Episodes

  • Nate’s Got Big News!

    Nate’s Got Big News!
    Dec 25 2024
    Today on the show, we discuss some big changes for Nate and Josh weighs with his method for validating early stage bootstrapped business ideas. This is episode 118
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    43 mins
  • Go/no-go on conference attendance as a busy startup founder

    Go/no-go on conference attendance as a busy startup founder
    Dec 4 2024
    Today on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-chatgpt-replace-customer-interviews AI Customer Exploration: https://www.app.supercopy.ai/ This is episode 117
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    37 mins
  • Two-Time SaaS Operator Aaron Weiche Shares Tactics, Strategy and His Story

    Two-Time SaaS Operator Aaron Weiche Shares Tactics, Strategy and His Story
    Nov 20 2024
    Today, we chat with Aaron Weiche co-founder of LeadFerno and CEO at GatherUp. Aaron shares his take on the current SMB market, how he grew LeadFerno, GatherUp and his strategy for the future. You can find Aaron at https://www.linkedin.com/in/aaronweiche/
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    59 mins
  • Yay traction! But how should Nate respond to the “do you white-label” question?

    Yay traction! But how should Nate respond to the “do you white-label” question?
    Oct 23 2024
    Today on the show we talk about responding to partnership inquiries. We go through everything from white labelling, reselling, affiliates and specific customization. Josh shares some of his experience from the trenches as we think through these ideas. This is episode 115
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    30 mins
  • 15yrs+ growing LessAnnoyingCRM with cofounder Tyler King

    15yrs+ growing LessAnnoyingCRM with cofounder Tyler King
    Sep 25 2024
    Today, Tyler King shares the ups and downs of growing his SaaS over the last 15yrs+. We dig into the origin of LessAnnoyingCRM, mistakes they made along the way and how they currently look at the world. Tyler is a great guy and was very open about sharing his story. Enjoy! You can find Tyler at: - Twitter: https://x.com/TylerMKing - Company: https://www.lessannoyingcrm.com/ - Podcast: https://www.startuptolast.com/ This is episode 114
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    47 mins
  • Putting Market Research in it’s Box

    Putting Market Research in it’s Box
    Aug 28 2024
    Today, we talk about our methods and approach to competitive and technical research. Let’s dive in! This is episode 113
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    29 mins
  • Luggage, Soup and an Unexpected Marketing Dilemma

    Luggage, Soup and an Unexpected Marketing Dilemma
    Jul 31 2024
    Today on the show we talk about market positioning and the two archetypal marketing messages: Bags Fly Free and Soup is Good Food. We also discuss the most urgent question your startup needs to answer: Why Buy Now? This is episode 112 Links: Bags Fly Free vs Soup is Good Food https://kellblog.com/2018/06/13/the-two-archetypal-marketing-messages-bags-fly-free-and-soup-is-good-food/ Dave Kellogg Podcast https://open.spotify.com/episode/1Jozji543Svs2oj9x1wfPK Ruben Gamez on Twitter https://twitter.com/earthlingworks/status/1815165607144513572 Why Buy Now? The Most Urgent Question Your Startup Needs to Answer https://medium.com/unusual-ventures/why-buy-now-the-most-urgent-question-your-startup-needs-to-answer-1492e1bc2ea0
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    37 mins
  • Double down, Give up or Something else?

    Double down, Give up or Something else?
    Jul 17 2024
    Today we’re talking about personal strengths, weaknesses and where to focus your attention. Nate & Josh are pretty sure they’re uncommon approach works much better than the status quo. This is episode 111
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    34 mins