Technology Business

Are you utilizing AI in your marketing but unsure if you’re maximizing its potential? Wondering how to scale AI (artificial intelligence) marketing across your enterprise? If you answered "yes" to any of these questions, this book is for you. Ideal for B2B marketers, enterprise sales professionals, marketing ops specialists, revenue ops managers, growth marketers, email marketers, content creators, and anyone involved in sales and marketing, this book provides essential knowledge about AI.

In The Future of Community, a team of Web3 visionaries and tech-savvy executives delivers a groundbreaking new take on the seismic impact Web3 is having—and will continue to have—on our technological and social landscapes. The authors discuss why Web3 really is the "next big thing" to shape our digital and offline futures and how it will transform the world.

Unlock the power of Artificial Intelligence (AI) with "The AI Transformation Starter Guide"–the essential resource for entrepreneurs, business leaders, and professionals seeking to leverage AI for growth and efficiency. This comprehensive guide covers everything from AI fundamentals to real-world applications, providing actionable strategies to transform your business and daily life.

Although each instance of creativity is singular and specific, Kyna Leski tells us, the creative process is universal. Artists, architects, poets, inventors, scientists, and others all navigate the same stages of the process in order to discover something that does not yet exist. All of us must work our way through the empty page, the blank screen, writer's block, confusion, chaos, and doubt.

Written and read by the man whose resumé boasts "Inventor of the World Wide Web," Weaving the Web is the not-to-be-missed story of how the Internet came to be and where its creator thinks it's going.

Since the days of the dot-com bubble in the late 1990s, no industry has made a greater global impact than Silicon Valley. And few individuals have done more to shape Silicon Valley than billionaire venture capitalist and entrepreneur Peter Thiel. From the technologies we use every day to the delicate power balance between Silicon Valley, Wall Street and Washington, Thiel has been a behind-the-scenes operator influencing countless aspects of contemporary life. But despite his power and the ubiquity of his projects, no public figure is quite so mysterious.

Technology rules us as much as laws do. It shapes the legal, social, and ethical environments in which we act. Every time we cross a street, drive a car, or go to the doctor, we submit to the silent power of technology. Yet, much of the time, the influence of technology on our lives goes unchallenged by citizens and our elected representatives. Our embrace of novel technological pathways, Sheila Jasanoff shows, leads to a complex interplay among technology, ethics, and human rights.

Experience a paradigm shift from perceiving AI as a complicated, distant concept to embracing it as a game-changing tool for your business. Your journey to innovation, growth, and market domination with AI starts here!

Artificial intelligence has become an inherent part of our everyday life, and whether we admit it or not, at times, it seems to know too much about us. You are about to find out and be amazed at how well companies have integrated AI in all their services in an attempt to make your life more comfortable. But artificial intelligence is responsible for so much more than just adding comfort to your everyday life.

The digital revolution has transformed the world of media, upending centuries-old companies and business models. Now, it is restructuring every business, every job, and every sector of society. Yet the biggest changes are still ahead. To survive, every industry and organization will have to transform itself in multiple ways. O'Reilly explores what the next economy will mean for the world and every aspect of our lives - and what we can do to shape it.

It has been repeatedly said and I quote; “It is total madness for a man to do and continue to follow one pattern or method of doing things and still expects difference results or outcomes”.And also, “the most constant thing in the world is change”.As defined by the oxford advanced learners’ dictionary, change is a state of becoming different. It is to stop having one state, position or direction and start having another.Still the dictionary went further and defined change as, to replace one thing, person, service etc. with something new or different.A state of change can only ...

The Genius Makers tells the story of AI from pioneering days to current achievements to future potential. At the same time it takes the lid off what has effectively become an arms race between Google, Microsoft, Facebook and OpenAI, in which Google may be the clear frontrunner at present, but Facebook has shown itself to be both nimble and innovative, and OpenAI, the company recently founded by Elon Musk and Sam Altman, has made itself the confident upstart of the pack.

Ranked as one of the richest men in the world, Jeff Bezos is undoubtedly an expert in business and an extraordinary entrepreneur. Now, this biography is here to unveil how Bezos’ life and philosophy helped him build one of the web’s largest stores. From the early days of Amazon to its journey to becoming a massive business empire, Jeff Bezos: Biography of a Billionaire Business Titan delves into Jeff Bezos’ life, achievements, and legacy.

We all think we know who Steve Jobs was, what made him tick, and what made him succeed. Yet the single most important question about him has never been answered. The young, impulsive, egotistical genius was ousted in the mid-'80s from the company he founded, exiled from his own kingdom and cast into the wilderness. Yet he returned a decade later to transform the ailing Apple into the most successful company the world had ever seen.

In a world where 72% of companies lack an AI policy and most prioritize shiny implementations over the less glamorous essentials of readiness and governance, The Curious Case of ChatterBotGPT couldn’t be more timely, or more entertaining. This compelling business parable dives headfirst into the chaos, challenges, and opportunities of AI in the workplace, offering a cautionary tale wrapped in wit and intrigue. Acme Inc., a mid-sized tech company with big ambitions, finds itself at the center of an AI-fueled storm when Thaddeus Blandly, an eager but misguided employee, uploads proprietary ...

Compete in the digital world with pragmatic strategies for success. Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand.

When businesses try to "do AI", they place an abstract solution before problems and customers without fully considering whether it is wise, whether the hype is true, or how AI will impact their organization in the long term. Often absent is sound reasoning for why they should go down this path in the first place. Doing AI explores AI for what it actually is - and what it is not - and the problems it can truly solve.

At Amazon, "Day One" is code for inventing like a startup, with little regard for legacy. Day Two is, in Jeff Bezos' own words, "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death." Most companies today are set up for Day Two. They build advantages and defend them fiercely, rather than invent the future. But Amazon and fellow tech titans Facebook, Google, and Microsoft are operating in Day One: They prioritize reinvention over tradition and collaboration over ownership.

When turbulence is the new normal, an organization's survival depends on vigilant leadership that can anticipate threats, spot opportunities, and act quickly when the time is right. In See Sooner, Act Faster, strategy experts George Day and Paul Schoemaker offer tools for thriving when digital advances intensify turbulence.

Balanced scorecards and operational dashboards measure organizational performance, and Microsoft Excel is the tool used worldwide to create these scorecards and dashboards. This book covers time-proven step-by-step processes on how to guide executive teams and managers in creating scorecards and dashboards. It then teaches Excel developers how to create those scorecards and dashboards. This is the only book that converts theory into practice.