Social Media Business

Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.

This book is like a language course that is meant to enhance your ability to communicate your art and creative ideas to the world. In the new millennium, artists must create new models for exhibitions and sales. They must also be aware of new modes of communication, from social networking to the latest mobile phone apps. How we share visual information is radically shifting, and artists can benefit from all of these new tools.

Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.

This audiobook is written for great leaders, parents, coaches and mentors who want to become great teachers. The Seven Laws of Learning examines why people like Confucius, Nelson Mandela, Jesus, Winston Churchill, Evita Peron, Mahatma Gandhi and other extraordinary leaders were able to teach new ideas in ways that not only engaged people but persuaded them to use their free will to bring about personal and global change.

Through his vaunted philanthropy, Bill Gates transformed himself from a tech villain into one of the most admired people on the planet. Even as divorce proceedings and allegations of misconduct have recently tarnished his public image, the beneficence of the Gates Foundation, celebrated for spending billions to save lives around the globe, is taken as a given. But as Tim Schwab shows in this fearless investigation, Gates is still exactly who he was at Microsoft: a bully and monopolist.

Instagram is one of, if not the best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion.

Journalists today are inundated with data about which stories attract the most clicks, likes, comments, and shares. These metrics influence what stories are written, how news is promoted, and even which journalists get hired and fired. Do metrics make journalists more accountable to the public? Or are these data tools the contemporary equivalent of a stopwatch wielded by a factory boss, worsening newsroom working conditions and journalism quality?

You don't have to do a dangerous job to endure a health-destroying, possibly life-threatening workplace. Just ask the manager in a senior finance role whose immense workload required frequent all-nighters, leading to alcohol and drug addiction. Or the dedicated news media producer whose commitment to getting the story resulted in a 60-pound weight gain thanks to having no down time to eat properly or exercise. These individuals are not exceptions. Every industry is filled with them, and the costs, to both employees and their companies, is enormous.

There are many different approaches you can take when building a personal brand, however, sometimes, you just need to stick to something and be consistent with that game plan and that one only. This is why Personal & Business Branding was created - so you can get the head start you deserve and blow up your brand.

Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators, and influencers who want to improve their explanation skills and start solving explanation problems.

*** No. 1 Amazon Best Seller *** How to make ONE post a day and get leads every single week... ...without spending a penny on ads, sending cold DMs, following soul-sucking trends, or spending hours on social media... and even if you have less than 1,000 followers. Post$ to Profit$ is the step-by-step marketing blueprint for online coaches, course creators, and solopreneurs who want to create content that puts cash in the bank. Digital marketer Simon Mitchell shows you his counterintuitive method that flies in the face of modern marketing. Discover how to use decades-old direct marketing ...

"Digital Marketing for Business 2024" is your ultimate guide to mastering the digital landscape and unlocking the potential to earn money and gain independence. Written by Maxwell Cyberstein, this book is packed with the latest strategies and insights to help you succeed in the ever-evolving world of digital marketing.

TikTok, Instagram, and YouTube Shorts are all the rage right now. Would you like to learn how to use them to make real money on your own time creating and talking about topics you love? Are you a selfie queen or viral dance guru? Maybe it’s time for you to take this love of short-format videos and make it into a real business! While the title of social media influencer was once reserved for celebrities, the unprecedented growth of the internet has made it possible for more individuals than ever to be gain that status. And make money in the process.

Are you ready to turn your passion into a profitable Etsy business? Whether you're new to Etsy or looking to take your shop to the next level, The Complete Guide to Setting Up and Managing an Etsy Shop offers the ultimate roadmap to success in 2025. Packed with practical, step-by-step strategies, this comprehensive guide covers everything you need to know—from crafting a winning product line and optimizing your shop for Etsy SEO to leveraging the power of social media platforms like TikTok and Instagram to drive traffic and sales. Discover how to: Build and brand your Etsy shop for ...

What Was Your First Memory of Race? This opening question is the heart and soul of “Room at the Table.” The word equity is thrown around in multiple media outlets, corporations, and non-profits. Diversity, Equity, Inclusion… Many shy away from these terms, convinced that they already understand. In truth, these concepts are a mystery to most. It’s more important than ever to grasp the vital, far-reaching aim of the equity lens. What does this work look like? What does it sound like? What actions must equity leaders take to turn the future of leadership into a reality?

A best seller since 1990 and fully updated in 2010, Professional Writing Skills: A Write It Well Guide provides a step-by-step process for planning business letters, memos, e-mail, and other business documents. Learn how to position your message from the reader's point of view, write persuasively, include the right information, and organize the information logically. Expanded sections on language, punctuation, and grammar offer busy professionals the tools they need to get their message across clearly, concisely, and professionally.

Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence.

After spotting Netflix and the deep-pocketed Amazon Prime Video a decade’s head start, rivals from the tech and start-up realm (Apple, Quibi) and traditional media (Disney, WarnerMedia, NBCUniversal) all decided to move mountains to enter the streaming game. At a cost of billions, each went after their own piece of the market, launching five new services in a seven-month span. And just as the derby was heating up, the coronavirus pandemic arrived, a black-swan event bringing short-term benefits but also stiff challenges.

A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.

Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces. Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.