Unreasonable Hospitality
The Remarkable Power of Giving People More than They Expect
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Narrated by:
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Will Guidara
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By:
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Will Guidara
About this listen
The must-listen New York Times bestseller that's redefining hospitality and inspiring people in every industry.
- Featured in FX's The Bear and Showtime's Billions
- JP Morgan NextList Pick
Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.
How did Guidara pull off this unprecedented transformation? Radical reinvention, a true partnership between the kitchen and the dining room—and memorable, over-the-top, bespoke hospitality. Guidara’s team surprised a family who had never seen snow with a magical sledding trip to Central Park after their dinner; they filled a private dining room with sand, complete with mai-tais and beach chairs, to console a couple with a cancelled vacation. And his hospitality extended beyond those dining at the restaurant to his own team, who learned to deliver praise and criticism with intention; why the answer to some of the most pernicious business dilemmas is to give more—not less; and the magic that can happen when a busser starts thinking like an owner.
Today, every business can choose to be a hospitality business—and we can all transform ordinary transactions into extraordinary experiences. Featuring sparkling stories of his journey through restaurants, with the industry’s most famous players like Daniel Boulud and Danny Meyer, Guidara urges us all to find the magic in what we do—for ourselves, the people we work with, and the people we serve.
©2022 Will Guidara (P)2022 Penguin AudioListeners also enjoyed...
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Critic reviews
“Guidara makes his nonfiction debut with an enthusiastic guide for leaders [and asserts] sage advice about leadership.”–Kirkus Review
"Will Guidara is one of the very best in the hospitality business, but this book is for everyone. His insights on how to be a great entrepreneur cut through the noise."–David Chang, chef and founder of Momofuku, and host of Ugly Delicious
“Working alongside Will Guidara is the ultimate masterclass in how to thoughtfully improve the lives of those around you. He is now sharing his truly remarkable gift with the world in this keenly observant and heartfelt must-read, for anyone looking to stand out from the pack.”–Dan Levy, Emmy® award winning writer, actor, director, and producer of Schitt's Creek
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In 2007 chef Grant Achatz seemingly had it made. He had been named one of the best new chefs in America by Food & Wine in 2002, received the James Beard Foundation Rising Star Chef of the Year Award in 2003, and in 2005 he and Nick Kokonas opened the conceptually radical restaurant Alinea, which was named Best Restaurant in America by Gourmet magazine. Then, Achatz was diagnosed with stage IV squamous cell carcinoma - tongue cancer.
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A Tasteless World?
- By Exec. Chef 'Special K' on 03-18-14
By: Grant Achatz, and others
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Winging It: Stop Thinking, Start Doing
- Why Action Beats Planning Every Time
- By: Emma Isaacs
- Narrated by: Emma Isaacs
- Length: 6 hrs and 9 mins
- Unabridged
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Overall
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Performance
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Story
Women are notorious over-preparers and underestimators when it comes to their own readiness to try something new. But as Emma teaches, what most often holds us back are our own fears, excuses, and doubts. With her revolutionary manifesto, Winging It, Emma shares a rallying cry for all women to “do the things that scare you, build your wealth, make an impact, fail lots, and get up and try again”.
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Good advice
- By Amanda Schmidt on 05-28-21
By: Emma Isaacs
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Good Company
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Arthur M. Blank believes that for good companies, purpose and profit can - and should - go hand in hand. And he should know. Together with cofounder Bernie Marcus, Blank built The Home Depot from an idea and a dream to a $50 billion-dollar company, the leading home improvement retailer in the world. And even while opening a new store every 42 hours, they never lost sight of their commitment to care for their people and communities.
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Honest and insightful
- By C. Evans on 09-27-20
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Gordon Ramsay
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Best known as the host of Fox's Hell's Kitchen and Kitchen Nightmares, Gordon Ramsay is one of the most driven, successful, and irate chefs around. He has thrown Hollywood actresses out of his restaurants and is notorious for his anger, but his food has been served to numerous heads of state, and he is one of only three chefs in England whose restaurant is rated at three Michelin stars. Sometimes hilarious and frequently heartbreaking, this is Gordon Ramsay’s full life, from tenements and poverty to top-notch restaurants and fame.
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Well Done
- By Stephanie curry on 01-30-15
By: Neil Simpson
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Protocol
- The Power of Diplomacy and How to Make It Work for You
- By: Capricia Penavic Marshall
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- Length: 16 hrs and 22 mins
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Overall
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Performance
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Story
History often appears to consist of big gestures and dramatic shifts. But for every peace treaty signed, someone set the stage and provided the pen. As social secretary to the Clintons for eight years, and more recently as chief of protocol under President Obama, Capricia Penavic Marshall has not just borne witness to history, she facilitated it. For Marshall, diplomacy runs on the invisible gesture: the micro-moves that affect the macro-shifts. Facilitation is power, and more often than not, it is the key to effective diplomacy.
