The service department is busy and sometimes when we are really busy, we can overlook business and income opportunities!

As I work with service teams throughout the country, I am a friend to this department in a coaching role pursuing next level performance. I want everyone to maximize their income potential! So, when I see outstanding aspects of the sales process, I want to highlight that for you so you can get the most out of your days and make that money! 😏

These tips will help you get aligned with your goals so you grow your business and maintain clientele.

In this episode, I’m shining a spotlight on the often underappreciated revenue-generating potential of service departments. Learn strategies, actions, and insights that can transform service departments into profit centers, driving substantial income for businesses.

I share 8 actions and initiatives that can boost profitability within service departments. Find out how service departments can create a culture of exceptional service, establish long-term relationships with customers, and leverage positive customer interactions to generate additional revenue streams.

As the episode progresses, I discuss effective marketing and promotional techniques to attract new customers.

Whether you are a business owner, service manager, or aspiring entrepreneur, this episode offers valuable insights and actionable advice to transform your service department into a thriving income generator.

Tune in to this enlightening episode and discover the untapped opportunities within service departments that can drive substantial income for your business!

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Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

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Autosled.com is the next-generation automotive transportation logistics platform and marketplace.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

In this episode meet Margaret Henney, esteemed guest and a renowned video expert! She is the Director of Marketing for Covideo Dealer Services and opens up to our salesforce who can improve their income potential using video in their sales process.

CoVideo Dealer Services Info! 👉 https://bit.ly/3F0h56R

In this high-energy conversation, Margaret shares her invaluable insights and experiences, both personal and client-based, on leveraging the power of video to turbocharge the car sales process.

She provides a wealth of practical examples that will get you revved up and ready to harness the true potential of video. Discover how to create impactful videos that captivate and engage clients, ultimately leading to enhanced conversions and sales!

Whether you're a seasoned automotive professional or just venturing into the industry, this episode is a goldmine of tips and tricks to get started with video marketing. Her expertise will guide you through the essential steps and reveal the types of videos that leave the greatest impact on client engagement and conversion rates!!!

Don't miss out on this conversation that will unlock the secrets to skyrocketing your automotive sales through the power of video!!! Tune in now and revitalize your dealership's sales strategy!

Margaret Henney - 574.870.6672 | margaret@covideo.com

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Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

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Covideo Dealer Services is the sales enablement tool that puts your people front and center. Because people want to do business with people.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

🎙In this inspiring episode, we have the privilege of sitting down with Dave Anderson, a renowned leadership coach who has transformed countless high-growth organizations. With a laser focus on building, reinforcing, and protecting high-performance, high-accountability cultures, Dave has become a trusted advisor to leaders seeking to drive results.

Meet Dave @ Learn to Lead Elite Center

📚Read one of his 16 books! Or check out his 📝online lea

rning, Dave on Demand! Many of my dealership clients have had him in their stores and I always here it's life changing! 🔥👊 And check out his 🎙podcast, The Game Changer Life!

Join us as Dave shares his profound insights on execution and accountability principles that are essential for success. With an unwavering dedication to inspiring and coaching leaders on vision, strategy, and tactics, Dave brings a wealth of expertise to the table.

Whether you're a seasoned executive or an aspiring leader, this conversation is a must-listen. Discover the strategies and approaches that can help you elevate your leadership game and create a culture of excellence within your organization. Get ready to be inspired and equipped with the tools needed to unleash your leadership potential!

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Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

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Covideo is the sales enablement tool that puts your people front and center. Because people want to do business with people.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

I'm thrilled to have you join me as I delve into the world of sales and explore the strategies that will help you prospect effectively and build a rock-solid pipeline to maximize your income potential with consistent results.

In today's fast-paced market, relying on outdated sales tactics from the 80s is a surefire way to miss out on valuable opportunities. Car buyers today are more informed and discerning than ever before, which means we need to adapt our approach and employ relevant sales techniques to attract and convert customers successfully.

Why should you trust me? Well, I'm not just a sales enthusiast; I'm in the trenches every week, working closely with dealerships where I put my prospecting skills to the test. I've honed my approaches to ensure they remain effective in the ever-changing sales landscape. In fact, dealerships value my expertise so much that they pay me to train their teams every single day.

But here's the exciting part: I'm here to share those very same sales practices with you, my valued listeners. Throughout this episode, I'll be unveiling my latest tips and techniques, garnered from years of experience, to help you prospect more effectively, build a pipeline that delivers outstanding results, and ultimately sell more cars.

Together, we'll explore:

✔️The essential elements of a modern sales approach that truly resonate with today's car buyers.

✔️Proven tactics for successful prospecting that will set you apart from the competition.

✔️Strategies for building a high-performing pipeline that consistently yields impressive outcomes.

✔️Insider insights into the sales practices embraced by top-performing dealerships.

Whether you're a seasoned sales professional looking to enhance your skills or a passionate newcomer eager to make your mark in the industry, this episode is a goldmine of knowledge. I'm here to guide you, sharing my expertise and providing you with the tools you need to revolutionize your approach to sales.

So, grab your notepad, buckle up, and get ready to embark on a journey of sales mastery. Together, we'll unlock your full potential and achieve remarkable success in the world of car sales using the invaluable insights I'm about to share.

