Growth IQ Audiobook By Tiffani Bova cover art

Growth IQ

Master the 10 Paths to Grow Your Business

Preview

Get this deal Try for $0.00
Offer ends January 21, 2025 at 11:59PM ET.
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 3 months. Cancel anytime.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

Growth IQ

By: Tiffani Bova
Narrated by: Tiffani Bova
Get this deal Try for $0.00

$14.95/mo. after 3 months. Offer ends January 21, 2025 11:59PM ET. Cancel anytime.

$14.95/month after 30 days. Cancel anytime.

Buy for $10.54

Buy for $10.54

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

About this listen

'A worthy successor to Michael Porter, Bova's book is that rare gift: it opens doors for new ideas and new actions. No glib answers here, simply hard-won wisdom that will provoke big changes for organizations large and small.' - Seth Godin, author of Linchpin

The Wall Street Journal Top Ten Bestseller: The 10 strategies to sustainable growth, based on a purpose-led culture for organizations large and small.

Tiffani Bova, the Growth and Innovation Evangelist at Salesforce, draws on her expertise as a consultant and practitioner to devise a new framework for business leaders looking to pursue growth. We're witnessing an age of endless customization, and growth strategy is no exception. There's no one size fits all strategy; a winning strategy for one business may spell doom for another.

In Growth IQ, Bova determines that there are ten simple – but easily misunderstood – growth paths, and explains how companies can get a handle on their particular business context, and use it to determine the right combination and sequence of growth paths to take them into the future.

Bova breaks down the strategies deployed by a wide range of companies to show you how:

* GE and John Deere have lasted over a century and continue to thrive by combining their strategy of innovative product development with a renewed focus on R&D and customer experience.
* Marvel transformed from a struggling comic book publisher to a global entertainment behemoth by realigning their market penetration strategy to focus on comic book characters, instead of just comic books.
* Gateway's attempt at market expansion into brick-and-mortar retail led to its failure, while the same move by Apple has accelerated its growth.

Whether your company is on a growth spurt, in a worrying stall, or showing signs of decline, Growth IQ is your map to charting the course of your company's future.

©2018 Tiffani Bova (P)2018 Macmillan Digital Audio
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Growth IQ

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.