Sustainable Business

For many companies, large and small, customer data is a noisy mess. There are problems across the ecosystem from partners to page views and from KPIs to campaign tracking. But the biggest problem is not the technical data silos but the human ones. In The Age of Customer Equity, marketing expert with a passion for analytics Allison Hartsoe helps you cut through the noise and gives you the tools you need to humanize your customer data to connect to the right customers at the right time.

Grassroots Rising is a passionate call to action for the global body politic, providing practical solutions for how to survive - and thrive - in catastrophic times. Author Ronnie Cummins aims to educate and inspire citizens worldwide to organize and become active participants in preventing ecological collapse. This audiobook offers a blueprint for building and supercharging a grassroots regeneration movement based on consumer activism, farmer innovation, political change, and regenerative finance.

In our fast-moving and consumer-driven world – in which more than 10 million people are Marketers – social and environmental issues are increasingly being moved to the top of boardroom agendas. Each and every company, and therefore every marketer, has a responsibility to learn about the changing landscape in which they operate, and to adapt their skills, creativity and influence accordingly. From the authors of Sustainable Marketing, awarded Highly Commended at the Business Book Awards 2022, Can Marketing Save the Planet? is the ultimate guidebook for this journey.

What are you searching for in life? Is there a void that you are desperately attempting to fill? Are you wondering what might be next? The job, relationship, salary, title, status, and so much more have been the focal point of so many explorations. These things are sought after in hopes of bringing ultimate and sustaining joy. However, they never do.

Simply "making the numbers" is no longer enough to remain competitive. In today's high-pressure environment, organizations need to overachieve. That level of success requires a clear and objective view of the business - because even the most courageous leader can't steer a ship in the dark. Is the enterprise Agile? Resilient? Vulnerable? Or Lagging? The Scorecard Solution provides the answer. The audiobook introduces a data-centric tool - the Organizational Prowess Scorecard™.

Unlock the Secrets to a profitable and sustainable Income with Affiliate Marketing! Transform your financial future with "The Affiliatepreneur Success Blueprint." Whether you're a beginner or looking to elevate your efforts, this guide offers a step-by-step roadmap to building a profitable and sustainable affiliate marketing business from scratch.

One of the key themes of the audiobook is showcasing how "effective" leadership resulted in billions earned and how "ineffective" leadership resulted in missed opportunities and disaster. In Secret Stories of Leadership, Growth, and Innovation, entrepreneur David Radlo follows up the 11 principles of leadership, growth, and innovation found in his first book, The Principles of Cartel Disruption, and adds a 12th secret and hidden key principle.

Intelligent marketing management is an important tool for brand building and sustainable customer loyalty. Here you will get an introduction to marketing management and its most important basics: What does the term actually mean these days and what goals does it pursue? Surely you have heard of the well-known marketing mix, but what exactly is behind it? You will find easy-to-understand answers to all these questions in this book, which will help you to get a general overview of the basics. In addition, you will receive important practical tips as well as a 10-step action plan.

From the authors of Fire Your Sales Team Today! comes another industry redefining guide to business success in the 21st century: Smash the Funnel. Discover how to create an entirely new revenue strategy, whether your buyer is a corporation or consumer, an enterprise or entrepreneur.

Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. It's not because consumers suddenly prize sustainability above all. It's because savvy green marketers are no longer trying to "sell the earth" -instead they're promoting the value their products provide: better health, superior performance, good taste, cost-effectiveness, or simply convenience. This central emphasis on primary benefits - the new rules - is critical to winning over the mainstream consumer.

Today's business environment looks dramatically different than it did even a decade ago, and it continues to evolve at an increasing rate; macroeconomic shifts, consumer trends, technological advances, and changing competitive dynamics are accelerating the pace of change. A handbook for how to succeed in the age of big data, Optimizing Growth provides insightful guidance, real-world success stories, and practical tools to achieve growth in this new era, utilizing big data to achieve a deeper understanding of demand, customers, competitors, and opportunity.

A lean strategy is about gaining a competitive edge by offering better quality products at competitive prices and making a sustainable profit by eliminating waste through engaging employees in discovering deeper ways to think about their own jobs and smarter ways of working together. In its current form, lean has been radically effective, but its true powers have yet to be harnessed. The Lean Strategy harnesses that power and delivers a new way of creating value from lean.

Führung im Chaos? Ihre Mitarbeiter haben keine Lust auf Sie – Zeit, das zu ändern! Erfahren Sie, wie Sie von Anfang an souverän führen und zu einer Führungskraft werden, die niemand verlassen will. Wussten Sie, dass fast 70 % der Mitarbeiter nur „Dienst nach Vorschrift“ machen und sich von ihren Chefs im Stich gelassen fühlen? Kein Wunder, dass viele Führungskräfte irgendwann am Limit sind – gestresst, genervt und ausgebrannt.

What does your dream life look like? Imagine that you're totally free. You don't have a nine to five job, you don't have a boss. You can live wherever you want. You can do whatever you want. Imagine that. What would you do? You're able to travel the world, or you can spend all your time with your family. What is the most important thing to you? Everything is possible with a successful online business that can create a passive income so you can live free.

Do you want to lose weight and get that body you are proud to look back at in the mirror, but always seem to lose motivation to workout after a few months or even weeks? Then keep listening. It always seems to happen: You start out at the gym full of enthusiasm excited to start this journey towards a body that you will be proud of, one your other half will love too. You go a few times a week - you have seen some quick progress and are starting to feel good.

In their effort to build the world's first and largest commercial green rooftop farm, the founders of Brooklyn Grange learned a lot about building and sustaining a business while never losing sight of their mission: to serve their community by providing delicious organic food and changing the way people think about what they eat. But their story is about more than just farming. It serves as an inspirational and instructional guide for anyone looking to start a business that is successful while making a positive impact.

Creating Startup Junkies focuses on the unique proposition of building sustainable entrepreneurial ecosystems in Unexpected Places. Arkansas and many other states and communities, are well-positioned to inspire and empower entrepreneurs and innovators through the intentional cultivation of talent, a collaborative culture, engagement of their local community, and the capitalization of early-stage venture.

So, are you interested in setting up your very own business on eBay? Maybe you already have started but need a few pointers to help it become a success. Fear not. This book has got you covered. Here, you will be learning all sorts of cool things that you need to know in order to ensure the prosperity and success of your business. In short, this book is the perfect guide to help you get your eBay business rolling.

Unlock the blueprint for ethical excellence in business with Ethics in Action: Principles For Integrity And Sustainable Success. In an era where corporate responsibility is scrutinized more than ever, this definitive guide provides the essential principles and actionable strategies to help businesses thrive with integrity. This book is a must-have for business leaders, entrepreneurs, and professionals who recognize that ethical conduct is not just about compliance—it's about building a sustainable and successful enterprise.

Imagine a world in which corporations such as Costco, Nike, BP, and countless others are forming partnerships with environmental and social justice organizations to ensure better stewardship of the Earth and better livelihoods in the developing world. Now, stop imagining - that world is already emerging.