Social Technology

In Archaeology from Space, Sarah Parcak shows the evolution, major discoveries, and future potential of the young field of satellite archaeology. From surprise advancements after the declassification of spy photography, to a new map of the mythical Egyptian city of Tanis, she shares her field's biggest discoveries, revealing why space archaeology is not only exciting, but urgently essential to the preservation of the world's ancient treasures.

The world we live in today, where everything is tracked by corporations and governments, originates with one manic, elusive, utterly unique man—as prone to bullying as he was to fits of surpassing generosity and surprising genius. His name was Hank Asher, and his life was a strange and spectacular show that changed the course of the future. In The Hank Show, critically acclaimed author and journalist McKenzie Funk relates Asher's stranger-than-fiction story.

The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand, and solve problems. But Big Brother’s shadow hovers over it. Although big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever present, you can’t afford to ignore it. In this book, acclaimed science writer Brian Clegg - a habitual early adopter of new technology - brings big data to life.

• Do you get bored whenever you’re not using digital devices? • Do you feel like you need to access your social media accounts on your phone when things around you aren’t that interesting? • Do you often find yourself checking out your social media every now and then even when you’re talking to someone that’s right in front of you? • Do you feel like your day is not complete if you don’t use your digital devices or update your status on social media? If you said yes to any of these questions, then there is a chance that you may have formed some kind of dependence on ...

Whether you're a budding blogger or seasoned web designer, WordPress is a brilliant tool for creating websites—once you know how to tap into its impressive features. The latest edition of this jargon-free Missing Manual shows you how to use WordPress's themes, widgets, and plug-ins to build just about any kind of site.

Astounding is the landmark account of the extraordinary partnership between four controversial writers - John W. Campbell, Isaac Asimov, Robert A. Heinlein, and L. Ron Hubbard - who set off a revolution in science fiction and forever changed our world.

At a time when the five most valuable companies on the planet are high-tech firms and nearly half of Americans say they cannot live without their cell phones, Troublemakers reveals the untold story of how we got here. This is the gripping tale of seven exceptional men and women, pioneers of Silicon Valley in the 1970s and early 1980s. Together they worked across generations, industries, and companies to bring technology from Pentagon offices and university laboratories to the rest of us. In doing so they changed the world.

Through narratives and case studies spanning the brilliant history of engineering, Madhavan shows how the concepts of prototyping, efficiency, reliability, standards, optimization, and feedback are put to use in fields as diverse as transportation, retail, health care, and entertainment. Equal parts personal, practical, and profound, Applied Minds charts a path to a future where we apply strategies borrowed from engineering to create useful and inspired solutions to our most pressing challenges.

Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.

Ever felt overwhelmed at the idea of making a professional video? Whether it's for work, social media, or content marketing, diving into video production can be daunting. But did you know? The average online user watches more videos than reading texts or browsing images. In fact, over 70 percent of online traffic is video content. Despite its growing popularity, only a few master the art of high-quality video production.

Futurist Gerd Leonhard breaks new ground again by bringing together mankind’s urge to upgrade and automate everything - down to human biology itself - with our timeless quest for freedom and happiness.

A real-life "Indiana Jones", Donald P. Ryan, PhD, offers a breathtaking personal account of his adventures in archaeology in Beneath the Sands of Egypt. Fans of The Lost City of Z will thrill to the exploits of this "unconventional archaeologist" as he retrieves the remains of Egypt's past - including his breakthrough discovery in the Valley of the Kings of Egypt's famous female pharaoh, Hatshepsut.

Weisman visits an extraordinary range of the world's cultures, religions, nationalities, tribes, and political systems to learn what in their beliefs, histories, liturgies, or current circumstances might suggest that sometimes it's in their own best interest to limit their growth.

Mary Aiken is the world's leading expert in forensic cyberpsychology - a discipline that combines psychology, criminology, and technology to investigate the intersection where technology and human behavior meet. In this, her first book, Aiken has created a starting point for all future conversations about how the Internet is shaping development and behavior, societal norms and values, children, safety, security, and our perception of the world.

Conducting yourself online can be challenging. It sometimes seems like the web and social media is tailor-made to cause upset and anger. But, with the right guide, anyone can learn how to be a beacon of civility and politeness online. In Digital Etiquette for Dummies, a team of online communication experts share their combined insights into improving your presence on social media, writing emails that exude positivity and clarity, behaving correctly in virtual meetings, and much more.

An inside account of the fight to contain the world's deadliest diseases - and the panic and corruption that make them worse. The Next Pandemic is a firsthand account of disasters like anthrax, bird flu, and others - and how we could do more to prevent their return. It is both a gripping story of our brushes with fate and an urgent lesson on how we can keep ourselves safe from the inevitable next pandemic.

Ninteen ninety-four, Northern California. The Internet is just emerging from its origins in the military and university research labs. Groups of idealistic technologists, recognizing its potential as a tool for liberation and solidarity, are working feverishly to build the network. In the early chat rooms of one such gathering, soon-to-become-famous as The WELL, a Stanford futurist named Tom Mandel creates a new conference. In a topic headed "Local Bug Report", he asks for advice from fellow online participants about how he might shake off a persistent hacking cough.

Is he a man or is he a carrot? In this groundbreaking autobiography of a YouTube icon, we get to the root of it. In this breathtaking debut, Josh Carrott peels back the curtain to reveal an epic saga of friendship, true love, and a prophecy that will change his life forever. Gird your loins and hold on tight for the unfiltered story of his fascinating and vitamin-A-infused life.

The digital age is in the business of commodifying our attention. The technologies of our day are determined to keep us scrolling and swiping at all costs, plugged into a feedback loop of impatience, comparison, outrage, and contempt. Blind to the dangers, we enjoy its temporary pleasures, unaware of the damage to our souls. Jay Kim's Analog Church explored the ways the digital age and its values affect the life of the church. In Analog Christian, he asks the same question of Christian discipleship.

Phaedrus lures Socrates outside the walls of Athens, where he seldom goes, by promising to share a new work by his friend and mentor, Lysias, a famous writer of speeches. This dialogue provides a powerful example of the dialectical writing that Plato uses to manifest ideas that are essential to human existence and to living a good life. Phaedrus shows how oral and written forms of language relate to each other and to philosophy.