• Laura of Southern Glazers Wine and Spirits - Why Women Are Leading the Wine Revolution. Pt. 5

  • Oct 22 2024
  • Length: 6 mins
  • Podcast

Laura of Southern Glazers Wine and Spirits - Why Women Are Leading the Wine Revolution. Pt. 5

  • Summary

  • Takeaways:

    • The growing involvement of women in the wine industry has significantly shifted marketing strategies.
    • As the primary consumers of wine, women influence how products are presented and sold.
    • The storytelling aspect of wine enhances the customer experience and creates deeper connections.
    • Social interactions around wine consumption have become increasingly important in today's society.
    • Technology has changed how accounts order wine, but tasting remains an irreplaceable experience.
    • Post-COVID, restaurants face higher challenges, making unique, artisanal offerings more valuable.

    Companies mentioned in this episode:

    • Southern Glazer

    Your Host: Forrest Kelly is an experienced Radio/TV broadcaster who has interviewed some of Hollywood’s biggest celebrities, from Garth Brooks to Kevin Costner. A lover of wine who is fascinated by the science behind it.

    Voted One of The Best Travel, Top 5 Minute, and Top Wine Podcasts.

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