The Complete Google AdWords and YouTube Advertising Book
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Narrated by:
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Jerry Banfield
About this listen
Would you try listening to this book today to make your experience with Google AdWords and YouTube advertising easier than mine was? In 2011 when I started using Google AdWords to get clicks to my website and promote my business online, I wasted thousands of dollars getting clicks I did not need and hundreds of hours working with the ads only to get my account suspended as soon as I got a positive ROI.
By 2012, I started managing Google AdWords for clients based on my experience failing to do my own ads successfully. Amazingly, client ads were often easier to do than my own and inspired me to try a new approach to AdWords using YouTube advertising, also known as Google AdWords for video. YouTube now is my biggest asset online thanks to YouTube advertising and continues to help me build deeper relationships with followers and customers that just watched one video.
Four years after I got my first AdWords account suspended, I gained enough courage to try again on advertising my online courses with a new website and new business model. From the beginning, I was getting sales for $20 in ad spend and eventually got down to sales consistently for $5 with display ads and $8 with search ads. When this was combined with the higher ranking on Udemy and the organic search traffic follow up from students sharing the courses, my work on Google AdWords became part of a multimillion dollar sales system selling courses online. That sounded impressive right?
Good, because I love to try and impress everyone with how smart I am and the story takes a dramatic downturn from there! Listen to the book today to hear the rest!
©2016 Jerry Banfield (P)2016 Jerry BanfieldListeners also enjoyed...
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- Length: 5 hrs
- Unabridged
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This is a comprehensive guide to learning about a wonderful technique called mind maps. Mind maps are an amazing organizational and creativity tool that can improve memory, concentration, communication, organization, creativity, and time management.
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make sure to practice
- By Meryem on 04-24-17
By: Kam Knight
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How to Write Best-Selling Fiction
- By: James Scott Bell, The Great Courses
- Narrated by: James Scott Bell
- Length: 12 hrs and 38 mins
- Original Recording
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Most people think the way to write a best seller is to have a lot of talent and even more luck. As you will learn, there is a recipe for success, and luck may be the least important ingredient in creating a best seller. No one has cracked the code better than James Scott Bell. A best-selling author himself, and the author of the number-one best seller for writers, Plot & Structure, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.
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I'm a writer and this course is to blame.
- By accentrique on 07-22-19
By: James Scott Bell, and others
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Our Magnificent Bastard Tongue
- The Untold History of English
- By: John McWhorter
- Narrated by: John McWhorter
- Length: 5 hrs and 22 mins
- Unabridged
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A survey of the quirks and quandaries of the English language, focusing on our strange and wonderful grammar. Why do we say "I am reading a catalog" instead of "I read a catalog"? Why do we say "do" at all? Is the way we speak a reflection of our cultural values? Delving into these provocative topics and more, Our Magnificent Bastard Tongue distills hundreds of years of fascinating lore into one lively history.
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Great for casual linguists
- By Bertie on 01-11-10
By: John McWhorter
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English Grammar Boot Camp
- By: Anne Curzan, The Great Courses
- Narrated by: Anne Curzan
- Length: 12 hrs and 26 mins
- Original Recording
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Grammar! For many of us, the word triggers memories of finger-wagging schoolteachers, and of wrestling with the ambiguous and complicated rules of using formal language. But what is grammar? In fact, it's the integral basis of how we speak and write. As such, a refined awareness of grammar opens a world of possibilities for both your pleasure in the English language and your skill in using it, in both speech and the written word.
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Spectacular
- By Quaker on 09-24-16
By: Anne Curzan, and others
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There's No Such Thing as Bad Weather
- A Scandinavian Mom's Secrets for Raising Healthy, Resilient, and Confident Kids (from Friluftsliv to Hygge)
- By: Linda Åkeson McGurk
- Narrated by: Ann Richardson
- Length: 8 hrs and 39 mins
- Unabridged
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Bringing Up Bébé meets Last Child in the Woods in this lively, insightful memoir about a mother who sets out to discover if the nature-centric parenting philosophy of her native Scandinavia holds the key to healthier, happier lives for her American children.
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Great concept, interesting writing.
- By Kate on 11-03-17
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No Calculator? No Problem!
- Mastering Mental Math
- By: Art Benjamin, The Great Courses
- Narrated by: Art Benjamin
- Length: 5 hrs and 46 mins
- Original Recording
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No Calculator? No Problem! Mastering Mental Math , award-winning professor of mathematics and celebrated “mathemagician” Arthur T. Benjamin delivers 10 fun-filled lessons on how to do math in your head with confidence, accuracy, and speed - sometimes faster than a calculator. By the end of Professor Benjamin’s lessons, you’ll be able to add, subtract, multiply, and divide numbers faster than ever before. And with your newfound skills, you’ll soon find yourself amazing other people and, perhaps more important, yourself.
