Social Media Content

In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?

Our media environment is in crisis. Polarization is rampant. Polluted information floods social media. Even our best efforts to help clean up can backfire, sending toxins roaring across the landscape. In You Are Here, Whitney Phillips and Ryan Milner offer strategies for navigating increasingly treacherous information flows. Using ecological metaphors, they emphasize how our individual me is entwined within a much larger we, and how everyone fits within an ever-shifting network map.

Have you ever come across something online that looks a little bit too good to be true? It might be a competition you’ve won that you didn’t know you’d entered or a new cryptocurrency with a low buy-in price and promised high returns.

Learn how to get over 500 new Facebook fans every month and turn your fans into lifelong customers using this proven strategy for Facebook marketing and monetization. Written by a successful online marketer and social media marketing consultant, this no fluff step-by-step guide. This audiobook will help your dramatically increase your profits online and will turn Facebook time into a fun way to earn more money and grow your business.

Are you a gamer looking to start your own YouTube gaming channel? Look no further! This book is the perfect starting point to get your channel off the ground and into the web's eye. With gaming being all the rage with younger generations and YouTube becoming increasingly popular for people to post their own videos, it's time to join in on the fun and start your own YouTube gaming channel.

OBS stands for Open Broadcaster Software, and it is the most popular free live-streaming software in the world. OBS is an open-source-software application, and the project is reviewed, maintained, and enhanced by a community of volunteers. This guide has been written to compliment an online OBS training course available on Udemy. With this guide, anyone interested in learning more about OBS should be able to advance their skills efficiently with these resources.

It is very easy now, for beginners with zero knowledge of coding, to create a blog website right from the comfort of their home using all the various features that come with WordPress. This guide describes the top-down bottom-up approaches to get the most out of WordPress. Contrary to the belief that creating a WordPress website is rocket science, this explicit guide aims to disprove this belief and teach the beginner all the nitty-gritty involved in creating their blog website. The book talks about getting your website live - from downloading, installing and configuring WordPress.

Seventy-seven percent of the US population is active on social media. Over three billion social media users worldwide. Social media is exponentially more effective and accurate and has much better ROI than traditional advertising and media. Social media marketing is not an option anymore. Your customers - no matter who they are - expect you to reach them the way they communicate. The vast majority of companies have inadequate social media marketing strategies. Most companies are playing catch-up with current digital marketing trends, and their strategies will be outdated by the time the company has mastered them.

"Be Open, Be Transparent, Be Authentic" are the current leadership mantras - but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm.

You’re about to discover how to build a WordPress website for beginners. If you are interested in starting a WordPress blog, then this following guide will help you to achieve that the right way! Starting a blog is sure to be terrifying for every beginner, especially those who are not computer savvy. It is very easy to start a WordPress website, and virtually anyone can do it. Choosing the wrong blogging platform is considered to be among the major mistakes committed by beginners when first initiating a blog. Around 95 percent of all users blogging choose to use WordPress.

You will never be rich! You know how many people told me that? Just about every family member and friend I trusted. It was from this moment I made it a point to prove them wrong. Three years later I became a millionaire. I did what I told my family and friends, I would succeed. While I was building my personal brand, I realize it doesn’t have to be difficult. Time is your most valuable commodity so why not learn from others who have success. In other words, stop doing random acts of marketing.

The Start at Zero books are a series of books for absolute beginners, and are short, concise, and to the point. Podcasting is no different. Sometimes you just need some basic principles to get started, and you are on your way. Millian Quinteros is an accomplished voice over artist, podcast producer, and on-air talent. In this book, he boils down over 20 years of experience into bite-sized pieces, so you can take what you need and go.

Dive into the heart of YouTube's enigmatic algorithm with "The YouTube Algorithm: Decoding the Mystery." In this groundbreaking research, the veil is lifted on the intricate code governing the world's most popular video-hosting platform. From unraveling the tactics behind artificially inflated views to understanding the nuances of organic popularity, this book exposes the inner workings of YouTube's algorithm. With insights into the prevalence of advertising, fake videos, and malware, listeners are empowered to navigate the digital landscape with clarity and caution.

Bloggers publish millions of posts each day, many written by faithful Christians who want to honor God with their words but struggle to know how. Blogging for God’s Glory in a Clickbait World guides Christians through the basics of setting up a blog - everything from affiliates and algorithms to widgets and WordPress - but also how to be a godly landlord of your internet real estate.

InstaGrateful is a refreshing perspective on how you can turn within to connect with authenticity, stay focused on what really matters, strengthen your inner self to know what you want, stand in your power to get it, and be a beacon of light and love that inspires others to transform their lives in today's hyper-busy, highly distracted social media world.

What is podcasting? Want to take your online marketing to the next level and provide podcasts? Need a simple guide to getting started with podcasting? Need cheap and easy solutions to podcasting? Don't know what equipment to use for podcasting? How about a successful strategy for podcasting? Want tips on how to get consumers to subscribe to your podcast? Get all the details - check out this audiobook now!

I spent years wanting to start a blog. I hated my job and knew I didn't want to spend a third of my day miserable...but looking through blogging books, all I found were generic strategies and false promises. They all promised huge income but none really told me how much bloggers make or how to make money online. I said screw it and started my blogs anyway in 2014. I quit my job and spent 60+ hours a week building my sites and learning how to make money blogging.

As a social media-savvy lawyer, professor, and marketing consultant, Ethan Wall knows how to turn social media into a powerful business development tool – all while staying compliant with ethics rules. Having taught thousands of lawyers and helped countless firms grow their client base, I've distilled my insider knowledge into this book.

Los influencers son personas comunes y corrientes que se han ganado una gran cantidad de fieles seguidores debido a su experiencia y transparencia. A diferencia de las celebridades, que se han convertido en influencers gracias a la fama “heredada” de otros medios como el cine, la televisión o los deportes, los influencers tal y como los entendemos hoy lograron su popularidad por un sólo motivo: la valiosa información que comparten con sus seguidores.

Questo libro ti può essere utile prima degli altri libri di content marketing. Sul mercato si trovano innumerevoli contenuti, gratuiti o a pagamento, ricchi di consigli pratici su come creare i tuoi contenuti di marketing. Questo libro ti insegna a comprendere e a definire con precisione prima il contenuto e poi il marketing del contenuto e allo stesso tempo rivendica il fatto che viene prima il contenuto del marketing, cioè che è il contenuto il cuore pulsante di ogni azione di marketing. Scoprirai che il contenuto è un oggetto ben più complesso di quanto in genere lo si consideri. E comprenderai strutturalmente che il contenuto non è il mezzo della comunicazione, ma il suo fine.