In this segment, Tom Ritter discusses the planning and research process for a media project centered around the RRCA. This is the second phase in a project with a local student named Ra'shaun. Tom emphasizes the importance of utilizing modern technology and research tools to gather information efficiently, ensuring that the production team is well-prepared for their visit. Ritter highlights specific tools like Microsoft Copilot and Genealogy Bank, showcasing how they can aid in creating informative content. The conversation also touches on the significance of understanding the subject matter and scheduling interviews to facilitate deeper discussions during the production process. takeaways The Riverside Renaissance Center offers multiple galleries in one location. Using technology like Microsoft Copilot can streamline research. Creating a project brief helps the team stay informed. Historical research tools can provide valuable context. Understanding the subject matter leads to better interviews. Scheduling is crucial for effective production coordination. Researching community impacts enhances content quality. Preparation allows for deeper conversations during interviews. Utilizing various sources can enrich media projects. Pre-planning is essential for successful media production. titles The Art of Pre-Production Planning Harnessing Technology for Effective Research Sound Bites "We can produce a story that's deeply informative." "You should definitely check out the website of the subject." "This is a great service for historical research." Chapters 00:00 Project Overview and Objectives 01:15 Research Tools and Techniques 03:32 Utilizing Technology for Efficient Production 06:04 Scheduling and Coordination for Success 10:26 Moving Forward to Production