Day Trading Attention
How to Actually Build Brand and Sales in the New Social Media World
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Narrated by:
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Gary Vaynerchuk
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By:
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Gary Vaynerchuk
About this listen
“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.”—Michael Rubin, CEO of Fanatics
In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.
In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow.
Small businesses, large corporations, and creators can take advantage of this trend to develop brand and grow sales by producing relevant, strategic content, even if they don’t have an audience. But how does one make relevant content? What should advertisements look like, in this new world?
In this book, Vaynerchuk provides detailed answers to these questions and more, revealing the tactics to master modern advertising with strategies you can apply to the moment you’re currently living in.
Supplemental enhancement PDF accompanies the audiobook.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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Since you were old enough to hold a job, you've been hoodwinked to believe that wealth can be created by blindly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. I call this soul-sucking, dream-stealing dogma "The Slowlane" - an impotent financial gamble that dubiously promises wealth in a wheelchair. For those who don't want a lifetime subscription to "settle-for-less", there is an alternative.
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Excellent!
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One star for every point this 5 hour book makes.
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Its a sales pitch
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You Need to buy Book to get key info
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Do Epic Shit
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Epicly Sh*t
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Not For YOU!
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What listeners say about Day Trading Attention
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Gamechanging book
- 06-30-24
Amazing Book - Must Read
Shoutout to Gary Vaynerchuk on his new book 'Day Trading Attention'
I've been following Gary since 2017 and credit a lot of my success and growth from him. Particularly taking risks on social media, being more accountable, and practicing patience long-term.
Have also read 3 of his books and here are my top takeaways for 'Day Trading Attention' 👇👇👇
1. Attention is the key to everything. Distraction is so high now if you don't get good at social, you will get left behind. It's not enough just to post anymore though. You have to be a student of the game and keep improving and making tweaks. It takes work!
2. We're in the golden age of social. It will continue to get harder and cost more MONEY. We will look back and regret not getting active on more platforms. Stop complianing and start posting.
3. If you're sticking to 1 platform you are taking a lot of risk. I need to branch out into other areas such as Facebook and YouTube Shorts. I'm picking those because they're underutilized and have high upside compared to Instagram and TikTok which have massive Supply.
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- Jen
- 06-03-24
Marketing Genius
Gary Vee never fails to impress me with his knowledge behind content production and trading attention daily. This book provides the necessary tools for becoming successful in the marketing landscape.
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- torodragon
- 06-10-24
Otro gran libro de Gary
Este libro es una guía práctica sumamente actualizada de cómo aprovechar las mejores prácticas de marketing y branding en plataformas digitales y redes sociales, con mucho detalle y ejemplos de cada estrategia. ¡Magnífico trabajo!
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- Will_From_Mass
- 07-25-24
Great Info
Think there is something for everyone. Gary definitely makes it personal and easy to listen too.
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- BillG
- 08-10-24
Social Media/Attention: Deep Dive into Success
Gary and Raghav (& teams from VaynerX/VaynerMedia) share a treasure of information on how to succeed at capturing attention at a high level and explore the nuts and bolts of implementing this in a social media strategy.
PS, Highly Recommend Twelve and a Half
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- Anonymous User
- 07-15-24
Bonus off scripts is a plus!
I bought the book too and like reading along or going to it for more time to meditate on what I heard. And besides Gary convinces you to get the book… But the audiobook, any audiobook of Gary’s is a must because it’s like a personal lesson from him and he includes his off script material and his famous inflections in the reading. You get more than the book!
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- Quinn
- 09-08-24
That I need to scan the QR code 😂
Honestly I really enjoy listening to Garry V. And I definitely heard the call to action this time. His message is consistent and this time I’m going to stop listening and actually do the thing. I’m not sure how yet. But keep an eye out for my email one day!!!
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- Pocahontas
- 05-28-24
Current state of the individualized business marketing
Gary never disappoints. His insights and transparency is so appreciated! Being a small business owner is hard enough. Thanks for being you Gary!
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- Julie Clarke
- 06-08-24
Actionable advice
Reading Gary Vee is mandatory if you want to know how to stay updated on what’s working now in social media.
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- Joseph Batdorf
- 06-13-24
I feel like I did when I first opened a weightlifting book!
I have never before read a more comprehensive book on how to build business success. It literally feels like when I first opened a bodybuilding book and it was all there - diet, workouts, detailed descriptions of what and why. It goes deep into the nitty gritty, while also encouraging the reader to just START where they can with what they have. This book takes something previously somewhat ethereal, existing mainly in the realm of "gurus", "self help" and "positive thinking" and turns it into a hard science. I have already begun creating and publishing content and excited to continue using this book as a reference!
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