Social Media Creation

Bloomberg tech journalist Mark Bergen delivers the definitive account on YouTube, detailing how it started, how it works and ultimately how it drives Google's success. It can be seen as the story of a technical marvel that has upended traditional media and created stars out of everyday people, or the story of the rise of a ruthless advertising conglomerate with little regard for its impact on the world beyond the bottom line—but in reality, it's the story of both.

Digital marketing is a general term that covers all marketing channels and strategies that one can not only use to advertise digital products or services but also on electronic equipment such as televisions, smartphones, and electronic billboards. This book is designed as an introduction to the world of digital and online advertising.

In the ever-expansive world of social media, Pinterest stands as a unique visual wonderland, a sanctuary of inspiration, creativity, and limitless possibilities. Whether you're a budding enthusiast or a curious novice, "Pinterest Help for Beginners" is your trusty compass for navigating this captivating realm of pins, boards, and boundless ideas.

Ready to unlock your YouTube potential? Whether you're just starting or eager to grow, Uncensored YouTube Hacks: Pro Tips You Need to Master Video Impact is your shortcut to creating content that thrives. This guide is packed with strategies, tips, and insider secrets to help you attract more views, engage your audience, and build a loyal community.

Two audiobooks in one: Expand the scope of your digital marketing strategy with updated and innovative insights and tactics for Facebook advertising, as well as a fresh look at SEO and how the entire industry is changing dramatically and what you can do to capitalize on the changes.

It's undeniable - social media is not just a fleeting trend. It's here to stay. Right now, the opportunity is knocking at your door. The question is, when will you seize it? When will you start leveraging the power of social media, where posting content is not only free but can also become a lucrative venture?

Content for Everyone is a must-listen for creative entrepreneurs looking to improve the usability and accessibility of their website, email, and social media content. With over a billion people living with some form of disability worldwide, it’s more important than ever to make sure your content is accessible. In this easy-to-follow practical guide, you’ll learn techniques to make your content more accessible, without needing any in-depth technical knowledge.

Emma Gannon was born in 1989, the year the World Wide Web was conceived, so she's literally grown up alongside the Internet. There've been late night chat room experiments, sexting from a Nokia and dubious webcam exchanges. And let's not forget catfishing, MSN, digital friendships and #feminism. She was basically social networking way before it was a thing - and she's even made a successful career from it.

Storytelling has been around for centuries and has evolved its medium through many years. From singing songs and poems in the olden days to television, films, Over-the-Top media (OTT), and now podcasts. A podcast is “a program (as of music or talk) made available in digital format for automatic download over the Internet” (Merriam-Webster).

A quick and easy introduction and reference for YouTube Studio. Step-by-step explanations of the features and functions that allow uploading, managing, and even editing your online videos right inside the popular YouTube platform.

SEO (search engine optimization) has to do with the science or process and, in some cases, the art of ensuring websites are visible on search engines. This audiobook encompasses what search engines do, how they do it, and how it can be used to promote a website or business and transform SEO into a marketing strategy. In order to be “seen”, one must generate and receive the maximum relevant traffic to one's website, which is why "optimization" is used.

If you’ve ever thought of social media as a silly (or slimy!) marketing method to convince people to buy your program or service–let’s explore a quick, insightful reframe together. If you are completely turned off by businesses trying to sell you on Facebook, know that it’s most likely because they aren’t social media “aware".

You’re about to discover how to build a WordPress website for beginners. If you are interested in starting a WordPress blog, then this following guide will help you to achieve that the right way! Starting a blog is sure to be terrifying for every beginner, especially those who are not computer savvy. It is very easy to start a WordPress website, and virtually anyone can do it. Choosing the wrong blogging platform is considered to be among the major mistakes committed by beginners when first initiating a blog. Around 95 percent of all users blogging choose to use WordPress.

The Facebook Formula: Mastering the Art of Successful Facebook Marketing Strategies is the ultimate guide for businesses looking to harness the power of Facebook to reach new customers and drive long-term success.

Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet.

Are you a pharmacist or healthcare professional overwhelmed by the endless sea of podcasting advice? Written by a pharmacist-podcaster with years of experience, this concise guide cuts through the noise and delivers exactly what you need to launch your own podcast—no fluff, no complicated jargon.

Uno de los grandes problemas que ha traído consigo la proliferación de discursos en las redes sociales es que pareciéramos vivir en un mundo en el que todos hablan y nadie escucha. El torrente de información que circula frente a nuestros ojos cada día, sea verdadera o falsa, cohíbe la posibilidad para sopesar el contexto, el trasfondo y las implicaciones de aquello que leemos.

Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach.

The way brands communicate with their existing and target audience has undoubtedly transformed. One of the main reasons for this transformation is the increase in the popularity of social networking platforms. These days, an increasing number of brands are using visual media for communicating their brand’s message. Social media has certainly revolutionized our lives.

In this decade, our digital world has grown exponentially as has the degree of time both adults and children are spending on their screens. Not surprisingly, researchers are discovering a myriad of unhealthy behaviors associated with excessive screen time. In Power Down & Parent Up, Kenley expands on her groundbreaking audiobook Cyber Bullying No More, giving parents/guardians effective strategies to integrate into their lives and their children's. How can we navigate a tech-driven world and raise tech-healthy children?