MTV Ruled the World
The Early Years of Music Video
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Narrated by:
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Greg Prato
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By:
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Greg Prato
About this listen
There have been few times in modern music history that an instant shift in how we listen to - and view - music has occurred. However, the launch of MTV on August 1, 1981, was certainly one such occurrence. Instantly, music fans were now “listening with their eyes” rather than relying solely on their ears.
MTV Ruled the World: The Early Years of Music Video is the first book to focus solely on the channel’s important building-block years, specifically from the channel’s launch to when MTV’s original group of VJs left the channel.
Comprised of over 70 all-new interviews ("Weird Al" Yankovic, Daryl Hall, John Oates, Joe Elliott, Phil Collen, Rob Halford, Stewart Copeland, Rick Springfield, Jerry Casale, Geddy Lee, Ann Wilson, Chuck D, Alan Hunter, Nina Blackwood, etc.), the book is not only an eye-opening account of the early years of MTV, but also of the music industry, important music developments/events, and the “Big ‘80s” in general.
©2011 Greg Prato Writer, Corp. (P)2020 Greg Prato Writer, Corp.Listeners also enjoyed...
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- By: Jen Chaney
- Narrated by: Jorjeana Marie
- Length: 9 hrs and 2 mins
- Unabridged
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Will we ever get tired of watching Cher navigate Beverly Hills High School and discover true love in the movie Clueless? As if! Written by Amy Heckerling and starring Alicia Silverstone, Clueless is an enduring comedy classic that remains one of the most streamed movies on Netflix, Amazon, and iTunes even 20 years after its release. In the first book of its kind, Jen Chaney has compiled an oral history of the making of this iconic film using recollections and insights collected from key cast and crew members.
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Awesome book, awful narrator.
- By Anonymous on 08-08-15
By: Jen Chaney
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Walk This Way
- Run-DMC, Aerosmith, and the Song That Changed American Music Forever
- By: Geoff Edgers
- Narrated by: Geoff Edgers
- Length: 6 hrs and 51 mins
- Unabridged
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Washington Post staff writer Geoff Edgers takes a deep dive into the story behind "Walk This Way", Aerosmith and Run-DMC's legendary, groundbreaking mashup that forever changed music.
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A MUST LISTEN/READ
- By Aron Teo Lee on 05-17-19
By: Geoff Edgers
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Elton John
- The Biography
- By: David Buckley
- Narrated by: Simon Shepherd
- Length: 16 hrs and 18 mins
- Unabridged
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Elton John is as much loved for his outrageous personality and witty outspokenness as for his music. Such shamelessness and sheer silliness rivals anything uttered by punk rockers, yet it is so typically Elton: honest and intemperate. Tragedy and heartbreak have played a large part in his life. Behind the parties, the hedonism, the lavish stage costumes, and silly glasses lies a more somber story. Between disputes with managers, legal wranglings, public breakups, and divorce, John has been faced with serious health problems and drug addictions.
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Trite!
- By michael mckone on 08-04-22
By: David Buckley
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Skydog
- The Duane Allman Story
- By: Randy Poe, Billy F. Gibbons - foreword
- Narrated by: Arthur Flavell
- Length: 12 hrs and 35 mins
- Unabridged
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Revised and expanded, with a new afterword by the author, this is the definitive biography of Duane Allman, one of the most revered guitarists of his generation. Skydog reveals the complete story of the legendary guitarist: his childhood and musical awakening; his struggling first bands; his hard-won mastery of the slide guitar; his emergence as a successful session musician; his creation of the Allman Brothers Band; his tragic death at age 24; and his thriving musical legacy.
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duane was the best great story
- By OBIE on 08-08-23
By: Randy Poe, and others
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Sing to Me
- My Story of Making Music, Finding Magic, and Searching for Who's Next
- By: LA Reid
- Narrated by: Dion Graham
- Length: 9 hrs and 39 mins
- Unabridged
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Legendary music producer LA Reid - the man behind artists such as Mariah Carey, Toni Braxton, Kanye West, Rihanna, TLC, Outkast, Pink, Justin Bieber, and Usher - changed the music business forever. Now he tells his story, taking fans on an intimate tour of his life. Sing to Me is a fascinating journey from Reid's small-town R&B roots in Cincinnati, Ohio, and his work as a drummer to his fame as a Grammy Award-winning music producer and his gig as a judge on the hit reality show The X Factor.
