• THE POOR STATE OF MEDIA: A Conversation with Mark Ritson

  • Dec 6 2024
  • Length: 26 mins
  • Podcast

THE POOR STATE OF MEDIA: A Conversation with Mark Ritson

  • Summary

  • Mark Ritson, Founder of the Marketing Week Mini MBA, joins host Tom Denford to discuss the state of today’s media, including:

    - This year’s biggest problems in media and marketing
    - The media mistakes that are still being made today
    - Who’s been winning (and NOT winning) in marketing and media
    - The role of AI in the future of marketing and advertising

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    Links
    #MediaSnack MEETS with Prof. Mark Ritson (2017): https://www.youtube.com/watch?v=2xADmpd3J8U

    The Marketing Week Mini MBA: https://mba.marketingweek.com/

    Follow Mark Ritson on LinkedIn: https://www.linkedin.com/in/markritson/

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    Enjoyed this episode? Make sure to subscribe to #MediaSnack for more media & advertising insights.

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    🌐 YouTube: https://www.youtube.com/@mediasnack
    🟢 Spotify: https://open.spotify.com/show/7FFN3ME1ZwVAiDhGAMRc66
    🍎 Apple Podcasts: https://podcasts.apple.com/us/podcast/mediasnack-podcast/id1072144223

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    #MediaSnack is brought to you by ID Comms, the global media consultancy dedicated to helping brands achieve better media results. Want to use media to drive brand growth? Visit https://www.idcomms.com/

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