Software Business

Few books in computing have had as profound an influence on software management as "peopleware". The unique insight of this longtime best seller is that the major issues of software development are human, not technical. They’re not easy issues; but solve them, and you’ll maximize your chances of success. For this third edition, the authors have added six new chapters and updated the text throughout, bringing it in line with today’s development environments and challenges.

Creative Selection recounts the life of one of the few who worked behind the scenes, a highly respected software engineer who worked in the final years of the Steve Jobs era - the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For 15 years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser.

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B. S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts.

Why should you pay for a business plan writing software or pay a professional to write your business plan for you? Of course, there are hundreds of business plan writing software that are supposed help you write your business plan with ease but I personally don’t encourage the idea of using a business plan writing software without first learning how to write a business plan. You can be sure that there are hundreds of other people who would use the same software or templates and your business plans might end up looking identical – this is the fattest way to piss your investors off. These...

The founder of Menlo Innovations and author of the business culture cult classic Joy, Inc. offers an inspirational guide to leaders seeking joy in the challenge of leading others. Filled with colorful anecdotes from Sheridan's personal journey and wisdom from many leadership mentors, Chief Joy Officer offers an approachable, down-to-earth philosophy and practice that will help even the most disillusioned of middle managers bring a renewed sense of purpose to their work building others.

Why read this book? Do you want to learn how to write, refine and deliver user stories? Are you a Product Owner or Business Analyst who needs to understand this powerful technique? Do you work in an Agile (Scrum or Kanban) software development environment? Do you want to learn how to run refinement sessions and deliver better products? Do you need to be confident that you’re writing and using user stories correctly in order to develop your career? You might have worked with User Stories before or are being asked to look at them for the first time, either way, this book will take you from ...

Projects require managers, but programs warrant maestros. Tasked with overseeing multiple project teams and thousands of activities, program managers have one of the most challenging jobs in the market. Too many overburdened managers are leaving otherwise great jobs, even the field entirely, because they haven’t equipped themselves with the right tools in hand to take on this complex but fulfilling job. How to Manage Complex Programs explains the ins and outs of program management and provides concrete and effective techniques for structuring deliverables, workflow, and staffing.

Twice a year in the heart of Silicon Valley, a small investment firm called Y Combinator selects an elite group of young entrepreneurs from around the world for three months of intense work and instruction. Their brand-new two- or three-person start-ups are given a seemingly impossible challenge: to turn a raw idea into a viable business, fast.

Great Demo! provides sales and presales staff with a method to dramatically increase their success in closing business through substantially improved software demonstrations. It draws upon the experiences of thousands of demonstrations, both delivered and received from vendors and customers. The distinctive "Do the Last Thing First" concept generates a "Wow!" response from customers.

Lawn Maintenance and the Beautiful Business will teach you how to bring in repeat customers, which equipment is best for your new business, when to start your business, what types of employees to hire, the marketing strategies that REALLY work, how to manage your business, what to do during the winter months, and what it takes to create a beautiful business.

Harness the potent power of Kanban and Scrum with this bundle and take your project-management skills to the next level.

Anila Mallik has sworn off relationships after her husband’s death. Who else can love her son as much as his father? She is a wealthy Wellington Estates businesswoman, and that’s quite enough for her. Her encounters with Avinash Singhania leave her questioning her resolve, but the idea of letting someone new into her life scares her almost as much as the stalker who won’t leave her alone. Successful lawyer Avinash Singhania is left jaded by love after a disastrous divorce. But when he meets Anila Mallik, he finds himself unable to stay away. Things get complicated when Anila and ...

The iText story, told by its original developer. After a quarter of a century in IT, Bruno Lowagie (°1970) decided to share his experience in a book. Entreprenerd is the chronicle of his personal story as a software developer and entrepreneur against the backdrop of a fast-paced technological evolution. From overcoming his fear of going into business to bootstrapping a multi-million-dollar company, this compelling memoir is perfect for anyone who is invested in building a business with innovative technology. What the readers say: Joseph "JJ" Jacks, Founder at OSS Capital and Open Core ...

The profession of Agile Coaching is, in a word, confusing. Bob Galen has written Extraordinarily Badass Agile Coaching to help alleviate the confusion. The book centers on the Agile Coaching Growth Wheel as the competency and skill maturity model to baseline your agile coaching skills against. Its core goal is to “raise the bar” as to what true excellence looks like and to help you establish a personal development and growth plan. Consider this book that maps to coaching badassery, personal growth, and client service.

Do you ever look at the clock and wonder where the day went? You spent all this time at work and didn't come close to getting everything done. Tomorrow try something new. Use the Pomodoro technique to work in focused sprints throughout the day. In Pomodoro Technique Illustrated, Staffan Noteberg shows you how to organize your work to accomplish more in less time. There's no need for expensive software or fancy planners. You can get started with nothing more than a piece of paper, a pencil, and a kitchen timer.

FinOps brings financial accountability to the variable spend model of cloud. Used by the majority of global enterprises, this management practice has grown from a fringe activity to the de facto discipline managing cloud spend. In this book, authors J. R. Storment and Mike Fuller outline the process of building a culture of cloud FinOps by drawing on real-world successes and failures of large-scale cloud spenders. Complete with a road map to get you started, this revised second edition includes new chapters that cover forecasting, sustainability, and connectivity to other frameworks.

Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in over 30 years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopaedia. So that's what this book is. An advice encyclopaedia. A mentor in a box. Build is full of personal stories, practical advice and fascinating insights into some of the most impactful products and people of the 20th century.

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation.

Use this book as your guide to becoming a Product Manager and landing your first Product Management role! This book will provide an actionable roadmap for those who aspire to a career in the rewarding world of Product Management. Product Management is an impactful role that encourages creativity, collaboration, deep learning, and autonomy. With dedication and perseverance, you can develop the skills necessary to become an exceptional product manager. In this book you will learn more about what this role entails, about how to hone skills required, and most importantly, how to apply these ...