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Wow!! What a journey!!!
- By Marty Cohn on 02-06-16
By: LA Reid
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The History of Rock & Roll
- Volume 1: 1920-1963
- By: Ed Ward
- Narrated by: David Colacci
- Length: 15 hrs and 32 mins
- Unabridged
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Ed Ward covers the first half of the history of rock & roll in this sweeping and definitive narrative - from the 1920s, when the music of rambling medicine shows mingled with the songs of vaudeville and minstrel acts to create the very early sounds of country and rhythm and blues, to the rise of the first independent record labels post-World War II, and concluding in December 1963, just as an immense change in the airwaves took hold and the Beatles prepared for their first American tour.
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Author's blindspots mar this book
- By Mark Clark on 03-28-17
By: Ed Ward
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Talking to Canadians
- A Memoir
- By: Rick Mercer
- Narrated by: Rick Mercer
- Length: 10 hrs and 3 mins
- Unabridged
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What is Rick Mercer going to do now? That was the question on everyone's lips when the beloved comedian retired his hugely successful TV show after 15 seasons - and at the peak of its popularity. The answer came not long after, when he roared back in a new role as stand-up-comedian, playing to sold-out houses wherever he appeared. And then COVID-19 struck. And his legions of fans began asking again: What is Rick Mercer going to do now? Well, for one thing, he's been writing a comic masterpiece.
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Mercer Killed and He Will Kill Again
- By Quinn M on 11-28-22
By: Rick Mercer
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Light & Shade
- Conversations with Jimmy Page
- By: Brad Tolinski
- Narrated by: Robert Fass, John Lee
- Length: 7 hrs and 53 mins
- Unabridged
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More than 30 years after disbanding in 1980, Led Zeppelin continues to be celebrated for its artistic achievements, broad musical influence, and commercial success. The band's notorious exploits have been chronicled in bestselling books; yet none of the individual members of the band has penned a memoir nor cooperated to any degree with the press or a biographer.
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Production History, FY!
- By Amy Peacock on 02-21-17
By: Brad Tolinski
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One Direction: Who We Are
- Our Official Autobiography
- By: One Direction
- Narrated by: One Direction
- Length: 1 hr and 45 mins
- Abridged
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In their first in-depth autobiography, pop sensations Niall, Zayn, Liam, Harry, and Louis tell the story of their lives. From nervously auditioning for The X Factor and meeting one another for the first time, to filming their hit movie This Is Us and releasing their best-selling third album, Midnight Memories, it really has been one incredible journey.
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Very cute
- By Vandy on 12-16-14
By: One Direction
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The Never-Ending Present
- The Story of Gord Downie and the Tragically Hip
- By: Michael Barclay
- Narrated by: George Stroumboulopoulos
- Length: 17 hrs and 55 mins
- Unabridged
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From our talent-rich neighbor to the north comes this biography of one of the most successful Canadian rock bands, The Tragically Hip, which announced a year-long tour after sharing the news of lead singer Gord Downie’s inoperable cancer. Now available to US listeners, The Never-Ending Present details what led up to the memorable night when music fans all over the world watched Downie’s heroic final performance.
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Hometown Heroes
- By Tommy Garou on 12-13-18
By: Michael Barclay
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Chairman at the Board
- Recording the Soundtrack of a Generation
- By: Bill Schnee
- Narrated by: Bill Schnee
- Length: 8 hrs and 54 mins
- Unabridged
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With over 125 gold and platinum records, and two Grammys for Steely Dan's Aja and Gaucho, Schnee has been called a living legend - recognized and respected in the industry as the consummate music man with an incomparable career that he lovingly shares with listeners in humorous detail.
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Worst narration ever!
- By Anonymous User on 01-26-23
By: Bill Schnee
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The Gospel According to Luke
- By: Steve Lukather
- Narrated by: Steve Lukather
- Length: 10 hrs and 10 mins
- Unabridged
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In this incisive memoir, Steve Lukather tells the complete Toto story. He also lifts the lid on what went on behind the closed studio doors, shedding light on the unique creative processes of some of the most legendary names in music: from Quincy Jones, Michael Jackson, Paul McCartney, Stevie Nicks, and Elton John to Miles Davis, Joni Mitchell, Bruce Springsteen, and Aretha Franklin. Lukather’s extraordinary tale also encompasses the dark side of stardom and the American Dream. Frank, engaging, and often hilarious, The Gospel According to Luke is no ordinary rock memoir.
