Built from Scratch
How a Couple of Regular Guys Grew The Home Depot from Nothing to $30 Billion
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Narrated by:
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Mike Chamberlain
About this listen
When a friend told Bernie Marcus and Arthur Blank that "you've just been hit in the ass by a golden horseshoe," they thought he was crazy. After all, both had just been fired. What the friend, Ken Langone, meant was that they now had the opportunity to create the kind of wide-open warehouse store that would help spark a consumer revolution through low prices, excellent customer service, and wide availability of products.
Built from Scratch is the story of how two incredibly determined and creative people - and their associates - built a business from nothing to 761 stores and $30 billion in sales in a mere 20 years.
Built from Scratch tells many colorful stories associated with The Home Depot's founding and meteoric rise; shows that a company can be a tough, growth-oriented competitor, and still maintain a high sense of responsibility to the community; and provides great lessons useful to people in any business, from start-ups to the Fortune 500.
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People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.
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This great audio was originally called The Knack!
- By morton on 12-16-11
By: Norm Brodsky, and others
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The Wawa Way
- How a Funny Name and Six Core Values Revolutionized Convenience
- By: Bob Andelman, Howard Stoeckel
- Narrated by: Dana Hickox
- Length: 6 hrs and 12 mins
- Unabridged
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Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen?
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Great outline for success at anything...
- By Friend on 09-29-15
By: Bob Andelman, and others
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How Money Became Dangerous
- The Inside Story of Our Turbulent Relationship with Modern Finance
- By: Christopher Varelas, Dan Stone
- Narrated by: Roger Wayne
- Length: 14 hrs and 43 mins
- Unabridged
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From a veteran of the trade, a provocative and entertaining voyage into the turbulent heart of modern money that sheds new light on the rise of our threatening and complicated financial system, how money became our adversary, and why finding a new course is crucial to a healthy society.
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Many-sided, thoughtful, very listenable
- By Philo on 02-06-20
By: Christopher Varelas, and others
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Good Company
- By: Arthur M. Blank
- Narrated by: Danny Campbell
- Length: 7 hrs and 6 mins
- Unabridged
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Arthur M. Blank believes that for good companies, purpose and profit can - and should - go hand in hand. And he should know. Together with cofounder Bernie Marcus, Blank built The Home Depot from an idea and a dream to a $50 billion-dollar company, the leading home improvement retailer in the world. And even while opening a new store every 42 hours, they never lost sight of their commitment to care for their people and communities.
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Honest and insightful
- By C. Evans on 09-27-20
By: Arthur M. Blank
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Chronicles of a Fashion Buyer
- The Mostly True Adventures of an International Fashion Buyer
- By: Mercedes Gonzalez
- Narrated by: Mercedes Gonzalez
- Length: 9 hrs and 53 mins
- Unabridged
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Fashion is a business of smoke and mirrors, notorious for crushing the souls of most who dare to be part of the industry. Go on a global expedition with New York City-based fashion buyer, strategist, and consultant, Mercedes Gonzalez, as she learns that there is no glamour in fashion and that only cutthroat corporate espionage prevails. From politicking with blood diamond dealers and Russian kingpins to living in indigenous villages, she has relied on her street smarts and fear of her uncle in order to outwit the industry tyrants at their own game.
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Very Enagaging
- By Rainbow on 07-31-23
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Finish Big
- How Great Entrepreneurs Exit Their Companies on Top
- By: Bo Burlingham
- Narrated by: Sean Pratt
- Length: 10 hrs and 17 mins
- Unabridged
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When pioneering business journalist and Inc. magazine editor at large Bo Burlingham wrote Small Giants, it became an instant classic for its original take on a common business problem - how to handle the pressure to grow. Now Burlingham is back to tackle an even more common problem - how to exit your company well. Sooner or later, all entrepreneurs leave their businesses and all businesses get sold, given away, or liquidated.
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Begin with the end in mind
- By D. Hartzell on 02-05-15
By: Bo Burlingham
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The LEGO Story
- How a Little Toy Sparked the World’s Imagination
- By: Jens Andersen
- Narrated by: Peter Cross
- Length: 11 hrs and 50 mins
- Unabridged
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It’s estimated that each year between eighty and ninety million children around the globe are given a box of LEGO, while up to ten million adults buy sets for themselves. Yet LEGO is much more than a dizzying number of plastic bricks that can be put together and combined in countless ways. LEGO is also a vision of the significance of what play can mean for humanity.
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Great book! Don't miss this
- By hgpilot - MM on 04-27-23
By: Jens Andersen
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Often Wrong, Never in Doubt
- Unleash the Business Rebel Within
- By: Donny Deutsch, Peter Knobler
- Narrated by: Peter Knobler
- Length: 5 hrs and 13 mins
- Abridged
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Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality.
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Deutsch is cool!
- By Michael on 10-27-05
By: Donny Deutsch, and others
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Working Together
- Why Great Partnerships Succeed
- By: Michael D. Eisner, Aaron R. Cohen
- Narrated by: Rick Adamson, Michael D. Eisner (introduction and epilogue)
- Length: 7 hrs and 49 mins
- Unabridged
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Dig deep and you will find the most compelling argument for working together: Happiness. In business there are always unique individual achievers, but pull down the veil and you'll often find someone alongside them. Michael Eisner does just that in Working Together. Using his own collaboration with Frank Wells at Disney as a launching point for examining other famously successful partnerships, Eisner offers us an intimate and deeply personal look at some of the most rewarding business partnerships.
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Interesting to see what all partners had in common
- By Amazon Customer on 06-01-13
By: Michael D. Eisner, and others
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The Intelligent Entrepreneur
- By: Bill Murphy Jr.