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16 hours of protocol...WOOHOO!
- By A. M. on 10-10-20
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Superbosses
- How Exceptional Leaders Master the Flow of Talent
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Overall
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After meeting chef Alice Waters at her legendary restaurant, Chez Panisse, Sydney Finkelstein got to thinking about the dozens of chefs who had come from her establishment to open their own restaurants and gain notoriety as some of the country's most creative culinary figures. Waters, he found, had spawned a family tree of geniuses. Could this pattern exist in other industries?
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Interesting, but not helpful
- By Ben on 03-12-16
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Working Together
- Why Great Partnerships Succeed
- By: Michael D. Eisner, Aaron R. Cohen
- Narrated by: Rick Adamson, Michael D. Eisner (introduction and epilogue)
- Length: 7 hrs and 49 mins
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Overall
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Performance
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Story
Dig deep and you will find the most compelling argument for working together: Happiness. In business there are always unique individual achievers, but pull down the veil and you'll often find someone alongside them. Michael Eisner does just that in Working Together. Using his own collaboration with Frank Wells at Disney as a launching point for examining other famously successful partnerships, Eisner offers us an intimate and deeply personal look at some of the most rewarding business partnerships.
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Interesting to see what all partners had in common
- By Amazon Customer on 06-01-13
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Ferran
- The Inside Story of El Bulli and the Man Who Reinvented Food
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In his lively, unprecedented close-up portrait of Ferran Adrià, award-winning food writer Colman Andrews traces this groundbreaking chef’s rise from resort hotel dishwasher to culinary deity, and the evolution of El Bulli from a German-owned beach bar into the establishment voted annually by an international jury to be “the world’s best restaurant”.
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recasting needed
- By Marco I on 09-09-18
By: Colman Andrews
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Waiter to the Rich and Shameless
- Confessions of a Five Star Beverly Hills Server
- By: Paul Hartford
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Waiter to the Rich and Shameless is not just a peek into the secretive inner workings of a legendary five-star restaurant; it is not just a celebrity tell-all or a scathing corporate analysis. It is a top-tier waiter's personal coming-of-age story, an intimate look into the complicated challenges of serving in the country's most elite, Hollywood-centric dining room while fighting to maintain a sense of self and purpose.
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Not what I imagined
- By C Larkin on 02-17-17
By: Paul Hartford
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Be Amazing or Go Home
- Seven Customer Service Habits That Create Confidence with Everyone
- By: Shep Hyken
- Narrated by: Timothy Andrés Pabon
- Length: 3 hrs and 20 mins
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Overall
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Performance
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Want to amaze your customers, impress the people you work with, and outshine your competition? Going from average to amazing isn't an out-of-reach goal. In fact, amazement is a habit that anyone can master - and Shep Hyken knows the tricks to making it your own. In Be Amazing or Go Home, Shep shares the secrets behind making his motto "Always Be Amazing!" an everyday lifestyle and shows how you too can become exceptional in business and in life. Drawing on the routines of incredible people, Shep demonstrates simple practices that can elevate your game.
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Be Amazing or GO Home
- By William Cato on 11-28-24
By: Shep Hyken
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50 Essential Etiquette Lessons
- How to Eat Lunch with Your Boss, Handle Happy Hour Like a Pro, and Write a Thank You Note in the Age of Texting and Tweeting
- By: Katherine Flannery
- Narrated by: Brittany Wilkerson
- Length: 3 hrs and 5 mins
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Overall
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Performance
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Meeting strangers at a party, alone in the elevator with the CEO, declining a second date because the first was a disaster - social situations apply a lot of pressure to do and say the right thing. 50 Essential Etiquette Lessons shows you the best way to approach these common challenges with confidence and ease. Never mind putting your pinkies up when you drink tea - this guide is packed with modern examples of how to handle any sticky situation.
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Some good info, negative tone
- By Kathryn Lucas on 06-18-22
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Uniquely You
- Transform Your Organization by Becoming the Leader Only You Can Be
- By: Ron Kitchens
- Narrated by: Ron Kitchens
- Length: 5 hrs
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Overall
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Performance
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Story
For young professionals and entrepreneurs, there is no shortage of gurus, processes, and quick-fix formulas to chase in the quest to grow their business, lead their team, and find personal fulfillment. In fact, there are so many out there that it's exhausting. Wouldn't it be better to realize that the leadership lessons we need to learn are not out there somewhere but in here, in our own lives? That instead of becoming a knock-off of someone else, we can be uniquely ourselves?
