• Nikki Popoola: Telecom sales genius

  • Apr 12 2023
  • Length: 27 mins
  • Podcast

Nikki Popoola: Telecom sales genius

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  • Summary

  • On this episode of Expert and African, we document Nikki Popoola's pivotal role in Nigeria's pursuit of a reliable digital future, spanning from the 2000s to the 2020s and beyond. While at that, we also uncovered what it takes to be a sought-after salesperson.

    Nikki has been the Sales Director, West Africa, for WIOCC (West Indian Ocean Cable Company) powering the Open Access Data Centres (OADC), for the past seven years. For the past 23 years, she has sold a wide range of products and services beneficial to telecoms and ISPs to solve the continent's challenges.

    Timestamps
    00:00 - Sales isn't rocket science
    00:07 - Intro
    00:32 - Journey into sales
    01:27 - Helpful skills
    02:32 - Fresh out of uni
    03:44 - Climbing the ladder
    04:49 - People buy people
    07:06 - Benefits
    11:03 - Sales is black or white
    13:34 - Can a sales person work in any industry?
    16:03 - The art of selling
    17:20 - The sales journey
    19:22 - Selling to NITEL and Telkom
    20:59 - Certifications aren't important
    22:13 - Work-life balance
    24:06 - Other interests
    24:23 - Maintaining customer relationships
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