• Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow

  • By: Stephanie Smith
  • Podcast

Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow

By: Stephanie Smith
  • Summary

  • Whether you're looking to boost your profits or simply gain a clearer understanding what drives business success, "Getting to the Bottom Line" is your ultimate guide to unlocking the strategies and secrets behind sustainable growth and the financial freedom you deserve. Tune in and discover how to turn your business goals into tangible results, one insightful conversation at a time.

    © 2025 Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
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Episodes
  • Mastering SEO for Long-Term Business Growth with Brandon Leibowitz
    Jan 1 2025

    Unlock the secrets of digital success with Brandon Leibowitz, the mastermind behind SEO Optimizers. Ever wondered how SEO can change the game for your business without the hefty price tag of ads? Brandon shares his journey from the corporate realm to his own agency and offers invaluable insights into the power of SEO in today's shifting digital landscape. We'll explore how staying ahead of trends like mobile-first optimizations and AI's growing role can provide a competitive edge. Brandon simplifies SEO for newcomers, explaining how it boosts visibility and conversion rates by positioning businesses in Google's organic search results.

    For those aiming to carve out a niche in e-commerce or any online business, we dive into strategies to harness SEO for growth and stability. Discover how a mobile-first design and streamlined website forms can enhance user experience and lead generation. Learn about the harmonious relationship between SEO and paid advertising, focusing on remarketing techniques that build trust and convert casual visitors into loyal customers. Emphasizing the enduring value of SEO over fleeting social media trends, this episode is a treasure trove of practical tools and strategies to establish a lasting online presence. Get ready to embrace a long-term SEO strategy that requires patience but promises significant returns.

    Learn more about Brandon at

    We want to hear from you! Send us a message.

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    My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

    Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

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    26 mins
  • Your Story Matters: Writing a Book to Grow Your Business with Kate Allyson
    Dec 18 2024

    Curious about how writing can revolutionize your business? In this episode, we welcome the inspiring Kate Allyson, a book writing coach, editor, speaker, and author, who transitioned from a music educator to a beacon for neurodivergent women entrepreneurs. Kate shares her insights on the transformative journey of writing a book—not just as a business tool to draw in the perfect clients and capture media attention, but as a personal voyage that builds confidence and tackles imposter syndrome. Listen as we unravel the art of storytelling and its power to connect, making any book a compelling lead magnet.

    Facing a blank page is a common hurdle, but fear not! Kate introduces her signature book mapping process to help organize and structure your thoughts, transforming them from chaotic ideas into a cohesive manuscript. Hear inspiring stories of clients who, despite challenges like dyslexia, successfully authored impactful books. This episode dispels the myth that you must be an expert writer to pen a book; with the right mindset and tools, anyone can embark on this rewarding journey.

    Rounding off our conversation, we celebrate success stories that highlight the profound impact of writing on business growth. Discover practical writing tips—from setting realistic goals to combating writer's block by understanding its roots. Kate’s collaborative approach ensures your unique voice shines through, even as your manuscript is refined. If you've ever thought about bringing your story to life, this episode is your invitation to begin, even if it’s just ten minutes a day. Join us for an episode filled with wisdom, encouragement, and actionable insights to boost your communication and, ultimately, your financial success.

    Learn more about Kate at https://www.facebook.com/KateAllysonCreative and check out her Free Book Map at https://kateallysonbooks.com/bookmap.

    We want to hear from you! Send us a message.

    ---

    My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

    Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

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    18 mins
  • From Social Media Overwhelm to Strategy Success with Kate Gilbert
    Nov 26 2024

    Unlock the secrets to social media success with me, Stephanie Smith, and our dynamic guest, Kate Gilbert. A social media virtuoso and compassionate coach, Kate transitioned from running an online knitting magazine to coaching entrepreneurs through the digital landscape upheaval during the pandemic. We'll unpack her transformative 30 Day Sprint program that helps business owners effectively navigate platforms like LinkedIn, Instagram, and Facebook, promising to turn social media from a stressor into a strategic asset for your business.

    Get ready to rethink your approach as we tackle the dynamic world of social media content. Like a game of Candy Crush, mastering social media algorithms requires a curious and analytical mindset. We'll explore the art of repurposing content and prioritizing audience engagement over vanity metrics. Elevate your social media strategies by focusing on what truly matters: authentic interactions and meaningful engagement. Kate and I share insights on how to build a robust content library while saving time, drawing parallels to efficient batch-processing tasks.

    Finally, we'll discuss the profound impact of genuine conversations and the joy of building connections in a digital age. Reflecting on the power of dialogue, we underscore the importance of concise and impactful content that resonates with your audience. Whether you're enhancing your social media presence or seeking to foster deeper connections, this episode is your guide to reshaping your digital strategy. Join us as we continue this journey towards impactful social media engagement, setting the stage for more insightful discussions to come.

    We want to hear from you! Send us a message.

    ---

    My name is Stephanie Smith, owner of New Light Financial Solutions, and we help business owners stay on the one clear path to generating more cash flow in their business. To learn more, visit us online at https://newlightfs.com/

    Need help generating more cash in your business? Book a right fit call with us today: https://newlightfs.com/#rightfit

    Show more Show less
    29 mins

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