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Excellent but need PDF
- By Majeed on 10-15-19
By: Art Benjamin, and others
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Pivot and Pursue It
- An inspirational intensive to jumpstart your reinvention.
- By: Coach Pamela Mitchell
- Narrated by: Coach Pamela Mitchell
- Length: 1 hr and 26 mins
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Do you have a dream sitting on a shelf that you're ready to bring to life? Or maybe you've begun your journey of change but feel stuck, stalled, and uncertain about what to do next. The time has come for you to create your own path—not follow the one presented to you—and you could use a powerful dose of guidance to get you there. This is exactly where you need to be. In Pivot and Pursue It, reinvention expert Coach Pamela Mitchell delivers 90 minutes of concrete advice on how to envision your next destination and then get there.
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Excellent
- By Corrie on 09-24-22
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Easy Spanish Step-by-Step
- By: Barbara Bregstein
- Narrated by: Rachel Story
- Length: 37 hrs and 15 mins
- Unabridged
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Easy Spanish Step-by-Step is designed in such a way that each section builds upon the last to help your brain progressively create lasting and meaningful connections to each new word and grammar concept. Simply by listening and speaking out loud with us, you will naturally progress, step-by-step, toward Spanish communication and fluency.
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Best so far . . .
- By Medusa in Akron on 07-20-21
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Screenwriting 101: Mastering the Art of Story
- By: Angus Fletcher, The Great Courses
- Narrated by: Angus Fletcher
- Length: 12 hrs and 44 mins
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Whether you want to write your own scripts or simply gain a deeper appreciation for the great stories you see unfold on the screen, Professor Angus Fletcher is here to show you the way in Screenwriting 101: Mastering the Art of Story. Professor Fletcher, Professor of English and Film at The Ohio State University, brings both a personal and scholarly perspective to this craft. As a screenwriter himself, he has experienced the ins and outs of the process first-hand.
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Screenwriting 101 - Angus Fletcher
- By Siobhan Sands on 04-14-18
By: Angus Fletcher, and others
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Thriving with Adult ADHD
- Skills to Strengthen Executive Functioning
- By: Phil Boissiere MFT
- Narrated by: Chris Kipiniak
- Length: 4 hrs and 13 mins
- Unabridged
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Executive functioning skills—including focus, organization, stress management, and more―are critical to succeeding in all aspects of your life. Whether you’ve just been diagnosed with ADHD or you’ve lived with it your entire life, you know that developing these skills can be a challenge. Thriving with Adult ADHD offers a toolbox of information, assessments, and evidence-based exercises to help you build this mental skill set and take control of your ADHD.
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very useful
- By A.G. Whitlock on 11-27-24
What listeners say about The Complete Google AdWords and YouTube Advertising Book
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Jonathan McGovern
- 04-13-19
Maintain Focus; Please!
The information was good. I am a newbie so this book was a good place to start. I think the author knows a lot more valuable information than he conveys in this book. He often gets lost in dire stories of events gone wrong in his personal and business life. I learned that he has a strong will but I purchased the book to learn how to best structure advertising campaigns using Google Adwords and Youtube. Unfortunately, the author spent too much time on the mistakes that he made instead of helping his listeners / readers craft effective marketing campaigns. He mentioned that this would be his last audio book and his approach to this work validates that. That's too bad; I think Jerry Banfield has a lot to offer a new AdWords user but no matter the platform he needs to keep the needs of the end user as the focus.
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- Franklin
- 11-22-17
Jerry Banfield is transparent.
I just finished this audio book and I will have to commend Jerry on his transparency.
I do feel 80% of the time, he repeatedly whinned through out the book about the same misfortunes and talked more about himself vs teaching adwords and youtube advertising.
You could tell the book was more of a freestyle approach vs structured.
Nice guy though.
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- Matt
- 05-25-17
This is not a book, it's a podcast.
What would have made The Complete Google AdWords and YouTube Advertising Book better?
This "book" is simply a series of hour long podcasts which the author has labelled "chapters". He even addresses how he is hasn't prepared but is talking off the cuff.
What could Jerry Banfield and Michel Gerard have done to make this a more enjoyable book for you?
Actually write a book - e.g. research a topic that you have experience in come up with some great conclusions. Have some great content. Instead this was a series of ramblings, 90% of which was about himself. 1/10 for content.
I'll be asking for a refund. If I wanted to listen to podcast ramblings I'd pay nothing for it instead. I especially wanted a book because books have content.
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5 people found this helpful