In this Podcast episode published on the VMJPod, Hung Lee (Editor and Community builder at Recruiting Brainfood), and VideoMyJob's CEO, David Macciocca explore how incorporating video can significantly enhance talent attraction and retention, and why VideoMyJob is the optimal platform for large-scale, high-volume Talent Attraction.

Key topics covered include consumer shifts towards video, challenges companies face with video, best practices on video strategy, and a demo of VideoMyJob's product.

Key Discussion Points:

(00:00 - 00:02) - Shifts in media consumption habits towards online video

(00:02 - 00:05) - Challenges employers face with using recruitment video

(00:14 - 00:18) - Integrating video content strategy with candidate psychology and journeys

(00:05 - 00:07) - Leveraging employee stories and perspectives for trust and authenticity

(00:30 - 00:33) - Enabling recruiters and employees to create quality video at scale

(00:31 - 00:52) - Demo of VideoMyJob's workflow for video campaigns and asset management

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-tos.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists or click on the pricing page to learn about our new 90-day pilot program.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMyJob, we are so grateful when you do that!