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  • The Book of Business Awesome/The Book of Business UnAwesome

  • How Engaging Your Customers and Employees Can Make Your Business Thrive
  • By: Scott Stratten
  • Narrated by: Scott Stratten
  • Length: 5 hrs and 49 mins

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The Book of Business Awesome/The Book of Business UnAwesome

By: Scott Stratten
Narrated by: Scott Stratten
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Publisher's summary

UnAwesome is UnAcceptable.

The Book of Business Awesome is designed as two short books put together. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling listeners to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreck stories of unsuccessful businesses and showcases what not to do.

- Key concepts include the power of peripheral referrals and how to create content for your "third circle"

- Explains how to re-recruiting your employees and re-court your customers

Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2012 Scott Stratten (P)2023 Ascent Audio
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