- Narrated by: Fred Berman, L. J. Ganser
- Length: 12 hrs and 35 mins
- Unabridged
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In 1998, three Harvard Business School graduates - two men and one woman - turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By their 10-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world. The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders did it.
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Terrible waste $ and a lot of time
- By David on 01-23-11
By: Bill Murphy Jr.
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The Nordstrom Way to Customer Experience Excellence, 3rd Edition
- Creating a Values-Driven Service Culture
- By: Robert Spector, breAnne O. Reeves
- Narrated by: Eric Pollins
- Length: 6 hrs and 14 mins
- Unabridged
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In this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with legendary customer service. These essential values have enabled Nordstrom to survive and adapt to dramatic market shifts regularly since 1901, and the new edition explains how the Nordstrom approach can be emulated by any organization - in any industry - in every corner of the world.
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Inspiring
- By Carrie Brinton on 01-02-19
By: Robert Spector, and others
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Comic Shop
- The Retail Mavericks Who Gave Us a New Geek Culture
- By: Dan Gearino
- Narrated by: Douglas R. Pratt
- Length: 7 hrs and 29 mins
- Unabridged
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The early 1970s saw the birth of the modern comic book shop. Its rise was due in large part to a dynamic entrepreneur, Phil Seuling. His direct market model allowed shops to get comics straight from the publishers, bypassing middlemen. Stores could better customize their offerings and independent publishers could now access national distribution. In this way, shops opened up a space for quirky ideas to gain an audience and helped transform small-press series, from Teenage Mutant Ninja Turtles to Bone, into media giants.
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A good listen.
- By Amazon Customer on 08-30-20
By: Dan Gearino
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great book annoying narration
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Just read it. (or listen, whatever)
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Andy Grove, founder and former CEO of Intel shares his strategy for success as he takes the listener deep inside the workings of a major company in Only the Paranoid Survive. Under Andy Grove's leadership, Intel became the world's largest chip maker and one of the most admired companies in the world. Grove underscores his message by examining his own record of success and failure, including how he navigated the events of the Pentium flaw, which threatened Intel's reputation in 1994, and how he has dealt with the explosions in growth of the internet.
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The better book
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Mastering the VC Game
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Finding the right venture capitalist to back your start-up is a challenge. Even if you manage to get backing, you want your VC to be a partner, not some dictator who will undermine your vision and take control of your life's work. Jeffrey Bussgang is one of a very few people who have played on both sides of this high-stakes game. Now he draws on his unique perspective to offer high-level insights, colorful stories, and practical advice. He reveals how to get noticed, perfect a pitch, and negotiate a partnership that works for everyone.
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slow in beginning but gets really good
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The Burger King
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A rags-to-$9-billion-riches story. A crash course in Burger King history and fast food in America, The Burger King is McLamore's candid and conversational memoir. Written before his death in 1996, he talks of his life, the birth of the Whopper, and the rise of Burger King. McLamore's account of Burger King offers an instructive and inspiring tale to young entrepreneurs. Here's a story of entrepreneurship development from one of the top entrepreneurs of fast food chains.
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Pure Capitalism
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Main Street Millionaire
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Everyone wants ownership, but almost no one gets it. Whether we’re talking about the start-up game, the crypto game, the freelance game, or the lemonade stand game—most paths to ownership lead to dead ends. That’s why Codie Sanchez carved a new, smarter path to total freedom. In Main Street Millionaire, she reveals the method she teaches her community of seven-figure investors for building wealth by creating a portfolio of boring businesses. That’s right—the money is not in flashy startups or in the corner office.
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She is a wonderful author!
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What listeners say about Built from Scratch
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- DJ & LJ
- 11-29-19
Very informative
It was a really good listen, easy, informative and the narrator was good. Good for any large size business focused on customer service
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- w.
- 12-04-18
insightful
GREAT insight..how it was vs how it is now is striking! huge changes since publication. hard ass guys build an empire and grind away the margins from the entire industry at the benefit of us, the consumer.
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- Sofía Iporre
- 12-08-19
Sofía
Just love it!! Such an incredible inspiration for new entrepeneurs, a company that grew because of its values!!
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- Michael Saparito
- 07-29-18
Inspirational story
This book was suggested to me while I was Interviewing for a management position with Home Depot not only was this a great book to listen too it gave a great insight on the core principles of the company and I got the job. I believe anyone that has, does or wants to work with the Home Depot this is a must read.
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- Kindle Customer
- 10-31-24
incredible story
I like that I can go back and relisten. I didn't think I'd like listening to a book but it was pretty good.
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- Rebecca mass
- 08-11-21
Eye Opening
Loved this book! Great read! I knew the culture went way back and we had great founders, but I didn't know how innovative and agile they were in the beginning. They truly understood the need to change with the times.
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- A. Dunlap
- 07-23-23
It grabbed me at some point
At first, it seemed like a brag fest from the author/creator. However, I realized he could brag about everything he did. Really really interesting. Home Depot not only changed construction, but home building, editing and fixing. Love how they valued former tradesmen and women
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- Joshua B
- 08-18-18
Great book with a great storyline and lessons
Loved how the book describes the various events throughout the lives of the founders and the lessons they learned every step of the way. Great read!
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- Robin carm
- 03-29-18
great book hard to put down and stop listening
Ì just loved this audio book it was very hard to stop listening and out down ...hope I get hired by home depot so i can show and develop my inner orange
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- Fencepro
- 04-23-19
A must listen for buisness people.
A great story worth listening to for learning about the customer and their role in success.
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