Don't forget to subscribe to our podcast to ensure you never miss an episode. By doing so, you'll gain access to a wealth of knowledge from industry experts, all designed to help you stay ahead of the game.

Get ready to transform your sales game and reach new heights of success!

Follow the show and get notified when episodes like this one drop!

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 |edealersolutions.com

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Covideo.com is the sales enablement tool that puts your people front and center. Because people want to do business with people.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Meet Tom Gage, Chief Strategy Officer - Data Analytics expert with Lotlinx and meet Dave Hefko, Vice President of Carousel Motors and a partner, who provides a valuable dealer's perspective on the various topics discussed.

Together we discuss the economy's impact on dealerships and the automotive industry. In this episode, Tom Gauge delves into the intricate relationship between the economy and the automotive industry. He begins by shedding light on how economic factors, such as the recent UAW strike, play a crucial role in shaping dealers' strategies and adjusting their operations. Tom explores how pricing and affordability for consumers buying cars are influenced by the UAW strike, along with the impact of interest rates on the market.

Furthermore, Tom Gauge delves into the complex dynamics of the supply chain and days supply, emphasizing their significance for dealerships. Listeners gain valuable insights into how dealerships manage their inventory turn amidst changing price points and market demands. Tom also highlights the challenges and opportunities that arise as dealerships strive to strike the right balance between maintaining inventory and meeting consumer expectations.

To provide a holistic view, Dave Hefko, shares his firsthand experience and perspective as a dealer. He offers practical insights into how dealerships navigate the changing landscape, addressing the topics discussed by Tom Gauge from the dealer's standpoint. Dave's expertise adds depth and nuance to the conversation, making this interview a well-rounded exploration of the economic factors impacting the automotive industry.

Tune in to this enlightening podcast episode to gain a comprehensive understanding of how the economy influences dealerships, consumer affordability, supply chains, and inventory management in the ever-evolving automotive market. This interview provides valuable insights from both data analytics and dealer perspectives!

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

Contact Tom Gage: Thomas.Gage@lotlinx.com

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Covideo.com is the sales enablement tool that puts your people front and center. Because people want to do business with people.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

Join me as we dive deep into the transformative landscape of the automotive industry with the visionary CEO and founder of Automotive Ventures, Steve Greenfield.

Contact: Steve Greenfield | steve@AutomotiveVentures.com | Book: The Future of Automotive Retail - https://a.co/d/f4tTHJ3

Steve takes us on a thrilling journey through the most pivotal era in automotive history, where innovation reigns supreme. Drawing from his wealth of experience and insights, we explore the pages of his captivating book as he unveils the secrets to surviving and thriving in this rapidly evolving industry.

With an expert eye on the horizon, Steve paints a vivid picture of what the future holds for automotive technology. From groundbreaking advancements to emerging trends, we discover the cutting-edge technologies that will shape the automotive landscape of tomorrow. But it's not just about technology; it's about adaptation. Steve shares invaluable advice on how traditional automotive retailers can pivot and remain relevant amidst shifting consumer preferences and the rise of disruptive technologies.

As we delve into the economic climate and market conditions, Steve provides strategic investment strategies that dealers can leverage to seize opportunities and navigate through challenges. We discuss the rise of electric vehicles and the advent of autonomous technology, uncovering the immense potential they hold and the hurdles that must be overcome for widespread adoption.

But it doesn't stop there. We explore the broader scope of mobility, technology, and key areas of innovation within the automotive industry. Steve's keen insights shed light on investment opportunities and the criteria he employs to evaluate their potential.

So, fasten your seatbelt and join us on this captivating episode as we embark on a thrilling expedition with Steve Greenfield, driven by innovation. Get ready to rev your engines and gain a front-row perspective on the future of automotive retail and the exciting possibilities that lie ahead!

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

🔥Check out our sponsors!🔥

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.

CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

In this inspiring episode, we sit down with Brett Sutherlin, a remarkable entrepreneur and fellow Northwood University graduate, as he takes us on a journey through his career in the automotive industry and his path to building successful digital companies. Brett shares his background and experiences, highlighting how they shaped his entrepreneurial mindset.

As the owner of car dealerships and the founder of three digital companies, including the highly successful Fusion Zone Automotive, Brett delves into what inspired him to venture into software development and create a groundbreaking solution tailored for the automotive industry. He reveals how he identified the opportunity in the market and mustered the courage to pursue it.

Building a software company from scratch is no easy feat, and Brett openly discusses the challenges and adversities he faced during the early stages. He provides valuable insights into his problem-solving approach and how he overcame setbacks that ultimately led to breakthroughs for his business. Through his personal experiences, Brett emphasizes the importance of fostering a culture within a company that encourages adaptation and embraces core values and fundamentals.

Throughout the conversation, we explore the theme of handling adversity in business and the significance of staying innovative and forward-thinking. Brett shares practical advice on taking calculated risks and reveals the lessons he learned along the way that contributed to his overall success.

This episode is a must-listen for car dealers, managers, and professionals in the industry who face adversity and seek better ways to overcome challenges. Brett's entrepreneurial journey is a testament to the power of stepping out, identifying problems, and focusing on developing innovative solutions. Join us as we delve into his inspiring story and gain valuable insights into building an empire through perseverance, adaptability, and a forward-thinking mindset.

Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

🔥Check out our sponsors!🔥

CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.