• Pivot 2 Thrive Podcast: CRM, Business Automation & Marketing for Business Growth

  • By: Dr Priya Jaganathan
  • Podcast

Pivot 2 Thrive Podcast: CRM, Business Automation & Marketing for Business Growth

By: Dr Priya Jaganathan
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  • Summary

  • Welcome to the Pivot 2 Thrive Podcast, hosted by Dr. Priya Jaganathan, founder of Pivot 2 Thrive and creator of the POWER PIVOT™ Framework. This podcast is designed for business owners and entrepreneurs who want to take control of their operations, supercharge their marketing efforts, and drive sustainable growth through strategic CRM and business automation. If you’re ready to scale your business with actionable strategies that combine CRM, automation, and marketing, tune in to the Pivot 2 Thrive Podcast and let’s get started!
    Dr Priya Jaganathan
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Economics Leadership
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Episodes
  • Episode : 53 Unlocking AI for Cyber Security Essential Tools for 2024

    Episode : 53 Unlocking AI for Cyber Security Essential Tools for 2024
    Oct 14 2024
    Episode Theme: Cybersecurity Awareness & AI for Modern Businesses In this episode, Priya dives into the critical importance of cybersecurity in today’s digital world, especially as Cyber Security Awareness Month unfolds. She provides practical advice on safeguarding both personal and business data, with a special focus on small businesses, freelancers, and entrepreneurs. The conversation also touches on how AI is transforming the landscape of cybersecurity and business efficiency. Key Topics Covered: Cybersecurity Essentials Why It Matters: With cybercrime on the rise, securing digital assets is more critical than ever. Priya emphasizes the need for businesses to adopt cybersecurity practices early, before they face costly risks. Key Actions to Take: Enable Multi-Factor Authentication (MFA): Enhance account security by using MFA or authenticator apps. Password Managers: Despite some concerns, these tools help securely store and manage passwords. Phishing Defense: Be cautious of suspicious emails—recognizing red flags can save you from falling victim. App Permissions & Software Updates: Ensure apps have the right permissions and always update your software to patch security vulnerabilities. Regular Backups: Backup your important data regularly to avoid irreversible losses in the event of a breach or hardware failure. Cybercrime Trends Rising Threats: The episode highlights alarming cybercrime statistics and explains why everyone, not just large organizations, is a target. AI’s Role in Cybersecurity: Priya explains how AI is being used on both sides of the cybersecurity battle—helping businesses prevent attacks while also being exploited by cybercriminals to breach systems. Cost of Cybercrime: Projected to reach $10.5 trillion globally, cybercrime poses significant financial risks, making prevention strategies more important than ever. Practical Takeaways: Cybersecurity Best Practices: - Use MFA, manage passwords securely, and back up your data. - Educate your team about phishing and other common cyber threats. - Perform regular audits of who has access to critical accounts and data. - Stay updated with the latest cybersecurity trends and tools, including AI solutions. Resources Mentioned: Australian Cyber Security Centre: Visit https://www.cyber.gov.au/ for a cybersecurity checklist and best practices. About the Host: Dr. Priya Jaganathan Welcome to the Pivot 2 Thrive Podcast, hosted by Dr. Priya Jaganathan, founder of Pivot 2 Thrive and creator of the POWER PIVOT™ Framework. This podcast is designed for business owners and entrepreneurs who want to take control of their operations, supercharge their marketing efforts, and drive sustainable growth through strategic CRM and business automation. If you’re ready to scale your business with actionable strategies that combine CRM, automation, and marketing, tune in to the Pivot 2 Thrive Podcast and let’s get started! Connect with Dr. Priya Jaganathan: Email: 📧 ⁠team@pivot2thrive.com.au⁠⁠ Websites:⁠⁠⁠ ⁠https://pivot2thrive.com.au/links⁠⁠⁠ LinkedIn :⁠⁠ ⁠https://www.linkedin.com/in/priyajaganathan/⁠⁠⁠ Instagram :⁠⁠ ⁠https://www.instagram.com/drpriyajaganathan/?hl=en⁠⁠⁠ Facebook :⁠⁠ ⁠https://www.facebook.com/pivottothrive/⁠⁠⁠ Explore Priya’s Resources: Complete the Assessment Quiz: Take our quick quiz to evaluate your business needs and identify areas for growth. Complete the Assessment Quiz Book a Demo Call: Experience our services firsthand by scheduling a demo call. Book a Demo Call POWER PIVOT Strategy Hour: Dive deep into your business challenges with a paid consultation. Book POWER PIVOT Strategy Hour Book a Strategy Call: Discuss tailored strategies for your business with our experts. Book a Strategy Call Business Assessment Form: Fill out our business assessment form to gain insights and recommendations. Business Assessment Form
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    1 hr and 6 mins
  • Episode 52 : Unlock Your $7,500 Queensland Business Basics Grant Today!