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Wow Best Rock Biography Ever
- By Hercules on 09-29-18
By: Steve Lukather
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Al Schmitt on the Record
- The Magic Behind the Music
- By: Al Schmitt, Maureen Droney
- Narrated by: B.J. Harrison
- Length: 7 hrs and 31 mins
- Unabridged
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Ever wonder what goes into the creation of some of the best music ever recorded? Ever wonder how someone becomes an iconic professional who is universally admired and respected? Al Schmitt on the Record: The Magic Behind the Music reveals answers to those questions and more. In this memoir of one of the most respected engineers of all time, you'll see how a very young boy - mentored by his uncle Harry in New York - progressed through the recording world in its infancy, under the mentorship of Tom Dowd, in its heyday, becoming one of the all-time great recording engineers.
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The best ever story about Recording Engineering
- By John Sands on 02-19-20
By: Al Schmitt, and others
What listeners say about MTV Ruled the World
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Nick Desjardins
- 08-13-24
An Excellent Time Capsule Betrayed by Poor Narration.
The book is a fascinating oral history of the early days of MTV that genuinely proves to be an important companion to the equally fascinating "I Want My MTV." With insightful statements from key players and a wide and varied scope of topics, the book provides a font of knowledge. Unfortunately, this audiobook is hampered by weak, unprofessional narration. A complete lack of varied intonation, coupled with a number of notable mispronounciations, poor recording quality, and a legitimate, audible belch in the chapter on The Police, really makes it hard to recommend the audiobook over the physical copy. a re-recording is vital.
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- barnyal
- 07-23-23
Decent book, awful performance
a lot of the same stories I've heard, but still interesting. Feels like a computer was narrating. had to speed it up to 1.5 to sound remotely normal
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- Steven Gerweck
- 05-03-24
Reflecting on MTV's golden years
If you remember when MTV actually showed music videos, I suggest you add this book to your library. The author focuses on 1981 to 1985 and takes you back to the original concept for Music Television. The book is filled with interesting facts about the launch of the network, the VJs, the bands, and of course, the memorable music videos.
As Greg Prato points out, many established bands and artists were opposed to the making music videos. It became apparent which acts were made for TV, and which ones weren't. "Weird Al" Yankovic became the "Eat It" guy based on his successful parody of Michael Jackson's "Beat It." Toni Basil, best known for her 80's hit "Mickey," received a recording deal from doing videos.
On the flip side, MTV did little for pop star Christopher Cross, and virtually destroyed rocker Billy Squier's career. This book also reveals which female leader singer wasn't considered pretty enough to be the only female presented in a video. Whether you enjoyed MTV or not, there is no denying that it changed the scope of music.
Prato includes the initial reactions from across the spectrum relating to the launch of MTV in August 1981. The original VJs - Martha Quinn, Nina Blackwood, JJ Jackson, Alan Hunter and Mark Goodman had a very limited library of videos to air. "Video Killed the Radio Star" by The Buggles was the first video that aired on the network, and bands that almost nobody ever heard of were featured since they had videos ready to go.
"MTV Ruled the World" covers all facets of MTV in the early years. The author addresses the idea that MTV didn't air videos from black artists. I enjoyed the many comments from various artists on the best and worst videos produced at the time. The book also includes the backstories of many popular videos such as "Money for Nothing" by Dire Straits and A-ha's "Take on Me."
Prato has the details on the development of VH-1, the MTV Music Awards, Kiss unmasking, and developmental of MTV News. The book is jammed packed with interesting quotes and contains tales of backstage shenanigans. "MTV Ruled the World: The Early Years of Music Video" is a fun book, and highly recommended.
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- keith e tarvainen
- 11-07-22
Good book, terrible narrator
Good book with interesting content but would have greatly benefited from having a professional narrator.
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- Amazon Customer
- 08-05-23
The narrator actually belched!
I’ve been easy on most of the narrators of these books because it’s a strenuous job. But this guy is laughably bad. Seriously… the guy literally BELCHES during the chapter on “The Police” and didn’t bother to edit it out. Just awful.
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