MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION - 30 MIN ON POINT... WITH ⁠Jochen Sauer (Head of Strategy at 480hz/DDB/Omnicom)⁠

🎤 Talking 480hz:

You act "below the line, but above the standards". What does this mean and take for an agency in these times of disruption?

🎤 Talking Co-Creation:

How do you interoperate within the network of DDB/Omnicom re: exchange of ideas, projects, etc.)?

🎤 Talking New Technologies:

What role do new technologies such as AR, VR, XR, Multisensory play within the field of BTL?

🎤 Talking Talk of Town:

Tell us about some cool new use cases of holistic 360 comms approaches that gained talk of town status?

Nadine Hohlfeld, (Founder, Managing Owner & Brand Consultant at MARKENFELD | NADINE HOHLFELD)Welcome to be inspired by my new MARKENFELD Podcast Series on BRAND STRATEGY IN TIMES OF DISRUPTION with bits & pieces, thoughts, ideas and insigths around the topics of brand, strategy, experience, design, technology, innovation & transformation

GET THE SUBSCRIPTION NOW: ⁠https://lnkd.in/e7sQMmnZ⁠.Nadine Hohlfeld, Founder, Managing Owner & Brand Consultant at MARKENFELD | NADINE HOHLFELD

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