    Episode 52 : Unlock Your $7,500 Queensland Business Basics Grant Today!
    Oct 7 2024
    In the Episode: In this enlightening episode, Priya delves into the Queensland Government's highly sought-after Business Basics Grant. Join her as she explores its evolution, application process, and tips for securing funding to elevate your business. Discover firsthand insights from a successful grant recipient and expert in business automation, who shares invaluable advice for aspiring applicants. Key Topics Covered: Grant Evolution: Understand the journey of the Business Basics Grant, from its initial launch to the current sixth round of applications. Increased Funding: Learn about the new grant amount of $7,500, specifically allocated for marketing, website, and CRM services. Eligibility Criteria: A step-by-step guide to determining if your business qualifies for the grant, including crucial eligibility checks. Application Process: Detailed insights into the two stages of the application process—Stage 1 (Registration of Interest) and Stage 2 (Full Application). Priority Areas: Explore the key funding priorities, including sustainability, business continuity, and security planning. Pro Tips for Success: Discover essential strategies for crafting a compelling application that aligns with government objectives to boost the Queensland economy. Important Dates: Stage 1 Registration Deadline: October 11, 2024 Resources Mentioned: Eligibility Checker Smarty Grants Portal Round 5 Recipients List Contact Information: For questions or assistance with your application, feel free to reach out: team@pivot2thrive.com.au If you found this episode helpful, please subscribe, leave a review, and share it with fellow entrepreneurs who might benefit from this grant opportunity. Your feedback helps Priya create more valuable content for you! Thank you for tuning in! We wish you the best of luck in your grant application journey. Join Priya next week for more insights into growing your business. About the Host: Dr. Priya Jaganathan Welcome to the Pivot 2 Thrive Podcast, hosted by Dr. Priya Jaganathan, founder of Pivot 2 Thrive and creator of the POWER PIVOT™ Framework. This podcast is designed for business owners and entrepreneurs who want to take control of their operations, supercharge their marketing efforts, and drive sustainable growth through strategic CRM and business automation. If you’re ready to scale your business with actionable strategies that combine CRM, automation, and marketing, tune in to the Pivot 2 Thrive Podcast and let’s get started! Connect with Dr. Priya Jaganathan: Email: 📧 ⁠team@pivot2thrive.com.au⁠⁠ Websites:⁠⁠⁠ ⁠https://pivot2thrive.com.au/links⁠⁠⁠ LinkedIn :⁠⁠ ⁠https://www.linkedin.com/in/priyajaganathan/⁠⁠⁠ Instagram :⁠⁠ ⁠https://www.instagram.com/drpriyajaganathan/?hl=en⁠⁠⁠ Facebook :⁠⁠ ⁠https://www.facebook.com/pivottothrive/⁠⁠⁠ Explore Priya’s Resources: Complete the Assessment Quiz: Take our quick quiz to evaluate your business needs and identify areas for growth. Complete the Assessment Quiz Book a Demo Call: Experience our services firsthand by scheduling a demo call. Book a Demo Call POWER PIVOT Strategy Hour: Dive deep into your business challenges with a paid consultation. Book POWER PIVOT Strategy Hour Book a Strategy Call: Discuss tailored strategies for your business with our experts. Book a Strategy Call Business Assessment Form: Fill out our business assessment form to gain insights and recommendations. Business Assessment Form
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    15 mins
  • Episode 51 : Unlock Business Growth with PowerPivot Framework

    Episode 51 : Unlock Business Growth with PowerPivot Framework
    Sep 30 2024

    About the Episode:

    In this Pivot 2 Thrive Podcast episode, host Dr.Priya explores the transformative PowerPivot framework for refining your marketing and sales strategies. Discover how to assess your current status and set achievable goals for the next 3-6 months. Priya breaks down the POWER acronym—Product and Pricing, Online and Offline Presence, Warm Lead Generation, Evaluating Sales Process, and Retargeting Existing Clients. Tune in to learn practical insights to boost your business performance without sacrificing time!

    Key Insight:

    • Understand the PowerPivot framework
    • Assess current business status
    • Set actionable goals for growth
    • Explore lead generation strategies
    • Enhance client retention and sales processes

    Sign up for a free consultation today!

    About the Host: Dr. Priya Jaganathan

    Welcome to "Pivot 2 Thrive," a podcast where transformation is central, and small changes lead to big shifts. I'm your host, Dr. Priya Jaganathan, a seasoned Business Coach, Marketing Strategist, and Infopreneur. With a rich background in guiding individuals and businesses to pivot and thrive, I bring knowledge and insights to each episode. Each episode of "Pivot 2 Thrive" is crafted to inspire and empower you, whether you're just starting or ready to take your business to the next level. Stay tuned for thought-provoking discussions, expert advice, and transformative strategies.

    Connect with Me:

    Email: 📧 ⁠⁠priya@pivot2thrive.com.au⁠⁠

    ⁠team@pivot2thrive.com.au⁠⁠

    Websites:⁠⁠https://www.gohighlevel.com/?fp_ref=pivot2thrive⁠⁠

    ⁠⁠ ⁠https://pivot2thrive.com.au/links⁠⁠⁠

    LinkedIn :⁠⁠ ⁠https://www.linkedin.com/in/priyajaganathan/⁠⁠⁠

    Instagram :⁠⁠ ⁠https://www.instagram.com/drpriyajaganathan/?hl=en⁠⁠⁠

    Facebook :⁠⁠ ⁠https://www.facebook.com/pivottothrive/⁠⁠⁠

    Explore My Resources:

    AI-Powered Marketing: Unlock the power of AI with my FREE Digital Product Mastery. Perfect for those looking to integrate cutting-edge technology in their marketing strategies. →⁠⁠ ⁠Access Now ⁠⁠⁠

    Access FREEbies: Dive into my curated selection of Masterclasses and Workbooks, each designed to propel your growth. →⁠⁠ ⁠Dive In ⁠⁠⁠

    Exclusive Marketing Membership: Join my Done-For-You Marketing Membership to revolutionize the way you approach marketing. →⁠⁠ ⁠Join the Crew ⁠⁠⁠

    Pivot Mastermind Program: Ready to scale up? Explore how Digital Products and a dedicated VA can elevate your business. Schedule a call to discuss your eligibility for our transformative Mastermind program. →⁠⁠ ⁠Schedule Now ⁠⁠
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    11 mins

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