Growth Ventures

By: John Paul Mains
  • Summary

  • Exploring the world of martech and how it can be used to grow your business with tips and strategies you can use today.
    2023
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Episodes
  • The One Where Leslee Becomes a Mompreneur
    Jan 23 2024

    Welcome to another insightful episode of Growth Ventures, the podcast dedicated to enhancing your business. In this episode, we had the pleasure of conversing with a remarkable guest, Leslee Owen, a mompreneur who has been transforming the landscape for moms in business.

    Leslee's story is one of resilience, innovation, and dedication. She narrates her transition from a corporate marketing role to launching her own business in 2021, amidst the challenges of being a full-time mom. Her journey is a testament to the power of determination and the importance of taking control of one’s future.

    Follow Leslee Owen: https://www.linkedin.com/in/leslee-owen/

    Follow John Paul Mains: https://www.linkedin.com/in/johnpaulmains/

    Blog Post: https://growth.ventures/business-growth/mompreneur/

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    18 mins
  • The One Where AI Freaked Out The World of Graphic Design
    Dec 14 2023

    The integration of Artificial Intelligence (AI) in graphic design has been a topic of heated debate within the creative community. As AI continues to evolve, its impact on the industry is both intriguing and concerning. This episode explores the various facets of AI in graphic design, drawing insights from a detailed discussion between John Paul Mains and Jared Ramey, the Creative Director at Click Laboratory.

    Follow John Paul Mains: https://www.linkedin.com/in/johnpaulmains/

    Follow Jared Ramey: https://www.linkedin.com/in/thejrsr/

    Blog Post: https://growth.ventures/business-growth/ai-in-graphic-design/

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    15 mins
  • The One Where Google Launched the Engagement Rate
    Sep 22 2023

    Engagement Rate (ER) is a term frequently tossed around in digital marketing circles. While most are familiar with common metrics like page views, click-through rates, and bounce rates, understanding the engagement rate’s significance can be the key to unlocking the mysteries of your website.  Let’s dive into its definition, importance, and a brief story that illustrates its value in our latest episode.

    Follow Ted Jones: https://www.linkedin.com/in/tedjonesjr/

    Follow John Paul: https://www.linkedin.com/in/johnpaulmains/

    Blog Post: https://www.clicklaboratory.com/engagement-optimization/decoding-engagement-rate/

    Transcript: https://growth.ventures/business-growth/the-death-of-ad-agencies/

    #ga4 #engagementrate #bouncerate

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    14 mins

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