In this episode of Embracing Change, host Gerardo Kerik sits down with Peter Pilarski, a leader in AI integration within the tourism industry. Peter shares his journey from traditional PR to founding the Tourism AI Network, explaining how AI is transforming marketing and operations for tourism businesses.

Discover the challenges and opportunities AI presents, and learn about Peter’s innovative framework for AI adoption that’s helping businesses thrive in the post-pandemic tourism landscape. Whether you're curious about AI or in the tourism sector, this episode is packed with valuable insights. Tune in now!

In this episode of Embracing Change, I sit down with Peter Hall, the President of Carib Brewery, who has an impressive track record in brand building across premium beverages and gourmet foods. With experience spanning multiple continents and renowned companies like Heineken, Dean & DeLuca, and Diageo, Peter shares his unique insights into the evolution of the spirits industry, the impact of digital transformation, and the future of brand building in an increasingly complex market. Join us as we explore how traditional marketing strategies are adapting to the digital age and what the future holds for the beverage industry.

Timeline Summary:

• [00:55] - Peter Hall’s global journey: From Australia to the Caribbean, and everywhere in between.
• [04:00] - The evolution of marketing in the spirits industry over the past 20 years.
• [10:30] - How changing social dynamics and consumption channels are impacting brand building.
• [15:45] - The role of digital transformation in modern marketing strategies.
• [22:10] - Data analytics in the spirits industry: From correlation to causation.
• [33:50] - Future trends: The merging of narcotics and alcohol in consumer behavior.
• [40:50] - Why distribution might be more crucial than ever for brand success.

Links & Resources:

• Peter Hall on LinkedIn - Connect with Peter to learn more about his work and insights.
• Carib Brewery - Explore the latest offerings and innovations from Carib Brewery.

If you enjoyed this episode, please rate, follow, and review our podcast. Your feedback helps us continue bringing insightful conversations to you. Don’t forget to share this episode with your network and subscribe on your preferred podcast platform to stay updated with our latest episodes.

Join host Gerardo Kerik as he chats with Danielle Fisher, a seasoned expert in digital transformation, on this episode of the podcast. Danielle shares her diverse career journey from retail buying to leading digital initiatives at Coca-Cola. They explore the challenges of aligning digital strategies with business goals, managing change in large versus mid-market organizations, and the future trends in digital marketing. Danielle offers valuable advice on driving significant digital change and the importance of continuous learning. Tune in for practical tips and inspiration for your digital transformation journey.

In this episode of "Embracing Change" Gerardo Kerik discusses with Robert Mitchell, the Chief AI Officer at WSI, the transformative potential of AI in business. Robert shares his background and journey into AI, emphasizing its importance for small and medium-sized businesses. They explore how AI can unlock productivity and profitability by automating repetitive tasks and providing actionable insights. The episode also addresses common concerns like data privacy and job security, advocating for upskilling employees to ensure competitive relevance. WSI's AI consulting services, including preliminary assessments, workshops, and custom tool development, are highlighted as essential steps for businesses to stay ahead in a rapidly evolving market.

In our latest episode, we welcomed SAMUEL ZAMARRIPA for a captivating conversation about embracing change and building success through a life portfolio approach. Sam's journey, marked by a willingness to explore diverse opportunities and adapt to shifting circumstances, offers invaluable lessons for anyone navigating their professional and personal path. Tune in as they explore the intersection of resilience, curiosity, and strategic risk-taking to shape a fulfilling life journey.

For more information:

https://www.wsidigitalboost.com/podcasts-embracing-change

Dive deep into the dynamic world of digital transformation in our latest Embracing Change Podcast episode, where we had the pleasure of hosting Matt Morris, Head of Strategy at Hopeware.

In this captivating conversation, we unravel the intricate journey of mission-driven organizations navigating the ever-evolving digital transformation landscape. With his wealth of experience at the forefront of strategy for Hopeware, Matt Morris shares invaluable insights into the unique challenges and triumphs encountered on the path to digital innovation with a purpose.

Welcome to a new episode of Embracing Change. We were pleased to host Matt Sherman, Senior Vice President of Brand Marketing and Retail Sales at PetPlate, Inc.

Join us as Matt unveils the remarkable journey of PetPlate, from its origins as a digital brand to its current status as a multi-channel retail powerhouse. We'll delve into the unique challenges and opportunities of this transition. Matt will also share valuable insights into how the pet food industry has been affected by the global shifts brought about by the COVID-19 pandemic and the surge in pet adoptions. Discover diversifying digital marketing channels' pivotal role in adapting to ever-changing landscapes.

And remember to subscribe on your preferred podcast platform to stay updated with all our thought-provoking conversations.

Join us on this "Embracing Change" episode as we sit down with Analisa Dominic, CMO and VP of Marketing at OpenGear. Analisa is a tech industry powerhouse known for her strategic insight and innovative approach. She shares her journey from IBM to AT&T and now OpenGear, emphasizing the importance of being customer-obsessed and leveraging technology to enhance human connections. Analisa also offers valuable advice to women in the tech industry, encouraging authenticity and continuous learning.

Tune in now!

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