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Great leadership nuggets!
- By Royce Morton on 01-20-23
By: Ron Kitchens
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Hug Your People
- The Proven Way to Hire, Inspire, and Recognize Your Employees
- By: Jack Mitchell
- Narrated by: James Boles
- Length: 6 hrs and 4 mins
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Overall
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Performance
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In Hug Your People, Jack Mitchell shares his secrets for creating happy employees, secrets as simple as they are revolutionary.
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good book.
- By Chance Woodal on 11-06-22
By: Jack Mitchell
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Mediocre; few actionable take-aways.
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Good read!
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What listeners say about Unreasonable Hospitality
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- "johan_lindhoff"
- 11-17-22
Human connection
There were quite a lot of references of people and restaurants, especially in the beginning, which didn’t click for me because I’m not in the food industry and I don’t live in NYC nor the USA.
But once past this I enjoyed the book immensely, it has a lot of meaningful insight and advice on how to connect with your customers as well as on running a business.
Very inspirational, thank you Mr. Guidara!
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- chris oakes
- 11-29-22
One of the best books of 2022
This book contains so many compelling examples, and such a good story of the author’s growth and maturity in the area of hospitality. These principles apply to any field, certainly not just the restaurant business. The author has a great reading voice and his reading performance is top notch. Well worth the time investment!
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- Anonymous User
- 11-21-22
Unreasonable Hospitality is an epiphany!
Like many of you I read (or listen to) a lot of leadership/business books. I started listening to "Unreasonable Hospitality" on Friday morning and finished it in a weekend. It's now Monday evening and I have purchased over 30 copies (and counting) to share with members of my team,.. my colleagues... my family and friends.
Will Guidara shares important leadership concepts that are lessons for everyone. And by delivering them through the lens of hospitality (the ACT of hospitality, not just the hospitality industry) he delivers something truly thought provoking. How many leadership/business books have ever moved you to tears? This one just might. Guidara picks up where books like Danny Meyer's "Setting The Table" and Simon Sinek's "Start With Why" left off and raises the bar to new heights. This is not just a good read... it is an important read for leaders in any industry.
There are a handful of books that I own multiple copies of because I never want to be too far away from them - whether I am at the office at home or on the road... this is now one of those books!
Yeah, I kinda liked it.
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- Chandra L Alley
- 12-02-22
Unreasonable Hospitality is Wonderfully Audacious!
Will Guidara masterfully and eloquently articulates the beautiful concept of Unreasonable Hospitality and it resonates not only in business, but in all aspects of life. Guidara is witty, charming, and honest as he brings the reader along on his climb to the top- in the world of restauranteurs. His candidness is refreshing and you will feel yourself not only cheering him on throughout the book, but also being cheered on as you attempt to see the world through this wonderfully audacious lens of Unreasonable Hospitality. This is an absolute must read/listen! ... Just be sure to listen until the very very end!
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- JSBA
- 12-01-22
Unreasonably good graduate course on making my architectural services business better.
Will shares the ups and downs of seeking to a little bit better with each iteration. Remarkable journey recorded to anyone who must work with others to make life better for their each other and their customers and clients.
Enjoy the journey, Don’t forget the goal is warmth and meaningful service to and with others.
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- Amazon Customer
- 12-05-22
Excellent
As a business owner, this is on my top 5 best books ever! I’m recommending it to all my peers.
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- Scott Novis
- 12-03-22
Love authors reading their own work
This is like sitting down with a super smart guy who ACTUALLY did the work - he's not a a reporter sharing what he thinks of someone else's story - he's sharing his insights from his personal experience and it is written and performed as if he spent a career in journalism. Bravo. A very fine meal for the mind.
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- Steven
- 12-07-22
Most Books are Black and White, this one, color!
Hospitality, the creative side of guest experience! This book was fun, challenging, thought provoking and a beautifully told and delivered story from a world class storyteller. Will Guidara, thank you! I did listen all the way to the end and was still hoping for more!
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- Eden
- 12-24-22
LOVED this book!
This book was so inspiring, it makes me want to be the best in my field. Will you are a genius!
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- Courtney Dzierwa
- 12-27-22
A great listen
I don't work in the hospitality industry, so for me, this was an enlightening listen. Will's love and passion for the customer experience was so evident throughout the book, and his message can be applied across other industries. Very enjoyable
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