crazy things people STILL think work -- when they actually just KILL any hope you have of making your blog successful. Discover the best way to get people to throw free links at your blog from quality sites, without you having to beg every blogger under the sun! Learn why ...

In this timely and powerful book, Jerry Muller uncovers the damage our obsession with metrics is causing and shows how we can begin to fix the problem. Filled with examples from education, medicine, business and finance, government, the police and military, and philanthropy and foreign aid, this brief and accessible book explains why the seemingly irresistible pressure to quantify performance distorts and distracts, whether by encouraging "gaming the stats" or "teaching to the test"....

The Mind of the Market will change the way we think about the economics of everyday life. Drawing on research from neuroeconomics, Michael Shermer explores what brain scans reveal about bargaining, snap purchases, and how trust is established in business. Utilizing experiments in behavioral economics, Shermer shows why people hang on to losing stocks and failing companies, why business negotiations often disintegrate into emotional tit-for-tat disputes, and why money does not make us happy.

If you’re like most of us, you openly admire and, maybe, secretly envy those who can stand fearlessly in front of a crowd and deliver an inspiring speech effortlessly. But what if you could be one of these chosen few? What if you could make your message clear and powerful and turn passive listeners into excited followers? Yes, you can do it even if you’re introverted. If you think that you’re “just not cut out for public speaking”, stop and think again. Don’t let your amazing ideas wither away unheard.