Social Media Study

Leaving no headstone unturned, Sacha Coward will take you on a wild ride through the night from ancient Greece to the main stage of RuPaul's Drag Race, visiting cross-dressing pirates, radical fairies, and the graves of the 'queerly departed' along the way. Queer communities have often sought refuge in the shadows, found kinship in the in-between, and created safe spaces in underworlds; but these forgotten narratives tell stories of remarkable resilience that deserve to be heard.

Stories of magic, superstition, and witchcraft were strictly forbidden in the little town of Salem Village. But a group of young girls ignored those rules, spellbound by the tales told by a woman named Tituba. When questioned about their activities, the terrified girls set off a whirlwind of controversy as they accused townsperson after townsperson of being witches.

Ersula J. Ore scrutinizes the civic roots of lynching, the relationship between lynching and white constitutionalism, and contemporary manifestations of lynching discourse and logic today. From the 1880s onward, lynchings, she finds, manifested a violent form of symbolic action that called a national public into existence, denoted citizenship, and upheld political community.

The origin story of the post-truth age: the candid inside tale of two online media rivals, Nick Denton of Gawker Media and Jonah Peretti of HuffPost and BuzzFeed, whose delirious pursuit of attention at scale helped release the dark forces that would overtake the internet and American society.

Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

In today’s chaotic world, where the multiplication of information sources creates competing narratives, credibility is the key to winning the war of ideas. This is the reason why governments and corporations resort to astroturfing - creation of ostensibly grassroots movements set up to advance political agendas and commercial campaigns. The democratization of information and polarization of politics offer a perfect storm.

In her latest forays into the American scene, Joan Didion covers ground from Washington to Los Angeles, from a TV producer's gargantuan "manor" to the racial battlefields of New York's criminal courts. At each stop she uncovers the mythic narratives that elude other observers: Didion tells us about the fantasies the media construct around crime victims and presidential candidates; she gives us new interpretations of the stories of Nancy Reagan and Patty Hearst; she charts America's rollercoaster ride through evanescent booms and hard times that won't go away.

It was the 1960s - a time of economic boom and social strife. Young women poured into the workplace, but the “Help Wanted” ads were segregated by gender and the “Mad Men” office culture was rife with sexual stereotyping and discrimination. Lynn Povich was one of the lucky ones, landing a job at Newsweek, renowned for its cutting-edge coverage of civil rights and the “Swinging Sixties.” Nora Ephron, Jane Bryant Quinn, Ellen Goodman, and Susan Brownmiller all started there as well. It was a top-notch job - for a girl - at an exciting place. But it was a dead end.

In the age of Trump, our society is defined by fear. Indeed, three out of four Americans say they feel more fearful today than they did only a couple decades ago. But are we living in exceptionally perilous times? In his best-selling work The Culture of Fear, sociologist Barry Glassner demonstrates it is our perception of danger that has increased, not the actual level of risk.

Social media is a great place to keep up with family, friends and your favorite influencers online, but if we’re not careful, we can get caught trying to become who we’re following on social media, rather than following Jesus and becoming more like him. We can start trusting voices of people we’ve never met over the one voice who knows and loves us most. In this five-session experience, Sadie challenges us to consider who we’re following and how we are influenced. What would it look like if we were led by God’s love instead of by strangers' likes?

Nick Neely chronicles his 650-mile trek on foot from San Diego to San Francisco, following the route of the first overland Spanish expedition into what was soon called Alta California. Led by Gaspar de Portolá in 1769, the expedition sketched a route that would become, in part, the famous El Camino Real. It laid the foundation for the Golden State we know today, a place that remains as mythical and captivating as any in the world.

At the turn of the millennium, digital technologies seemed to have immense promise for transforming our society. With these powerful new tools, the thinking went, we would be free to live our best lives, connected to our communities in ways full of infinite potential. A quarter of a century on, this form of utopianism seems like a cruel mirage. So what happened? In Against Platforms, technologist and creator Mike Pepi lays out an explanation of what went wrong—and a manifesto for putting it right.

For decades, women battered the walls of the male fortress of television journalism. After fierce struggles, three women - Diane Sawyer, Katie Couric, and Christiane Amanpour - broke into the newsroom’s once impenetrable “boys’ club”. These women were not simply pathbreakers, but wildly gifted journalists whose unique talents enabled them to climb to the top of the corporate ladder and transform the way Americans received their news.

In the years between World War II and the emergence of television as a mass medium, American popular culture as we know it was first created in the bold, pulpy pages of comic books. The Ten-Cent Plague explores this cultural emergence and its fierce backlash while challenging common notions of the divide between "high" and "low" art.

The year is 2393, and the world is almost unrecognizable. Clear warnings of climate catastrophe went ignored for decades, leading to soaring temperatures, rising sea levels, widespread drought, and the disaster now known as the Great Collapse of 2093. Dramatizing science in ways traditional nonfiction cannot, The Collapse of Western Civilization reasserts the importance of scientists and the work they do, providing a welcome moment of clarity amid the cacophony of climate-change literature.

This poetic and evocative audiobook, drawing on the personal experiences of Good Buffalo Eagle, presents the meditations of an ancient Anasazi tribesman who rejects his family and community and walks off into the desert. During his journey, he discovers the seven paths of the Anasazi way, each path teaching a lesson symbolized by an element of the natural world: light, wind, water, stone, plants, animals, and finally the unity of all beings with the Creator, the path of We. By walking these paths, he discovers the roots of his conflict and the way toward reconciliation.

In 1970, on a soundstage on Manhattan’s Upper West Side, a group of men, women, and Muppets of various ages and colors worked doggedly to finish the first season of a children’s TV program that was not yet assured a second season: Sesame Street. They were conducting an experiment to see if television could be used to better prepare disadvantaged preschoolers for kindergarten. What they didn’t know then was that they were starting a cultural revolution that would affect all American kids.

Reaching out to listeners of all religious backgrounds, Desmond Tutu shows us how to transform suffering into joy both in our lives and in our world. He tells us that God dreams of a world where laughter, love, and peace reign, and where we realize that we are all members of one family, God's family. In this extremely personal and liberating message, Father Tutu helps us "see with the eyes of the heart" and cultivate the qualities of forgiveness, humility, generosity, and courage.

As a young girl in a working-class neighborhood of Sydney, Australia, Geraldine Brooks longed to discover the places where history happens and culture comes from, so she enlisted pen pals who offered her a window on adolescence in the Middle East, Europe, and America. Twenty years later, Brooks, an award-winning foreign correspondent, embarked on a human treasure hunt to find her pen friends. She found men and women whose lives had been shaped by war and hatred, by fame and notoriety, and by the ravages of mental illness.