Baiting for Business

By: Jennifer Blake
  • Summary

  • Welcome to the podcast, dedicated to teaching YOU how to converting listeners into loyal clients! My name is Jennifer and I will be showing you how to harness the power of podcasting to grow your business, generate leads, and establish yourself as an industry expert. With over a decade of experience, I have helped build and manage some of the top-ranking podcasts globally, working with names like The Drinkin’ Bros, Chalene Johnson, Dan Martell, Gary Vee, and Ezra Firestone. Each episode offers actionable tips, tools, and strategies to optimize your podcast for business or personal brand from start to finish. We'll explore everything from content creation and production to leveraging social media for engagement and creating viral, high-converting assets. Whether you're starting your podcast journey or looking to elevate it to the next level, this show is your go-to resource. You'll learn how to attract your niche audience, build a community, and convert listeners into loyal clients and opportunities. Let’s make your content work harder, attract sponsors, and open doors to new possibilities! You can check out Hook Media Productions HERE : https://www.hookmediaproductions.com/ https://www.instagram.com/hook_media_productions/ Contact Jen : hookmediaproductions@gmail.com
    2024
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Episodes
  • Why Adding Episode Numbers to Your Podcast Titles Is Hurting Your Growth
    Dec 26 2024

    I see this ALL the time — from startup podcasts to top podcasters — adding the episode number at the beginning of their title!

    In this episode, I break down WHY adding episode numbers is actually hurting your podcast's growth.

    I’ll also share how you can optimize your show titles to increase reach and attract new listeners. Tune in to learn how to hook potential listeners and maximize your podcast’s potential!

    Software I Recommend :

    https://libsyn.com/

    https://riverside.fm/

    You can check out Hook Media Productions HERE :

    https://www.hookmediaproductions.com/

    https://www.instagram.com/hook_media_productions/

    Show more Show less
    6 mins
  • WHY Gary Vee's Audio Quality DOESN'T Matter: SECRETS to His TOP-Ranking Podcast
    Dec 19 2024

    In this episode, I go over what ACTUALLY matters to create a high-conversion podcast!

    And it’s NOT WHAT YOU THINK!

    A more expensive mic does NOT equal a more listened-to podcast.

    I break down what you need to implement and how to put things into perspective to optimize your content and make your podcast work FOR YOU!

    Software I Recommend :

    https://libsyn.com/

    https://riverside.fm/

    You can check out Hook Media Productions HERE :

    https://www.hookmediaproductions.com/

    https://www.instagram.com/hook_media_productions/

    Show more Show less
    7 mins
  • Repurposed Podcast Content: Why Going Viral Is Bad – The Funny Cat Video Effect
    Dec 12 2024

    In this episode, I dive into what I calls the "Funny Cat Video Effect"—the allure of chasing viral, repurposed content that may rack up views but often falls short in driving real business growth. While viral hits like funny cat videos may grab attention, they rarely lead to meaningful engagement or revenue.

    I show you the power of niche content tailored to specific audiences. By focusing on creating value for a targeted group, podcasts can boost engagement, drive website traffic, and ultimately achieve higher conversion rates.

    It's not just about views; it's about building genuine connections that translate into tangible business results.

    Software I Recommend :

    https://libsyn.com/

    https://riverside.fm/

    You can check out Hook Media Productions HERE :

    https://www.hookmediaproductions.com/

    https://www.instagram.com/hook_media_productions/

    Show more Show less
    6 mins

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