Television Business

Seasoned showrunner Jeffrey Melvoin shares his fascinating insider's perspective on how to call the shots and make the final decisions when choosing and writing scripts, hiring staff, casting, making the budget, and juggling schedules. Along with the managerial responsibilities that keep the show afloat, they are also the visionary for the series and the characters. Melvoin describes how to confidently communicate abstract ideas so they can become the show's reality.

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

Filled with sharply drawn, emotionally powerful senses, Walk Through Fire traces the hardships Sheila faced in her marriage and her professional life. Despite her skills as a violinist and music teacher, as well as her obvious entrepreneurial talent, she had to fight to overcome self-doubt and fears of failure. Sheila vividly details her struggles, including battling institutional racism, losing a child, suffering emotional abuse in her thirty-three-year marriage, and plunging into a deep depression with her divorce. And yet, out of that pain came renewed purpose and meaning.

If you've ever dreamed of being in charge of your own network, cable, or web series, then this is the book for you. The TV Showrunner's Roadmap provides you with the tools for creating, writing, and managing your own hit show. Combining his 20+ years as a working screenwriter and UCLA professor, Neil Landau expertly guides you through 21 essential insights to the creation of a successful show, and takes you behind the scenes with exclusive and enlightening interviews with showrunners from some of TV's most lauded series.

Learn from one of the best. “When Corey’s name is on a song, you know you can expect to hear high-quality writing and production. Everything he sends me as a music supervisor is ready for placement in film/TV—and he makes my job easier because he is so business and music savvy.” —Shantell Ogden, Award-winning Singer/Songwriter and Music Supervisor “Corey is not only an amazing songwriter who has touched many with his lyrics; to be able to read his books and continue to learn with him is priceless. When you read Corey’s books, I can guarantee you you will smile, laugh, and ...

A superb overview of communication skills and how to make a career in radio, TV or film. Do you love communicating with others? Do you have the basic personality skills required to train to become a broadcast presenter for TV or radio? Today there are more broadcast outlets than ever, all desperate to hire talented presenters to raise the ratings to beat the competition. But where does anyone learn the specialist skills of the voiceover, announcer, radio host or TV presenter? Experienced broadcaster Peter Baker explains all in HOW TO PRESENT FOR TV, RADIO AND BUSINESS. With thousand of “...

In this eloquent and persuasive book, Neil Postman examines the deep and broad effects of television culture on the manner in which we conduct our public affairs, and how "entertainment values" have corrupted the very way we think. As politics, news, religion, education, and commerce are given less and less expression in the form of the printed word, they are rapidly being reshaped to suit the requirements of television.

Television is probably something we nowadays take for granted. There is a TV in almost every home, a TV in almost every public building - basically, where there is a signal, there is a TV. Found in millions of homes, it is probably difficult to imagine that the first television was created less than a century ago. In such a short time, we managed to go from silent moving images to 3D lifelike images on a flat screen.

The Monkees had everything: a popular TV show, hit records, and adoring fans. Everything but control over their careers. Author Eric Lefcowitz chronicles the kaleidoscopic journey of Micky Dolenz, Davy Jones, Michael Nesmith and Peter Tork, following each of the four Monkees, together and apart, from 1965 to 2024. A must-listen for music fans, Monkee Business is the definitive biography of a rock and roll legend.

Think of an important moment in live TV over the last half-century. Dick Ebersol was likely involved. Dropping out of college to join the crew of ABC’s Wide World of Sports, Ebersol worked the Mexico City Olympics during the famous protest by John Carlos and Tommie Smith as well as the Munich Olympics during the tragic hostage standoff. He went on to cocreate Saturday Night Live with Lorne Michaels and later produced the show for four seasons, helping launch Eddie Murphy to stardom.

Imagine turning your music into a lucrative income stream within months, even if you've been mystified by the complex world of music licensing for years. Do you feel overwhelmed by the idea of navigating the music licensing landscape? Are you unsure of where to begin on your journey to licensing your music for movies, TV shows, and video games? Perhaps you're feeling trapped in a cycle of uncertainty, not knowing how to protect your rights, negotiate a winning deal, or create fruitful opportunities.

Conversations with Legends: Television Stars, Athletes, and Business Moguls takes readers on an unforgettable journey through the world of influential figures who have left an indelible mark on their respective industries. In this compelling collection, author Jon Robert Quinn shares firsthand encounters with some of the most legendary names in television, sports, and business—offering invaluable insights into their minds, motivations, and leadership philosophies. From hosting the Trumponomics Expo and engaging with high-profile figures like Larry Elder, to meeting Ferrari magnate David ...

FOR THOSE WHO LOVE TO SING & DREAM OF TAKING IT TO THE NEXT LEVEL... Do you daydream what it would be like to share your singing voice and talent with millions on a reality tv singing show like American Idol or The Voice? Do you see yourself rocking the stage, but have know idea where to start? In this interactive and empowering book, former Top 100 Finalist on American Idol, Brianna Ruelas delivers her proven strategies to get you on a clear path to reality music success. Stop DREAMING of reality singing show success and create your plan to get there. This book will give you a solid ...

In Jim Cramer's Mad Money, TV's champion of the middle-class investor walks you through the key decisions investors have to make: understanding your tolerance for risk and defining your goals, doing the essential homework on a stock, and knowing how to buy and sell stocks the right way - the Cramer way.

In the future, true love is something that can be created to a person's specifications. Meet Denise Merritt - the perfect woman. She is beautiful, caring, emotional, sensitive, smart, friendly, and has the best personality a person could possibly have. She is also not real. Denise is an android (model) and she was made for the man, Steven Adams (mate), who wants to spend the rest of his life with someone special. Once he finally meets her, he had hoped to live out the rest of his life with the only person in the world he truly loves, but he gets swept into an unwelcome adventure when he ...

How would you like to attract revenue and make an impact even before your podcast or book is done? If you’re a leader, speaker, coach, consultant, entrepreneur, or small business owner, this book is like nothing you’ve ever read before. Let’s debunk the biggest myths, mistakes, and misperceptions and get you unstuck. Then you can skip the bad decisions that cost people a dozen years and a couple of million dollars (at least). It’s easier than ever to create a global, thought leadership masterpiece and amplify your message while elevating your business. And that’s extra good news ...

Flipping TVs is a business model that is often overlooked, but those who are getting involved and know what to look out for can make impressive additional incomes–with very little effort.

The most up to date media training book on the market. The idea of Media is more than just TV, Print, and Radio. Media now includes social media interviews, Skype, Periscope, Facebook Live, Blog interviews. It means Leveraging Traditional and Internet Media. All are important.

An Actor's Business covers everything you need to know to market yourself as an actor, with thorough and concise information about the movie-making process, drama school, community theatre, acting on television and in commercials, unions, and agents. A thorough and well-written resource for anyone wanting to understand all facets of the acting business, this book presents an experienced perspective on the world of professional acting.

This is a not-so-serious guide to take you on a wild ride to Hollywood stardom. Get ready for laugh-out-loud advice, ridiculous but actually true tips, and the most entertaining journey of your life. Let's dive into the madness of becoming a movie star! And, not to be totally out-in-the-dream world, there are some really good tips at the end to get you honestly started in the crazy world of movie making. Just think of all the streaming services making movies and TV series shows. They need actors and thousands of them. Who is to say you can't be one of them.