Strategic Planning

It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.

Jugar para ganar describe el enfoque estratégico que A. G. Lafley, en estrecha colaboración con el asesor Roger L. Martin, empleó para duplicar las ventas de Procter & Gamble, cuadruplicar sus ganancias y aumentar su valor de mercado en más de cien mil millones de dólares entre 2000 y 2009. Los líderes de cualquier tipo de organización pueden encontrar aquí una guía eficaz sobre cómo orientar las acciones cotidianas hacia objetivos estratégicos, construidos alrededor de los elementos esenciales, que determinan el éxito de todo negocio: dónde jugar y cómo ganar.

Resilience is not an innate character trait. Whether you’re in a leadership role or working as part of a team, you need to implement strategies that build and nurture resilience. You need a resilience plan. Award-winning mental health expert Marie-Hélène Pelletier draws on her clinical practice and extensive knowledge in therapeutics and business practices to explore how resilience is the best defense against burnout and how everyone can build it in themselves—not with a one-size-fits-all plan but with strategies to help you create a custom plan.

Paradigmatic shifts in the business landscape, known as inflection points, can either create new, entrepreneurial opportunities or they can lead to devastating consequences. Rita McGrath contends that inflection points, though they may seem sudden, are not random. Every seemingly overnight shift is the final stage of a process that has been subtly building for some time. Armed with the right strategies and tools, smart businesses can see these inflection points coming and use them to gain a competitive advantage.

Half of all Americans have money in the stock market, yet economists can't agree on whether investors and markets are rational and efficient, as modern financial theory assumes, or irrational and inefficient, as behavioral economists believe - and as financial bubbles, crashes, and crises suggest. This is one of the biggest debates in economics, and the value or futility of investment management and financial regulation hang on the outcome. In this groundbreaking book, Andrew W. Lo cuts through this debate with a new framework.

En su manera franca y entretenida, Mike Michalowicz revela por qué la fórmula tradicional ventas - gastos = ganancia no sólo es contraria a la conducta humana, sino un mito que te encierra en un ciclo interminable de vender más y aprovechar menos.

A modest investment in a food truck can result in an income stream of $250k to $500k a year. Couple that with the incredible freedom and flexibility offered by not only starting a business, but starting a mobile business, and it’s easy to see why so many people are drawn to the idea of starting up a food truck.

In this expanded second edition, The Zig Zag Principle continues to offer a proven strategy for achieving business goals through strategic flexibility and resourceful planning. Building on the original's foundational concepts—assessing resources, adapting to change, and leveraging multiple opportunities—this edition integrates contemporary insights and real-world examples, including a fresh look at the impact of artificial intelligence.

The author of the acclaimed New York Times best seller The Next 100 Years now focuses his geopolitical forecasting acumen on the next decade and the imminent events and challenges that will test America and the world, specifically addressing the skills that will be required by the decade’s leaders. The next 10 years will be a time of massive transition. In The Next Decade, George Friedman offers listeners a pro­vocative and endlessly fascinating prognosis for the immedi­ate future.

Are you tired of trading hours for dollars? Do you dream of building a business that gives you true time and financial freedom? In this groundbreaking book, land investing expert Mark J. Podolsky reveals the step-by-step system he used to go from working 50+ hours a week to just 2 hours a month - while dramatically increasing his income. Drawing on his years of experience mentoring thousands of land investors, Podolsky lays out a proven blueprint for transforming your land business into a passive income machine that runs on autopilot.

El legendario inversor John Doerr revela cómo los Objetivos y Resultados Claves (OKR) han permitido a Google lograr un crecimiento explosivo, y cómo ese método puede ayudar a cualquier organización a prosperar.

What if strategy could instead be clear, simple, bold, and even actually useful? That’s what No Bullsh*t Strategy is all about. It sweeps away all the garbled corporate nonsense and dry academic theorising to leave you with pure strategic sauce, which can be actioned right away. It’ll make you see your business in a totally new light, and effortlessly unlock insights you didn’t know you had in you. Even better, it makes strategy fun.

You're probably aware that generative AI can output quality text and create stunning images in seconds. But smart managers are now using gen AI for high-level work—problem-solving, driving innovation, strategic thinking, and dozens of other applications. Managers who develop their generative AI capabilities will soon be leaping ahead of those who don't. Fortunately, you can start today and see immediate results. The HBR Guide to Generative AI for Managers is packed with practical tips, prompts, and case studies to accelerate and improve countless aspects of your work.

Whether you’re a seasoned professional, an aspiring entrepreneur, or simply someone seeking to amplify your impact in the world, Do More, More Naturally offers you practical strategies and immediately actionable advice to propel you toward your goals.

Wondering how to pivot a business? PIVOT POWER is your essential 'How to pivot a business' book because it includes 25 ways to pivot whole or part of business, plus a toolbox to help you transform and change direction quickly, whether you're a startup, or work in tech, retail, FMCG, CPG, banking, engineering, manufacturing, planning, marketing, retail, FMCG, engineering, manufacturing, planning, or marketing. Compiled by business creativity expert, Stu Lloyd

Based on research from over 1,200 companies, including WalMart, Google, and JPMorgan Chase, this book follows real-world cases from companies where employees evolved from silent contributors to masterminds steering corporate strategies. These cases are the vanguard of a vibrant era in which workers will be the architects of their destinies, shaping not just their own careers but the entire trajectories of their organizations.

WHY IMPLEMENT CORE VALUES IN YOUR BUSINESS 1. Improved Decision-Making 2. Cohesive Company Culture 3. Meaningful Employee Satisfaction and Engagement 4. Maintain Strong Business Ethic 5. Build Customer Credibility and Loyalty 6. Create Competitive Advantage 7. Strategic Alignment with Mission and Vision 8. Encourage Innovation and Creativity 9. Effective and Consistent Leadership 10. Positive Reputation RESULT: a more purpose-driven, ethical, and successful organization.

The mainstream forecasts fall into three camps. One considers today as the "new normal," where ordering a ride or food on a smartphone or trading in bitcoins is as good as it's going to get. Another foresees a dystopian era of widespread, digitally driven job—and business—destruction. A third believes that the only technological revolution that matters will be found with renewable energy and electric cars. But according to Mills, a convergence of technologies will instead drive an economic boom over the coming decade, one that historians will characterize as the "Roaring 2020s."

"Embark on a transformative journey into the realm of project management with 'Strategic Project Budgeting: Driving Success through Cost Control.' This comprehensive guide unveils the art and science of budgeting, offering invaluable insights to empower project managers, executives, and stakeholders alike. Authored by an industry expert, the book navigates through the intricacies of strategic budgeting, demonstrating how meticulous cost control is the linchpin to project success. From establishing realistic budgets to mastering risk assessment, each chapter is a strategic compass, guiding ...

**Unveil the Masterplan Behind Great Designs with "Blueprint for Success" — Your Insider's Guide to Architectural Mastery!** Dive into the world of architectural excellence with "Blueprint for Success," a comprehensive eBook crafted to enlighten budding architects, seasoned professionals, and enthusiasts alike. This riveting guide takes you on a journey through the multifaceted discipline of strategic architectural planning, offering insights into the delicate balance between form and function, the subtle art of stakeholder alignment, and the dynamic nature of collaborative design. **...