Robbie Kroger is the founder of Blood Origins.

Born and raised in South Africa and now calling the United States home, Robbie has dedicated his life to shedding light on the real “why” behind hunting. Far from the stereotypes and controversies that often cloud the topic, Robbie’s mission is to show that hunting isn’t just about taking an animal’s life—it’s about giving back, building community, and connecting deeply with nature.

Drawing on his background as a scientist and conservationist, Robbie weaves personal stories and powerful insights that challenge the status quo. Hear firsthand how Blood Origins began—an initiative fueled by reverence for heritage and a desire to tell the untold stories of hunters, families, and communities worldwide. Robbie’s perspective will reframe your thoughts on hunting and its place in modern conservation, from protecting wildlife habitats to understanding the roots that run through generations.

This conversation transcends politics and touches on the heart of what it means to be human: our responsibility to each other, to the land, and to the legacy we leave behind. This is hunting as you’ve never heard it before—raw, real, and undeniably powerful. Strap in and get ready to have your assumptions challenged in the best way possible.

https://bloodorigins.org/